EA leader Game movie Wave 6 games will be adapted for movies

Gaming companies have also dabbled in the film market after Marvel Inc. and Marvel Hasbro their own signature cartoons and toys on the big screen.　　And in the major game companies, especially the United States Electronic Arts, referred to as EA, the film industry is the most positive. EA has many classic game works, such as "Sims" (The Sims) series, the racing game "Need For Speed" (Need for Speed) series, and the annual edition of the football game "crazy Rugby" (Madden) series, the FIFA series and so on. EA hopes that the movie based on the game will bring a better development to the company's gaming career. In 2007, EA authorized Fox to adapt its most famous "Sims" game to a real-life movie.　　In just a year, EA has contacted Hollywood studios or excellent producers and has identified six of the film's intentions. Huge sums of money to develop new games EA's vision is not only to focus on the classic, in the continuous renovation of competitive games, the introduction of related sequels products and materials, more than millions of dollars to develop a number of new games to treat the players-also become a new round of gold-sucking capital. This includes the spore (Spore), "The Dead Space" (Dead spaces), "War duo" (Army of NonBlank), "The Edge of the Mirror" (Mirror's Edge), "Dragon Age" (Dragon ' s), and the upcoming "Dante's Hell Trip"　　(Dante ' s Inferno). EA hopes the company's revenue comes not only from the game itself, but also from comics, novels, toys, costumes, collectibles, and, of course, TV shows and movies.　　At this stage, EA is working through the joint Talent Brokerage Company (United Talent Agency) Matchmaking, hiring well-known film writers, directors and producers, hoping to change the game to adapt the film is usually a dull situation. John Riccitiello, the incumbent CEO of EA, a broader customer base, has played a key role in the John Richitiro campaign.　　After taking office, Richitiro a drastic change in the company's regulations-the company no longer believes that a multiplatform authoring model would limit the development of high-quality games, rather than a product development strategy for professional players, which can play a more positive role in the long-term sales of the game. "Our goal is to create really good, appreciative game fans who love to watch movies and to promote EA and our products to millions of people who don't play our games." Patrick O ' Brien, vice president of EA Entertainment (EA Entertainment), said Patrick Oblein. His department is trying to lead game developers to try out unconventional entertainment: "Our users love movies, they spend a lot of time surfing the internet, watching TV,We just have to do it. "In its 2008 issue of the sci-fi thriller shooting game" Death space "as an example. EA not only combined Image Comics Company (Image Comics) to create a comic book as a game story, but also teamed up with Starlight Media's studio film Roman to produce the animated film "Death Space: Collapse" (Dead　　Space:downfall). O ' Brien believes that the more surrounding products, the more they can attract customers ' attention to the game. "A successful film audience can reach hundreds of millions of people." "There are only millions of players playing our games every day," he said. Movies can introduce our products to people who don't play games. "The expansion of the impact of multiple areas of cooperation this year, EA will continue to work with the Starlight Media, to" Dante's Hell Trip "as the blueprint for the production of animated films, and in the Starlight Media company's own cable television network broadcast.　　The story describes the protagonist Dante shuttling between violence, deception and betrayal, and so bougainvillea hell, through the test to find his true love. It is reported that "Dante's Journey to Hell," the reality movie has been bought by Universal Pictures (Universal Pictures). The Dawn (Strike Entertainment), a Dead of the "Dawn of the Living Dead" and "The Son of Man" (Children of Men), will be in the making, and the script is to return to Superman (Superman　　Returns) and "X-Men 2" (X2:x-men United) writer Harris (Dan Harris). In addition, Global is also a new game for EA, "field duo" related to the film, "Spy Shadow 3" (Bourne Ultimatum) screenwriter Scott ·　　Z Burns (Scott Z Burns) and director Peter Berg (Peter Berg) of the national Superman Hancock. This October, EA decided to work with Fox in 20th century to take the spore as a computer cartoon using Fox's Blue Sky Studio. Chris Wedge, the director of the Ice Age and the Adventures of Robotics, and Chris Wicky, one of the founders of the Day studios, will join the film, while the Disney princess and frog writer Gregg Er cloth (Greg Erb) and Jensen Orenland (Jason Oremland) will be responsible for　　The play of Spore. Another real-life film, made by Fox, based on Sims, is John (John Davis).　　Film Roman is responsible for developing a full-length animated series based on My Sims (MySims) game. In addition to comics and animated movies, EA also plans to launch "death space" in real lifeMovie version. The director of the sci-fi horror film has been identified as the DJ Caruso (D.J, who has filmed Eagle Eye).　　Caruso), the producer is Matty Bowen (Marty Bowen) and Wick Goffrey (Wyck Godfrey), founder of the Temple Hill Company, who produced "Twilight" (Twlight).　　EA shocked the industry's big moves also led to a new wave of copyright buying spree in Hollywood. Global has won an adaptation contract for the film "BioShock". Jerry Brookheimer (Jerry Bruckheimer), the gold producer, took the right to film adaptations at Ubisoft (Ubisoft) game Prince of Persia (Prince of Persia). The classic game "Tomb Raider", which was released in 1996, has already been adapted for two series of films and has been identified by Warner Bros. film (Warner Bros.) to take the third part, and Angelina Jolie (Angelina Jolie) continues to play the glamorous treasure hunter Laura. The Aiviara Studio (Avi Arad), which has been the Marvel's comic book "Spider-Man" series and "The X-Men" and "The Hulk", has won the right to film adaptations of BioWare's sci-fi shooting game quality effect (Mass multiplying).　　The film has not yet been approached to the right producer. Although previous game adaptation films were influenced by creativity and money, the response is not as strong as expected, but Hollywood giants still believe that the right to shoot a popular computer game will probably plant a cash cow for themselves--after all, the game industry's gold-sucking power: Despite the 2009 total game sales will fall by 13%,　　But video game revenue is expected to remain around 20 billion dollars.　　The gold-sucking pattern still needs to be running-in. The new gold-sucking model naturally has a lot of uncertainties: for example, EA hopes the game can be synchronized with the relevant film and television works, but that Hollywood does not seem to agree. The development of the game is generally two years, and the film production from the contact of the producers, directors, contacts Studio, to filming, editing, completion, time may be dragged quite long. Patrick。 "We want to speed up the operation of this model," said O ' Brien.　　Copyright is everything in the company, we are filming to better support the core business, but this requires a more reasonable schedule to achieve. Despite the inability to control the timing of the movie, EA still has the means to control its game-adapted films-unlike the simple resale rights, EA always insists on being a part of the film production.　　True, the loss of the film will affect game sales, but if the movie is a box-office hit, the profit will be considerable.　　EA hopes to eventually replicate the success of Hasbro and Marvel, driving the company's core industry through the successful operation of the film. It is only a matter of time before the game development community is fully involved in the movie market. Like Patrick Obb.Ryan said, "Our company has great potential, a huge business and long-term development, but people do not pay close attention to the relevant industries." The Marvel company has shown us the meaning of this, and it is clear that if you find some appropriate resources to explore these industries, the rewards will be limitless. ”