Easy to make a strong debut: The game of management of your business

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In front of mobile internet, your choice does not mean fast and slow, but it means life and death.

As a modern Enterprise Manager, if you have not yet figured out the problem, then after Nokia and Sony, the next mobile internet wheels run over the team may be your business. Faced with Cross-border competitors in the rocket to the speed of the development of the sky, many traditional business managers are caught in the mobile internet era of collective anxiety quagmire.

Are you the next one out?

Your deep anxiety stems from had.

The worry is that your time has passed--that traditional management ideas that have built an impregnable structure for your organization have long been turned into rotten "cement"--they cling to every moldy management system in your business and make it hard for you to take off in the mobile internet age.

You are in danger of being out. Yes, out, it's not alarmist. How many of the Giants lying on the top of their performance were in the middle of a mobile internet boom, where the strong waves died on the beach--clinging to stereotypes, the performance of the pit of Sony collapsed, lack of innovation, the mobile internet fast lane Nokia died, missed the best window of opportunity, once the smartphone overlord BlackBerry was forced to the corner of the takeover, The evolution of the environment turned a blind eye, the Hundred years Kodak fell ... Their lesson is not to say that seemingly everywhere the mobile internet era of gold has also brought the reign of bloodshed, those who do not enjoy its iterative speed of enterprises will face corpses tragedy.

Mobile Internet came, these enterprises died. But the advent of mobile Internet is just the symptom of their "cause of death", and the root cause of the collapse of these giants is that they are more obsessed with old times than in the new era, leading them to a successful strategic transition in the new era, and no longer creating value for their consumers. Do you and your company have such nostalgia? Does your business have the ability to withstand the rolling of the mobile internet round and round? Is your business more resistant to pressure than Sony, Nokia, BlackBerry, and Kodak? Your anxiety is normal when you look at the stragglers in your team and feel the shock from the outside.

Who is this time?—— over time, whether your customers or your team, will be more and more clearly to you: "The coming!" and they are becoming the had of your business development--we need to use the vigor and creativity of the group to "Exchange blood", more need to use the passion and "love" To serve the customers who will be the mainstream in the near future. But at the same time, they have to endure their "no power" and "drag" ...

Recently, a media survey of 100 private entrepreneurs, of which 64% of the people think that the workers make the enterprise younger, more competitive, at the same time, 55% of the enterprises think that because of the employment of the workers and the social environment of the different enterprises brought the management pressure; 40% Entrepreneurs believe that management and institutional change should be adapted to the changing times. And at the end of last year, an analysis of the "after" the turnover rate of the survey more let the managers shocking-survey shows that the turnover rate of the new workplace has reached more than 30%. "Lack of responsibility", "three minutes of heat", "Labor values are not strong", "Tiger's butt Touch" and so on have become the attribute of the staff before. How to motivate their work and how to manage it effectively becomes the management problem that the CEO must solve. If this problem is not solved, the company will soon lose the best time to seize the mobile internet position, the CEO and his team will also be difficult to escape the fate of "out".

Carrots and sticks are out of date!

How to break the old management thinking and how to control the team in your group, the two end up the same. But more crucially, are you aware of the old thinking? The elimination of you is not the Internet, but you do not accept the Internet. "This is what Wang Shi said in a recent conversation between the Internet barons and the traditional big guy, organized by the Innovation Workshop. The same is true of the corporate-governance model of the mobile internet age-if you are eliminated from the mobile internet era, it is actually your choice.

The industrial age was called the Management 1.0 times by the managers, in that time the management way that the manager most admired is "carrot enlarges stick" namely reward and punishment parallel management mode. The advent of the information age for managers to bring a wide range of management software, so that all types of enterprises into the fast track of information, and thus entered the management 2.0 times. However, the most fundamental management model, still not changed the management of the 1.0 times "carrot and stick" The nature of the internet era, even the birth of the management software is difficult to get rid of Top-down management, the boss of employees always take supervision, incentives, punishment management means, Most employees have a hard drive to get the job done.

Mobile Internet debut, subversion of all traditions. It turned the Loess road into a racetrack, and the wagon became a Ferrari. And you, without abandoning the industrial age and the traditional information age of management thinking, is the same as let a snail to pull a sports car-you are not slow to die, but by other competitors crushed to death.

Faced with the advent of mobile Internet, if you feel anxious and suffocated to manage your business, then you will be saved. However, from the age of 1.0 to 2.0, more than 100 years of entrenched management "old habits" are as hard to reinvent as corporate genes, and you desperately need a new era of management to ensure that you are not "out" in the mobile internet age. (This time is not our casual creation, but your inner call)

The game of the implementation era!

Will you rack your brains to think about what is a good management model? What can motivate the "little universe" of the workers to become passive?

Do you dare to imagine?—— your business to work in full love, week 6th you didn't let them work overtime, they all ran to the company to sleep, not only do not pay overtime, they even paid for the company to buy the work of the Office information; every day at noon they are immersed in their work, You call them to lunch, they tell you to work for a while, and every night they hate to be in the company all night overtime, like a dozen chicken blood, even the date of the brain behind ...

This scene, how familiar. Generally common in Internet cafes and all kinds of venues to connect the game. Would you say it's working? Aren't they playing "big Pineapple" (Diablo) or "Warcraft" (World of Warcraft)?

Why not? If you let your employees work as if they were playing games, then you can worry about being a boss. If you want to see results like this, then you have a responsibility to "play" the management--only if the game can keep the whole thing going, why can't you use "gaming" as a manager to motivate your employees to drive themselves? Think about it, In the game when the group will complain that just joined the game's companions unfamiliar with the rules or will be hands-on demonstration guidance, so that new partners quickly adapt to the team? Are they late to leave early when they play the game? When the hour hand points to the rice point, they will choose to go out "foraging" two hours or will uniform out the bubble noodles to eat for 2 minutes quickly?...... The answer is obvious.

"It's because in the game, they get the sense of honor, mission, need and happiness that they never had in the real world." "Jane McGonigal in her masterpiece The World of Game Change" explains why gaming can change the world.

If your business is gaming as an operating mechanism, you will find that:

1, the game of participation mechanism can make your staff full of love into the present;

2, the game of the incentive mechanism to enable everyone in the team to get real-time feedback;

3, the game of the team mechanism can be allied with strangers, create a stronger community;

4, the continuity of the game can let everyone get "let happiness Become a habit" of the good feeling.

Unintentionally, Jane McGonigal shows us the power of the new era of management-game execution. In the mobile internet age, the "game" thinking into your day-to-day management of the enterprise, the transformation of the implementation will be beyond any previous era.

Game implementation is the only tool to realize internet thinking. In the mobile internet era, any so-called "flat", "The new term" no distance "," innovation "and so on is the description of the organizational representation of the management era, only the" game execution "is the deep organizational soul change--in the mobile internet era, only game implementation can initiate bottom-up change, And only game execution can agitate individual creativity. The 5 main features of Internet thinking are convenience, participation, free, data thinking and user experience. And game implementation is the only way to realize the Internet thinking:

1, compared with the traditional management methods of complex and boring, game implementation can be easily realized by mobilizing people's active participation to ease the management, and in the mobile internet era as long as there is mobile and network, you can control your "team" anytime and anywhere;

2, play the implementation of emphasis on the participation of everyone, everyone exposure. "The real value that games can bring to us is to create a sustainable participatory economy and a great age of people," Jane McGonigal in the game changing world.

3, the implementation of the game can be user experience and data thinking to play to the extreme. The four decisive characteristics of the game are: voluntary participation, feedback system, rules and goals. It is almost the same as the management fundamentals of each of our enterprises, and, in contrast, gaming implementation enables people to participate voluntarily, and it pays more attention to the positive and timely feedback given to participants in the overall management process after each task and goal is achieved;

4, in the mobile internet age, all good things are almost free. A good game implementation system should also be free, if you want to find it!

Game execution is the only tool that activates the one. Only game execution can save you in the mire of management! The people in your team need a game of thinking to manage, and need to play to implement to ignite their spontaneous driving force:

1, the game of the implementation of subversion of the traditional Top-down management thinking: Think about it, who is playing the game of the people are persecuted from top to bottom? They're all driven from the inside. The use of game implementation can fully meet the "personal heroism" of the employees, and then improve the production efficiency of enterprises;

2, game implementation can mobilize people all the subjective initiative. In the game, people fully participate in it, really do the "reluctant" and "addiction." (So far, you must have heard of the "net addiction" training camp, and never heard of the "work Addiction" training camp), the use of game implementation, you can also let the workers to work "addiction";

3, the implementation of the game to give people "gorgeous win" the peak experience. The term is familiar to players, says Jane McGonigal, the game's "gorgeous winning" allows people to discover their ability in real life, beyond their psychological expectations, and in order to get more "gorgeous win" people even willing to pay more money and time. And in the work is also the case, playing the implementation of emphasis on timely giving employees "feedback" and "reward", and constantly give them the opportunity to create "gorgeous win" and hinted that they can do better, through hard work to get more work in the "gorgeous winning";

4, the game implementation can let the Stranger All Alliance, carries out the most formidable team cooperation, enhances the team efficiency. In the game of the world, the group of people, go forward, they in order to "team" collective interests never selfish, do not know the players can also in the shortest possible time into the comrades state. If you apply this mechanism to management, you will undoubtedly get the most effective team.

The market now clearly put forward to "game implementation" concept of products only mocha software easy to know. Mocha software is easy to uphold the 15-year service mobile and other major customers of the deep technical Foundation and the pure mobile internet thinking way for the contemporary CEO to provide not be eliminated out of the solution.

1, the knowledge of the line is a complete landing of the "game of executive Power Software", easy to use, easy to use. It has a complete set of game rules and mature operating mechanism, the staff experience value (seniority), exploits (performance), Prestige (team cooperation) and other three dimensions of the assessment, mapping to the daily work system tasks, schedule, meetings, reports, approvals and other 5 functions.

2, know the line easily through the game of implementation to stimulate the motivation of employees. In the course of use, employees improve their level by constantly accomplishing their tasks and achieving their goals, while individual levels are linked to employee benefits. It will be like the most popular game, attracts your staff to continue to prove their strong and irreplaceable in this system and enjoy. As a result, it is easy to complete the Top-down management model of the total subversion, into the staff to obtain "game achievement" of the extreme desire.

It will be officially online on June 13 and can be obtained from the official website for PC and mobile-side versions. http://www.zhixingyi.com.cn/