Development of an app, the cost in the end geometry?

It is important to assess the cost of starting a business. For the memory of the past 2013, countless mobile internet users think that the dream of a mobile internet to do an app, but obviously this is not true, share an article on the cost of mobile app, to see if it is so easy to do an app.

I interviewed a brother who has been outsourcing app development for many years, hoping that his professional knowledge will give us a clearer understanding of the cost of app development.

Q:app Why the fire, the app development engineer about how much salary?

A:app's creation of rich myths far more than the site of the year, a number of app overnight fame, like the recent very hot "demon diffuse Camera", a time of micro-trust friends Circle are all friends of the fun image. The Chinese market has a characteristic, what business is good, everybody starts to get together. It should be said that the most fire time in the domestic app should be at the end of 2011 to the beginning of 2013. At that time, a lot of "tyrants" to invest in a variety of app or app development team, at that time, several big bosses have the intention to invest in or even buy our company, there are investment projects, we are at that time, joined a game of social software cooperation. This is the background of the capital market, in addition, the time is also the world of Apple mobile phones, so the development of Apple app is the hottest demand, so also spawned a group of iOS development engineers. The university has not taught this skill, there are few relevant training institutions, most of the engineers rely on self-study growth. But the closeness of Apple's system has led to a much higher cost of learning iOS development than Android, at least a computer with an apple system on hand, and an Apple phone or tablet for testing, and hundreds of for a developer account, which adds up to nearly 10,000, is not affordable for the average person, so , there are fewer people who know about iOS development. In this demand is greater than the case, the iOS development engineer's pay like bubbles more and more, the most crazy, a little bit of iOS can be a programmer to have a 7, 8,000 of the monthly salary, compiled out of the software is basically not used, because experience is completely inadequate. On the one hand, the push of capital, the other side of the high cost of development, directly led to the cost of app development. Android app, which uses the Java language itself, is open system, many schools and training institutions have opened a curriculum, a large number of pipelined production of Android development engineers, but this does not lead to the reduction of development costs, instead, because Samsung and other domestic and foreign handset manufacturers to the Android system of the vigorous transformation and development, Android systems are more widely used, and demand is strong, so engineers are no less paid than iOS.

Q: That is to say, 1 is the Chinese people do like to get together, see what fire on with what, the birth market demand is very big; 2 is the app development basically has no material cost, mainly comes from the manpower cost, that actually develops an app how much money?

A: If you really want to do a good app, then you have to consider iOS and Android two platform to do one app, and choose a good development team, this is very important, because the poor team to do the product basically have a lot of problems. A good app project requires at least one project manager, a UI designer, an iOS development engineer and an Android development engineer, plus a backend development engineer if you need background data interaction, and a test engineer for regular use. These people's monthly salary plus has been more than 4, 50,000 yuan, for simple app, design, development and testing time of about 6-8 weeks, more complex needs 8-12 weeks. In this way, the development cost of a simple app requires 6~10, a slightly more complicated need for 10~15 million, which includes two versions of the app. Of course, this range is not very accurate, some difficult or before and after the high level of complexity of the system, the price will be higher. In particular, the cost of doing the game may be several times that of this estimate.

Q: Does anyone think that the price you are developing is too high for a broken software on your phone?

A: A lot of outsiders do not understand, not just on the phone to do a similar site, how can it take a hundred thousand of? For those who have doubts, I will tell him the background, this is the result of the market, not a bluff, not a monopoly. We have also met such people, Leng do not believe that later they formed their own team development, the result cost than the original offer two or three times times more.

Q: If someone does have the need to develop the app and the budget is very limited, is there any other way?

A: We have an old saying: A penny a penny, now there are some small studios, two or three people, UI design, Product Manager, IOS, Android and background development are on the shoulders of these two or three people, they can work overtime to drive out the project, such costs can save at least one-third. But it needs to be clear that this studio developed the app quality is not high, latent problems are more, if only used to demonstrate or hand in the work, they are a good choice. If you want to save some money, you can find some part-time people to do, part-time designers and development engineers, if the development of the time requirements are not high, normal only need one months of development time for part-time, extended time is very normal.

In addition, in order to reduce development costs, there are already some platforms to develop some templates, as long as some basic information from the background to replace, you can change the skin, better even can replace some interactive effect, this mode, not according to the human cost calculation, but according to the product price calculation, The current cost of these templates is 1~3 million, which can save at least half the cost of independent development. But the disadvantage is that they can only be used based on their original template, and may be paid by the year.

Overall, the current domestic development of the cost of the app is relatively high, which is similar to the site when the same time, only the market slowly spread out, the human cost of the bubble shrink, the market supply and demand balance, the cost can be lowered. Since the beginning of this year, with the rapid development of micro-letters and the introduction of the concept of the Baidu Light app, Web apps have been valued again. Various micro-credit marketing training conferences have sprung up everywhere, and tens of thousands of companies have been invited by telephone to attend these training conferences, and are recommended to build a variety of micro-applications, micro-mall and other web apps. These web apps are attached to the micro-trust of the public platform, the biggest advantage is the use of micro-letter transmission to the rapid promotion. The cost of making a custom web app is about thousands of yuan, if you choose a business template, the cheapest on the market already has hundreds of yuan. About these web apps, to tell the truth, is actually the mobile Web site, the development of this type of product engineers only need to understand the web design and development of the people can, and this kind of people have been forced into the market in the IT industry migrant workers, too much. So the cost of web apps is much lower.

Q: For an enterprise, is it necessary to develop the app?

A: The answer is yes, because the development of mobile Internet has entered the universal period. But what kind of app do you do? With my years of experience, the original eco-app is the first choice for tools and platform classes, and for ordinary display classes or service classes, you can choose a web app to implement. The advantage of the original eco-app is that it can achieve more cellular functions, such as GPS positioning, cell phone photography, cell phone gravity sensors, and he can master the data and users; So using the original eco-app as a showcase to promote the brand or product is not realistic. It can only be selected as a tool class or platform class. For example, if the enterprise wants to develop a simple sales management system, convenient for business personnel and managers of sales work management, which belongs to the tool category, proposed the development of the original eco-app. If the enterprise just want to show their products or implement online orders, then the proposed web app to achieve enough.

Said so much, I believe that we also have a certain understanding of app development. App is already a trend, mainly to do the starting point of the app, and then choose a suitable way, so as to achieve twice the effort.

Contract: To develop a good app cost is really not low, not all enterprises can afford. Compared to the cost of app development, its promotion and operating costs will be higher, but also cost tens of millions of promotional fees, still can not hit a considerable amount of installation. There will also be installation volume can also be, but the active user is very low, this is the lack of product operation. There is also the issue of app profitability, the vast majority of apps currently on the market do not have a good profit model, even the former capital-holding app market is now very depressed. So before you decide to develop the app, make sure you really need it, or that you use it for B. is not to say that others have you must have, others have cancer, you also want to have? It is not that others can do it, you or your team can do it, others can bring the company on Nasdaq, you can? Follow the same bandwagon should be moderate, first of all to think about their real core competitiveness is what, whether really need such a thing.

The author of this article: contract