How to be a novice micro-trader?

Now there are two kinds of micro-business people, one is the individual merchants and small and medium-sized sellers, one is not satisfied with their work income, want to earn some part-time job, these people include white-collar workers, school students, housewives and so on. These two kinds of people are the main group of micro-quotient, they have time, this is one of the most important reason is the micro-business of the industry's low threshold for human life.

Novice want to do micro-business, first of all to find a good source, and then according to your products, to find a product to meet your positioning of consumers. In other words, how can the novice micro-trader find the source?

How to find the source of micro-business

What is the consumer of your product positioning? For example, the beauty of men and women, age between 20-35 years old, higher income, and so on. What do consumers pay attention to when buying your product? 1, authentic, 2, price, 3, brand, 4, the use of effect and so on.

1. I don't agree with a lot of what media people call high profits, fast-selling products are the micro-ring preferred products. In today's media network of the speed of light development today, such products can only be a flash in the pan. Get instant profits, we are in curiosity, take goods, prices, how long-term development?

Any one product, at the beginning of the advent of the source manufacturers have a common aspiration-bigger and stronger. Supply is not one of the exclusive. Manufacturers, distributors and mutual benefit, win development. We are now not in comparison to novelty, pattern propaganda hype, is in than service. Only a more humane service and excellent product quality is the enterprise or business survival of the king.

2. Close to the personal life of the product, is the first choice of micro-marketing. such as grains, food nuts, daily skin care, new daily life, electronic products.

3. Get the goods nearby. Just start, to strive for a business generation policy, to accumulate a certain network and sales, bulk purchase, direct distribution for maximum profit.

4, Friend Circle Marketing. Not what products can be done, must have a stable supply support, excellent quality assurance. Take now friend Circle Mask do very fire, but I have been doing cosmetic experience for many years before, not all of the mask you can do, must pay attention to quality, to have national qualification and inspection of the cosmetics report, you can do it for a long time.

Second, micro-business marketing methods

Times in progress, micro-business is also improving, friend Circle marketing is also upgrading. At present, there are two marketing methods for micro-marketers, one is "acquaintance marketing" and the other is "content marketing".

The former is the use of acquaintances, in their own circle of friends to repair picture products advertising, can use micro-letter, MO These social software to add their friends. The latter is the use of micro-trust public platform, micro-Amoy platform, their own to do according to the positioning of the content to attract fans.

1, acquaintances Marketing: through the promotion or manually add friends to expand their number of fans, the general use of micro-letter personal number on the line, a number of 5000 people on the line, the number of friends to deal with the probability of natural also big.

2, Content marketing: Now many high-level micro-business play, their own to do a micro-letter public number, according to the product itself positioning, production and dissemination of content to attract accurate fans.

For example: A whitening freckle product its positioning crowd is "female", these senior micro-merchants by doing some of the content of women's interest, they attract to the public number. Wait until the number reaches a certain number, put on the public number of the product of their "micro-shop" entrance, by doing some activities or articles, to attract them to shop to buy.

These two ways of marketing are now popular in the micro-business circle. In particular, content marketing, the use of public platform to do content to attract fans, as long as the content is not out of position, it is accurate fans. Not only the turnover rate is high, and it will not be like a friend brush screen as being annoying, there is no friend restrictions.

Push a good article, once it is possible to bring hundreds of thousands of fans, out of the circle of friends marketing restrictions. The use of micro-shop as a trading tool, convenient management also appears formal.

Iii. characteristics of Successful micro-quotient

Many novice micro-business posts are complaining, is complaining about this, think there is a good home, give you a big push of things, give you a very good protection, you think you must do well, but time will give you the results, I found that doing good micro-business, they have a common characteristics.

1, Products: To get the hand of the source, their own packaging, their own collocation, in the profit of this piece of their own control, at least not be led by others to walk. But it is impossible to all micro-dealers have such a condition, find a good supply channels, it is best to have the resources, if not, to find a slightly better product.

2, do not brush screen: May be these micro-merchants have their own products, anyway, this part of the micro-business does not brush screen, but the details of life.

3, interactive: But this interaction is not to let others to buy your products, but I and you are friends, I do not ask you to buy my products, simply want to make a friend, if you like my products, you buy, I do not insist.

Many people feel that as long as I have a smartphone can be a micro-letter, then I can do micro-business, anyway, the product has been sent to me, anyway, the picture was provided, I just responsible for sales.

Do you find it exciting to look at more than 100,000 of micro-business cases online? Fantasy is always good, in fact, the number of successful monthly 100,000 of the micro-business case also only a few people do. Really can mix in the micro-business circle to a monthly income of tens of thousands of master, people always have their own set of methods, but you have not. Want to do this, novice micro-business still have to learn some micro-business marketing skills, summed up a suitable marketing method.