How to develop a popular light game like Flappy Bird or 2048?

When Flappy Bird appears in the game industry, many people think that a rough picture, playing a simple game can be a short period of time to get a large number of fans. But everyone is starting to accept the fact that the game developer earns 50,000 dollars a day, although there are still a lot of people who are against the game. And in the game after the shelf, to replace this stupid bird position to become the app Free list Helper, is a small game called 2048. This has prompted many people who are skeptical about the game to start studying the mystery.

2048 of developers Gabriele Cirulli are only 19-year-old Italian youth. On his home page, he said, 2048 of the play is referred to by the Chinese game team Veewo Studio Development of the 1024! Can't Stop! ", in the interface concept and reference another Asher Vollmer development of the game" threes! ", after, in order to increase the game tolerance, Gabriele Cirulli expand and adjust the original board operation mode. When the web version of the game was put on the forum and Open source, a large number of speculators in order to shanzhai this game flocked to

In any case, Flappy Bird Hand of the baton successfully handover to 2048. So why are people so keen on these two games? How do you learn to develop such a game as a developer?

Game Studio Veewo Studio shared some of their experiences when they first developed "1024!":

1. Simple enough.

The most fundamental feature of this type of game is simplicity, but there is no lack of interest. When you control the size of the game to only more than 10 MB or even a few MB, the player can download more simply, eliminating a lot of traffic or time entanglements. In addition to the size of the game, but also to ensure that the play is simple enough: Flappy Bird tutorial only one word "TAP", "2048" also only two lines play instructions.

2. Addictive.

The addiction here is a little tricky. To put it simply, you have a psychological dependency on your game. For example, when a player plays Flappy Bird for the first time, there is a simple illusion of the game. But when the game begins, the player quickly realizes the difficulty of the game beyond imagination. This allows the player to have a psychological gap. Gradually, the player will stop.

3. Let the player take seriously.

This one actually applies to all the heavy and mild games. Whether a game is a masterpiece, and to a large extent, the player can seriously deal with the game. If the player is serious enough to write a strategy for the game, calculate various possibilities, and even develop various derivative versions like 2048, then the game is undoubtedly successful. The player is serious, the developer wins.

4. The picture can't be too gorgeous.

You may be a little confused when you see this. Now the mobile phone configuration is not low, the picture gorgeous some, animation more, can be a game is added to the item AH? But the reality is not so. Remember when you saw Flappy Bird or 2048? In fact, this still uses some of the player's thinking set: The worse the quality of the screen, the player's expectations of a game play will be lower. Once you have lowered the player's psychological expectations of the game, let them believe that playing the games does not need to pay too much learning costs, your game can at least win the player a try.

5. Name and icon should also be fastidious.

Name and icon must be able to reflect the game itself or the characteristics of the task, so that players generate curiosity.

6. The development cycle as short as possible, avoid waste of resources.

In addition to the quality of the game itself, this kind of great game also requires a variety of external conditions. This leads to a low success rate for such games. In this case, the start-up of the game development companies need to race against the clock, shorten their development cycle, reasonable allocation of resources. It is also necessary to seize the market, and sometimes it is not a bad thing to follow the trend.

These are some of the experiences shared by Veewo Studio. Nowadays, the quickening pace of life and the increasingly impetuous society make the market of this kind of game full of imagination. That is to play, ultra-low learning costs and flow consumption, extremely high tolerance of play is the most distinctive characteristics of this type of game. The author thinks, in the Chinese various kinds of game distribution channel's strength before, the independent game Studio's Day becomes more and more difficult. It may not be wise to spend a lot of resources to develop big, uncertain games. Independent gaming studios may be more promising in small and medium game markets where the game giants are not very concerned.