Hu Sen Jay: I hope the users will feel the service of South Airlines in the whole process of travel

Summary: Business Value Jury award Hu Sen, China Southern Airlines Co., Ltd. General Information Division November 11, 2013, China Southern Airlines Co., Ltd. (hereinafter referred to as South Airlines) micro-credit public accounts breakthrough 1 million fans. Release first version since January 30, 2013

November 11, 2013, China Southern Airlines Co., Ltd. (hereinafter referred to as "Southern Airlines") micro-letter public Accounts breakthrough 1 million fans. Since the release of the first version of January 30, 2013, in the online less than 10 months, the southern micro-letter has been able to provide customers with "fare inquiry-booking-buy tickets-handling boarding pass-flight dynamic query" of the whole process one-stop service.

"I hope that the user in the process of travel throughout, feel the service of southern Airlines." "South Airlines General Information Division Hu Sen Jie said, through customer-centric communication and service, the development of differentiated products, providing personalized service, will allow Southern airlines to maintain the competitive advantage."

Hu Sen Service in the aviation industry for more than 20 years, at the same time has a solid technical foundation and business management experience. The programmer came from him, led the southern Airlines by the 1200-member IT team, so that information application system covers the company's production and operation, operational security, passenger services and other fields, has also created a number of "first" in the industry.

June 2013, Southern Airlines Innovative launch of SCC (Service control Center) Full process service system, through the comprehensive integration of various service information systems, the passenger service business process optimization and transformation, supporting the operation of the whole process service system, to achieve data collection, information sharing, Work order flow and whole process interaction. It can be said that information technology has become the cornerstone of Southern Airlines business development and innovation driving force.

In the past two years, with the advent of the social Information environment, as well as the transformation of the traditional enterprise Internet, Hu Sen Jie actively explore open source. China Southern Airlines 50~60 new projects every year, from operating systems, load balancing to the development framework, most will use open source technology. From the focus to distribution, and the replacement of the original equipment by cheap equipment, this does not affect the computing power of the server, reliability, stability.

Referring to the benefits of open source, Hu Senge Frankly, "open source is not the CIO himself to add a set of children, but lay the technical basis for long-term development." "Open source reduces costs on the one hand, and greatly enhances it agility and responsiveness to the business."

"As the ultimate mission of it, we must promote innovation and transformation, with information technology to promote our work, life, and create new changes." Hu Sen Jay said. Since his appointment as general Information Division of Southern Airlines in 2007, he has used the latest technology to streamline business processes, enhance the passenger experience, and drive business innovation and transformation, injecting fresh technology genes into the traditional aviation services business.