Large-scale sales promotion must be filed in industry and commerce

More than half of the online purchase complaints, 44 electrical Business signing service proposal, within 12 hours to respond to complaints

Beijing News (reporter Lio Eling) yesterday, the City of Commerce and Industry Bureau, the City of Commerce Committee, Peking Http://www.aliyun.com/zixun/aggregation/30480.html "> e-commerce Association convened 44 E-commerce merchants, Request the website to hold the large-scale promotion not only to the industry and commerce to bring the record, but also has the Emergency event processing plan. It is understood that online purchase complaints have accounted for more than half of the total number of complaints.

Online shopping complaints surge nearly twice times

Before long the double "11", double "12", the electric dealer all Big dozen promotion card, afterwards but because after the sale, returns and so on the question caused many complaints. 12315 Consumer Complaints Center, this year has received online shopping complaints 25,649, accounting for 52.3% of total complaints, compared with the same period last year (8,962) increased by 1.86 times times.

Yesterday, industry and Commerce, Business Committee, E-Commerce Association convened 44 electric dealers, signed the "820.html" > network retail industry to promote customer service proposal ", including the commitment to repair, replacement, approval, the initiative to consumers to issue consumer vouchers or documents, to ensure the authenticity of information, price accuracy, do not make false promotions, such as 8 commitments.

Big promotions have contingency plans

In particular, it is mentioned that the website implementation of large-scale promotions, shop celebrations should be submitted to the Industry and Commerce Department for the record, and must develop a comprehensive customer service emergency event management plan to prevent mass and vicious complaints occurred.

At the same time, online shopping business is the first responsibility of consumer complaints processing, must establish customer service information publicity, designated special person responsible for the coordination of 12315 transferred to the complaint. The customer's goods or service quality inquiries, 4 hours to respond to consumer complaints within the working hours of not more than 2 hours, non-working hours of the complaint response no more than 12 hours.