Latest IDC data show Chromebook sales bleak

Source: Internet
Author: User
Keywords Samsung
Samsung has sold about 652,000 Chromebook around the world, and other suppliers have small shipments. Tencent Science and Technology music November 11 compiled from the launch of the Chromebook two years ago, Science and technology blog ZDNet Stephen-Vogkhan-Nickels (Steven J. Vaughan-nichols) has been tracking its sales. In June 2011, he called Chromebook "Windows Killer" and predicted that "Microsoft will face real trouble in the PC market". Last April, there were forecasts that Chromebook could be struggling. However, Stephen recently raised the point that, "this year, Chromebook is as popular as a cold morning hot cake." "This makes the author quite surprised. A careful review of the latest statistics from IDC, a market research firm, found that sales of Chromebook had not changed since the start of the year. In fact, these statistics even show that Chromebook has been Waterloo. Rajani Singh, senior research analyst at IDC, said: "Except Samsung, the Chromebook of other suppliers are Rajni." Even Samsung's Chromebook, a replacement for the aging netbook, has a certain influence on K-12 (from kindergarten to Grade 12). In the third quarter of 2013, Samsung sold about 652,000 Chromebook worldwide. Other suppliers such as Lenovo, Acer and Hewlett-Packard also have shipments, but shipments are small. Samsung continues to dominate. "In contrast, global PC sales were 81.6 million in the third quarter of 2013, while tablet sales totaled 47.6 million, with ipad sales at 14.1 million and other tablet PCs selling 33.5 million." In the third quarter of this year, the "PC market is not as bad as people think," according to Rachel King, a technology blogger ZDNet, largely because of the "growing demand for business PC PCs" in corporate and government markets. "IDC concludes that the consumer market is ' at best a bland, '" she added. "The total volume of PC and Tablet PCs has reached 129 million units. In the meantime, Samsung, the "top seller", sold only 652,000 Chromebook, assuming that sales of other suppliers with "small shipments" add up to half of Samsung's sales, and less than 1 million Chromebook. This is roughly equivalent to the number of surface RT sold by Microsoft this quarter. In other words, in the third quarter of 2013, Chromebook sales accounted for only 1.2% of the PC market; only PCs and tablet computers0.76% of the overall market. This is hardly a success. Chromebook crashed into a netbook that was badly bruised on the south wall. In the past year or two, the netbook market has shrunk sharply, while business PC PCs have been selling at roughly the same level. In the third quarter of 2013, Lenovo, Dell and Hewlett-Packard's share of the global market grew, with the main thrust being sales of business PC PCs. In recent years, Acer and Asustek have been closely following the consumer market, investing heavily in netbooks and cheap PC PCs. In the third quarter of this year, the market share of the two companies fell by about 34% per cent year-on-year. Stephen Baker, vice president of consumer technology industry analysis at market research firm NPD Group, said Chromebook "remained percent in 2013 as the entry-level consumer laptop market." "If so, then it reflects the consumer PC market, especially the low-end consumer PC market, how weak sales are." According to the above Chromebook sales, the entire entry-level consumer notebook computer sales of less than 4 million units, accounting for the entire PC market less than 5% of the share. Chromebook, an analyst at IDC, points out that the current role as an "alternative to aging netbooks" has the biggest impact on K-12 schools. At present, there is no indication that consumers are really interested in Chromebook. In price-sensitive low-end markets, consumers reject anything like laptops, preferring ipads, Kindle and cheap Android tablets.
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