Magic Domain Gambling player loss subsequent product weakness network Dragon crisis

NET dragon has been mainly dependent on the "magic Field" contribution to income, before the introduction of the "Yangtze River No. 7th" Overseas market contribution revenue 28.1 million yuan, 6.4% chain, but the product is not enough stamina.　　"Night Legends", "Doomsday Crisis", "stock market tycoon" and other games are still in research and development, while with Disney, EA, Ubisoft cooperation products have not seen results this also let the net dragon temporary revenue into embarrassment. November 23, the net Dragon released the third quarter as at September 30, 2010 without audit performance report.　　Financial results show that the third quarter of the net Dragon income of 128 million yuan, 15% year-on-year, the chain increase of 6.7%; It is reported that the net dragon has been mainly dependent on the "magic Field" contribution to income, prior to the introduction of the "Yangtze River No. 7th" Overseas market contribution revenue 28.1 million yuan, the chain of 6.4%, but the product stamina is insufficient.　　"Night Legends", "Doomsday Crisis", "stock market tycoon" and other games are still in research and development, while with Disney, EA, Ubisoft cooperation products have not seen results this also let the net dragon temporary revenue into embarrassment.　　How far can the magic field of gambling dispute go? Recently, a number of foreign players in Fujian province to Fuzhou to Fujian province, to "complain about the crime of the Magic Field"-"disguised gambling." "Magic Field" is the network Dragon (China) company under the fine Digital entertainment company developed a magic action online game, June 5, 2006 announced in China free operation, to sell virtual goods to achieve profitability.　　In the 315 consumer electronic complaint online, complaints about "the Year of the Beast", "Babel Tower" and "Animal Research institute" came into being, and the "crime" was unanimously "gambling in disguise". It is reported that the Cyber Dragon in the "Magic Field" game set "Play year" link, that is, in the Magic Stone store buy price from 10MS (virtual currency in the game) to 2000MS range. Open will enter a map, as long as the game to defeat the monster can give players magic stone and other different rewards, the worst is experience.　　But the chances of hitting the magic stone are few, so the ten losers are "so described by gamers." Miss Wang in 315 consumer electronic complaints Online said: "Magic field is I really like to play the game, but only from playing the year out to think the game completely garbage, see a lot of friends lost even the number sold away." Hope the Magic Field cancels the year of play.　　Completely gambling nature. " Facing the accusation of the game player, Liu Luyuan CEO of the network Dragon company said to the media, "our game has neither the player participating in the win-lose game by charging a certain proportion of Commission, nor does it offer the service of converting the virtual currency into legal tender, how could it be gambling?" Liu Luyuan said that from the company's game settings, the player is not possible through this form of game to obtain real benefits, not to gamble.　　Liu Luyuan the player to lose a lot of money to the game "Virtual Goods network trading platform." Zhejiang Ningbo users are very angry, he said, "the official has not recognized this is gambling, in fact, you are drilling legal loopholes, but also explained that the game involvedAnd the virtual currency, so there is no gambling. Then I ask, the game in the virtual coins you are the official send us? You're going to give me the money? I can also understand that the reality of gambling with chips instead of RMB, so I do not violate the law? Game friends 90% are gambling, and 80% are because of gambling left, the magic domain you pay my friend, my feelings, you compensate for it? Once a friend but a few hours lost tens of thousands of RMB, gas in the safety zone to throw equipment deleted no play. What's it called? How many chickens do you want to kill? Are the official heads in the water? This time the RMB players also offended, magic domain, ask, how far can you go? "Following the weakness of the product staff complained in the" magic field "online number of the decline is obvious, the Net Dragon Hong Kong listed companies in the active search for a breakthrough from the product line, starting from 2009, the Net Dragon Company's own investment in the proportion of increasing.　　Liu Luyuan led the network Dragon team has been hoping to replace the "magic Field" in the company's revenue position. 2009 year NET Dragon Company Total revenue of 621 million yuan, of which the cost of research and development reached a high of 201 million yuan, sustained high investment in the network Dragon did not stop, in the first quarter of 2010, the Net Dragon Company's total revenue of 139 million yuan, including research and development,　　Marketing and administrative expenditure reached 104 million, while the second quarter net dragon total revenue of 120 million yuan, research and development, marketing and administrative expenditure of the same 104 million, the entire first half of the net Rong Li only 22.7 million yuan. Netizens from Zhang in micro Bo exposure on their own and network Dragon game planning a dialogue, since Zhang said that "Yesterday evening Exam Division III, met a network Dragon game planning." Hear a few points in the small talk. Me: The welfare treatment of the net dragon seems to be quite good? He: it's not as good as it used to be. Me: It is possible that this section of the Net Dragon's performance is really not good? He: Yes, 2010 is very bad, there is no new game, and a 4000 people's company can not do a 3D game. A lot of twenty or thirty of other people's small companies can make it! Me: That's strange, like the net Dragon to its research and development personnel are quite good!! He: Yes, but the technical strength is not good! Research and development company, technology is its first productivity! "In the Magic Field", after the expansion of the company's product line is "film plus stand-alone" two-pronged route, "Transformers", "Dungeon Guardian ol", "Genesis" and so on are in the research and development stage. But there are senior insiders who are not optimistic, the person said: "The Cyber Dragon is undoubtedly the use of the name of the effect, trying to successfully recruit a group of inherent user groups, but a reality is; first, the film adaptation into a game, do not say in the field of online games, is not a stand-alone field of success. Second, the single game adapted to become an OL version of online games, there is no successful precedent in the country, and interestingly, similar to the above two cases in the network has been an example of the Dragon: "Cast-like Ol" perfunctory, "heroInvincible ol "did not reach the expected." ”