Media says online games are creating a national cock silk

Whether the national silk is joyful or helpless, not a word, perhaps in the future we need specialized courses to study. But from the game industry point of view, this phenomenon is really exciting, the game let people's social values in a sense of the formation of a unified, become a temporary anonymous belief.

The gaming industry has been on the news lately, first the end of July attracted tens of thousands of game revelers and exhibitors of the tenth session of the ChinaJoy Grand end, after 360 and the giants of the joint operation of the game news, recently, the tenth "Nine Yin Canon" 17173 Games animation carnival after the completion of Wuhan, Shanghai, Chengdu station, after the successful activities, In August 11, 12th in Beijing to hold large-scale landing activities, attracted a large number of game enthusiasts to participate. It seems that the game industry has never been a peaceful, when the game became a way of life. From "snake" to "Angry Birds", from "World of Warcraft" to "Call of Duty", the players all over the globe uneasy, fighting day and night. At the same time, because of obsession with the game to promote the cock silk phenomenon is increasingly serious.

Cell phone games, the culprit for the birth of Dick Silk

Allowing the player the fastest, most concise to achieve a certain achievement, which has almost become one of the core concepts of modern games: However, is such a simple and quick idea, let the cock silk trend is increasingly prominent. Mobile gaming, represented by Happy farm and Angry Birds, relies on social networks and viral transmission to sweep the world at an unprecedented rate. At the same time, the huge enthusiasm of the players has also greatly encouraged developers, at the just concluded 2012 Mavworld conference, the founder and CEO of Cmune, Ludovicbodin, said: "Every day we can see more and more free games." Now the ipad, the iphone, the top 10, eight or nine are free games. As developers, we need to develop more of these games. "When the" poor "as the primary feature of the cock Silk met the free game, natural interest greatly increased, and developers are bound to be encouraged, thus, the two hit, silk culture spread.

Meanwhile, with the advent and popularization of mobile devices such as the iphone and ipad, developing and selling games are no longer as difficult as big games. There is no doubt that the developer is a great boon and the player no longer needs to keep an eye on the Xbox 36 with the game currency, just a smartphone in his pocket to play the game anytime. Secondly, due to the different operating equipment, throw away the bulky game machine, when the delicate and compact intelligent machine appears, users more free operation. There is no need for complex guidance to get started quickly, and many players are clearly aware that the game without too much energy is meaningless, but they are happy with it.

For changes to the gaming world as a result of changes in hardware and equipment, 17173 general manager Zhaojia in an interview, said: "Hardware tends to drive and determine the development of the game industry, hardware innovation and upgrade, will cause the game industry changes, the emergence of smart phones to promote the game of cross-platform research and development, a game layout end of the tour, The page swims, the hand swims three platform to become the trend. With the mobile phone function and use of the expansion of the hand to become the game industry can not be underestimated and the development momentum of the fierce rise. ”

And Bo Far Wireless CEO Hu Zemin also on the impact of hardware development to express their views, compared to the hardware such a carrier, Hu Zemin think that the real users can not stop the game itself, and Bo far wireless recent thunder is the "Warring states" is such a game. However, we cannot deny that, along with the popularity of the smart machines, hand-tour users are indeed in the rapid expansion, at the same time, the media platform is also spared no effort to provide game enthusiasts with better conditions and platform.

It is reported that most of the hand-travel platform is currently focusing on the tool platform, but ignores a platform should have the media properties. Resulting in a lot of small game manufacturers and media cooperation has a fault, and simple hand-travel media due to the lack of user tools for the development of services, survival is more difficult. At the same time, the vast number of users of the hand tour, the demand for authoritative information is increasing. Therefore, based on the page tour, hand tour different product attributes, the traditional online games media how to increase the user's viscosity and trust, so that users more convenient consumer game products, this has become a new topic. 17173 will be online in the current quarter of the hand tour site is to solve the problem.

When the people and the elements are assembled together, mobile game is worthy of the cause of the birth of cock silk.

Big game for the national cock Wire

Bloody, violent, sexual orientation is unknown, this was a problem that the game industry has been widely criticized. All the major media listed their guilt, but the game has not killed a thriving scene of survival. In this regard, Bo far wireless CEO Hu Zemin that this phenomenon is not only in the game industry, for many entertainment industry also exists, then how to control this degree is the developer must pay attention to the problem, but also the inevitable social responsibility. And 17173 Zhao Jia also expressed a similar point of view, she believes that "in fact, not only the game industry, as long as the industry is highly competitive will be flooded with a variety of marketing tools." such as Internet cafes, bar KTV, software industry, and so on, but later they are accepted by the society slowly. So, the game industry should thank these critics, they are urging the industry gradually standardized, gradually by the social identity. ”

In fact, the game industry operates in a similar way to Hollywood: Large companies are committed to the introduction of heavyweight games, which are often war-themed to attract young players, and are known for their dazzling lighting and exploding effects. The development budget for a blockbuster project could be as high as $25 million trillion, widely publicized as a summer film campaign. Driven by this model, 1996-2005, the global video game revenue doubled, the mainstay includes "Halo", "World of Warcraft" series of games. Network game companies to spare no effort to mass production publicity, so that netizens love the game, when the elite of the silk self-deprecating, and to "poor and ugly" as the cock Silk in the network game meet, who will care about your face is the same as the gods opponents or pigs like teammates. Wanton killing is the pleasure of the user really need content, and this kind of real world is difficult to realize the feeling also let more and more people to pose as cock silk.

Of course, the Hollywood-style model of the gaming industry is flawed. Because of the huge cost and long time consuming, the gaming industry has formed a conservative and risk-averse culture. Almost every product is wedded to imitation, sequel, prequel, and retransmission. For example, Halo 3 has a new game, Halo 3: Hell paratroopers. To this, Bo Far Wireless CEO Hu Zemin told reporters, in fact, really good game not only need content, but also the correct and effective marketing methods, both indispensable.

17173 General Manager Zhaojia also expressed the same view, Zhaojia that, 17173 games anime Carnival has 10 sessions, each year with the game manufacturers in cooperation, is intended to create media, excellent animation and game products bundled with the promotion of the form, for the manufacturer of game products to make strong publicity and support. And 17173 advocates of electronic games and animation film and television combination of ideas, can let the same cultural and creative industry games and animation to achieve their complementary advantages, such as animation, film and television technology and performance techniques to use the game research and development. and technology, market integration, but also to the depth of cultural integration to provide the basis.

In fact, with the rise and fall of the gaming industry, a few years ago, "game is the poor cheap entertainment." Hu Zemin that, "everyone of the definition of cock silk is different, if the information is open and transparent the birth of the cock silk, then I agree, but the game industry want to bring to the net friend is not silk phenomenon, but such as film and television and other entertainment industry coexist in a state." ”

National Cock Silk is joyful or helpless, not a word, perhaps in the future we need specialized courses to study. But from the game industry point of view, this phenomenon is really exciting, the game let people's social values in a sense of the formation of a unified, become a temporary anonymous belief, a lot of online games players in the virtual world to show another self. This ego, however, happens to be the source of power for game developers (600405, strand) springs.