Micro-Credit marketing, is now a very hot topic, before the microblogging marketing. Every wave of social media will have a wave of people who eat crabs first. Many of the pioneers have a wave of people or businesses who benefit from social marketing dividends. So, in the interests of the drive, will make some people into the ranks of social media marketing training, before the microblogging, is now micro-letter. Weibo marketing training before the support of a group of Masters, now micro-credit marketing training and a wave of people cut in, but the real master is not many, big cheat is quite a lot. Below let Sha Shulai to uncover and analysis.
Basic knowledge of micro-credit marketing
Micro-credit marketing is mainly focused on two aspects: one is the micro-letter public platform marketing, in the micro-letter 5.0 folding before the fire, after a little significance for marketing, the contrary as a business customer relationship management and customer service is very good, of course, need to do two times development; According to the micro-letter friend Circle Marketing Research First person @ Omnipotent Big Bear Introduction, Friend Circle Marketing dividend period has passed, the essence of micro-marketing should focus on the brand and dissemination, personality output.
In Sand's view, no matter how large the number of micro-credit, micro-marketing topics hot, micro-letter is only a marketing channel, and other channels may have an advantage, but it is not easy to achieve success, and the handful of successful micro-credit marketing case, to copy is not easy. and micro-credit marketing training is precisely through the promotion of microcredit number of households, to reach the target audience how convenient, and then combined with a number of successful cases to support, and then launched a series of micro-credit marketing tutorials, to carry out the corresponding skills training, said the hype, actually has little effect.
Said to be a hoax, because these training institutions or masters are nothing more than pulling tiger skin big flag, running money and go, and not responsible for the effect, a number of a bunch of, Rob Micro-letter marketing continues to surge, earn money to say. And most of the people are fooled by the traditional industry (mobile) Internet impact, or to see the success of micro-credit marketing cases were inspired by the mind yearning, want to understand, want to change, want to try the wave.
Micro-Credit marketing training scam disorder
Sand from Beijing back to Changsha, also know some do micro-credit marketing friends. Sand and friends in the joint maintenance of the Hunan Internet headquarters Group, more than 1000 of Hunan Internet friends also have four or five are doing related aspects of work, the main object is the traditional enterprise. In simple terms, micro-credit marketing is to attract traditional business leaders to participate in micro-credit marketing training through telemarketing or micro-credit marketing lectures, prices are generally more than 2999 yuan, tell you how to build micro-credit public accounts, how to develop fans, how to do micro-letter soft content and so on, these are relatively elementary, It is said that more advanced courses.
In addition, according to another friend, their company to do micro-credit marketing colleagues have no understanding of micro-credit marketing, so please Changsha, another local micro-credit marketing training institutions lecturer to give them training, now learn to use now to carry out training. Look, this is the essence of micro-credit marketing training, basically by a group of people who do not understand or do not understand the trick, anyway not responsible for the effect. This let sand feel money originally can so easy to earn, also very want to open a micro-credit marketing training course, fishing a pen.
The conditions for the success of micro-credit marketing
Micro-letter has no marketing value, this of course is there, but sand that the main or in the category of brand or viral marketing, especially based on micro-trust friends circle. Baidu Magic Map, Crazy guess, the U.S. Mito is based on the product of social sharing virus transmission, but also a good exposure to product brands. In addition, the marketing of physical products, carving ye brisket, Huang Taigi is the use of micro-letter friend Circle Marketing