Oh, come on. Victory joined and opened the number of new jewelry industry record

Following the award of the "2010 Most competitive brand", "2010 China's best business model of the Ten" and "2010 Large taxpayer" and many other honors, ah Ah Jewelry Chain Co., Ltd. (hereinafter referred to as AH) again Chuan victory, April 2011 Brand joined the signing and opening volume of double innovation High, 　　Refresh China's jewelry industry record again. The latest data show, ah Ah yes April brand joined the signing 236, opening 183, signed up to join the increase of 83%, opening volume increased by 79%, creating the highest single month to join the signing and opening records, the decoration of the chain of jewelry industry records, continued the AH AH as a leader in China jewelry status. Oh yes, the person in charge revealed that, in fact, in December 31, 2010, ah ah in the country's chain stores have more than 3,000, throughout the country more than 20 provinces, municipalities and autonomous regions, the annual sales of more than 1.8 billion yuan.　　Since 2007, Ah Ah has always opened 2 new stores a day of steady expansion of the speed of the shop is twice times the KFC, Watson's 6 times times, for the chain of retail industry set an example and benchmark. This means that the North China offensive has begun to bear fruit. April 2011, ah Ah is located in Beijing Qianmen Street, the flagship store officially opened, Ah Ah chairman Ye Goofu at the press conference: "Today is the year of our northern market, ah Ah will be the official exerting force on the North China market." "It is learned that the North China offensive has been deliberately premeditated." According to the characteristics of the market in North China, alas, research and development of targeted products, and the franchisee to carry out a conscious support, plans within three years in North China opened 1000 new stores, only Beijing area will add 60-80 stores.　　At the same time, Ah Ah also plans to carry out anti-counterfeiting activities in the North China market, do their best to protect the interests of genuine franchisee. Beijing, as the first leg of the North China offensive, has achieved good results. Beijing Conference site signed the number of shops reached 70 (including Beijing, the entire North China area), the individual signed a single store the highest record of 7.　　May 22, Ah Ah also chose Shanxi Taiyuan as the second leg of the North China offensive, the same continued the good momentum of Beijing, on-site contract shop 21, the intention to register the number of shops up to 90. "The development of the North China market is astonishing, but we should not be blind and optimistic, and realize that risk and opportunity coexist." Ye Goofu explained that, alas, it has long been focused on the south, the relative neglect of the north, not because of the current galloping blindly optimistic. "On the one hand, market demand has been suppressed for a long time, when we began to exert force in the north, blowout phenomenon appeared, this is an opportunity." On the other hand, the northern market is very different from the south, how to better serve the franchisee and consumers, but also in front of us a new challenge. "Alas, the North China offensive has been regarded as an important part of the two-time venture." Since 2011, the company has invested tens of millions of yuan to start the brand promotion program, in Jiangsu Satellite TV, Hunan satellite TV, China entertainment satellite TV and Youku, PPLive, Tianya intensive brand advertising, and recently spent 50 yuan, sponsored Qinghai TV large-scale talent show "flowers Blossoming", the first time in the northern market of provincial TV to carry out brand marketing activities. Founded in 2005, to small jewelry retail-oriented fashion chain group Ah Ah.　　has been adhering to the "parity, fashion, enthusiasm, happy" business philosophy, under the leadership of Mr. Ye Goofu, the chairman, through the tireless efforts of all staff and franchisee, only in 6 years time, quickly changed the rules of the retail industry, will once be marginalized jewelry into the broad masses of female consumers sought after the fashion mainstream. "Ah Ah will continue to force, shun the ' city '." Ye Goofu also said, Ah AH is expected in 2013 to login A-share, become the first share of China's jewelry industry.