On the future business development trend of mobile Internet

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According to Internet Association statistics, today's mobile device access to the Internet accounted for 40% of the Internet traffic, although the mobile Internet in the short term can not surpass or even replace the traditional internet, but it is enough to attract attention. The mobile internet and the traditional internet, after all, there is a difference, so its business model and the traditional Internet has a certain difference, today I share the mobile internet business trends.

First, to meet the basic needs of users

This is not the same as the traditional Internet, entertainment and social activities on the Internet is the basic needs of users, but also the main service content of the traditional internet, mobile internet can be said to be the extension of these traditional products.

Social media networks, such as Qq,skype,facebook, are the extensions of traditional Internet social networking. Just in addition to QQ, Renren, net, and so did not seize the opportunity to launch the appropriate app, or to develop a HTML5 interface to mobile Access, even the QQ space in the mobile internet is half dead. Skype has not been popular for Chinese operators.

and adapt to mobile Internet products, micro-bo, micro-letter jumped to the stage, almost QQ years can not shake the brand-building status.

Entertainment, the mobile internet mainly has games, video, music, reading and so on.

This kind of products to meet user demand has been basically stable, for the masses of products have been a number of traditional Internet company's products occupy, to enter the words, can only choose to subdivide the market as an entry point, otherwise it is difficult to directly fight over these big companies.

Second, record the user's daily information

This kind of application has been popular for some time, we are more familiar with may be cloud notes, impression notes, conveniently remember, aunt and so on.

In addition to cloud notes, impression notes this pure recording function of products, other products have certain operations, reminders, summaries, and friends to share functions. For different markets, such as female physiology, income and expenditure management, credit card management, sports management, vehicle refueling management, regular medication management, and so on.

Although this kind of product has existed for a certain time, but the subdivision crowd is numerous. Different needs, and some groups of records need not be met, it depends on how the developers to explore.

Third, looking for business

Find businesses, looking for products such applications, in addition to Taobao, Jingdong and other physical products can be provided, and some of them can not provide service products.

For example, find a restaurant, find a gas station, find a hotel, find a KTV, find a mall, or even find a toilet.

A period of time before the uproar of Beijing taxi app is also such, this kind of pay attention to real-time products, Taobao, jingdong such businesses are not available.

Of course, many of these products began to be occupied by the use of maps, but because of some regulations, map collection can not do Google in foreign countries so accurate. In addition, such as taxis such as no fixed shop services, map products are not good to provide businesses. This provides developers with a certain amount of development space and market segments.

Iv. provision of services for people

These products, in addition to some of the location-sharing services (which have largely been replaced by social products), are just as good as the above, but this one is more focused.

For example, to find trailers, driving, insurance and so on, there are some immature, such as looking for a doctor, hair stylist, hourly and so on.

V. Mobile PURCHASE, mobile payment

This type of application is only a security problem control, through Taobao app shopping, suning app shopping has been realized, two-dimensional code of the emergence and popularity, sweeping a sweep paid has been achieved. It's just that we're not used to it and have doubts about its safety, as we've all been used to doing shopping on the traditional internet, but now it's going great.

Now some of the movie ticket app, book ticket app, hotel app, etc. have been tested for mobile payments.

Vi. Providing intelligent services

A smart machine is called a smart machine, not only because it can surf the internet. It can also run software to provide intelligent services. The first intelligent service is mobile navigation, and now there are translation, thinking map applications such as audit, logistics scheduling (this to ERP software provider), etc. on the application, are the direction of this category.

All in all, it is undeniable that the future of mobile internet will not be overlooked.

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