Shanda will launch open platform and share core resources with online games manufacturers

August 5 News, Tencent technology from people familiar with the information, the Grand open platform will be launched in late August or early September, access can share the grand user resources, billing channels, call center, dividend promotion and a series of services.　　The grand launch of the development platform also means an important step in the direction of the platform.　　Bo, a renowned Internet analyst, believes that a grand open platform is further than a joint operation, and can become a truly platform operator and gain greater market and revenue, and this move Hanlaobaoshou.　　Open platform to attract users of candy precipitation users are understood that at present, the world's most famous open platform is Facebook, there are many social game developers, at home there is no comparison of the development platform, the previous popular is the network of joint operations, the grand push development platform is considered to be the extension of Joint operations strategy. People familiar with the matter to Tencent Technology, the grand open platform is the most core of their own resources to the online game manufacturers fully open.　　Developers to join the Grand open platform, can share the grand user resources and billing channels, call center, dividend promotion, points and a series of services, Shanda will help the online game manufacturers better promote their online products. "For example, players in the grand platform to play" Chengjeishan "when you can enjoy the grand payment, customer service and certification system, play" The Tower of the eternal "users can also play" Chengjeishan "without changing the account. "The person said:" Especially for small and medium-sized online games manufacturers, they may only do research and development, the other is very deficient, join the grand open platform so that these manufacturers can concentrate on research and development. According to Shanda insiders revealed that the core of the grand open platform is cloud technology, the core concept of cloud services is on demand. The biggest difference is that in the past, joint operations need a one of the talks, Shanda needs to participate in maintenance and management, now for small and medium-sized manufacturers, access mode is entirely self-service, large-scale online games manufacturers need to engage in business negotiations.　　Online games manufacturers access to the grand open platform, Shanda does not need too much management and maintenance. It is reported that the grand open platform will be launched in late August or early September, early to the small and medium-sized online games manufacturers Open, later large-scale online games manufacturers can also access. At present, in addition to the launch of the development platform, has been the preparation of the Community products "Candy" is also about to be officially online.　　"Candy" is a "fusion of open Platform + class microblogging" products, is mainly the integration of Shanda's games, literature, video and other entertainment resources. A grand senior has revealed to Tencent Technology, Shanda hope that through the development platform to gather more users to form a real platform.　　The purpose of "candy" is to provide a place for large platform users to be precipitated, to let users know that the Grand Web site is not just playing games, there are a lot of places to go. Push the platform to maximize the benefits of integration of the open platform news by analysts and online games industry attention. Eric analyst Chao Fengxu said, Shanda in the online games industry has been a great development, the acquisition of many enterprisesand have huge resources that need to be consolidated, but integration is wasteful if it is used only for itself, while the alternative is to maximize resource utilization through development platforms, and open platforms can accumulate more users. In Chao Fengxu's view, the growth of the online games industry has come to a turning point, relying on users in the past is very difficult to improve, as a platform integrator can get more revenue. She said: "Platform operation is a trend, at present in the online games industry can act as an integrator of the role of Tencent and Grand two, through the platform of integration is a grand opportunity." "The famous Internet analyst Bo that the grand open platform than the joint operation further, before the need to talk to a manufacturer, now only access, Shanda can save a lot of things in this area."　　In addition, Shanda can become a real online gaming platform operators, will be independent of the game business, Shanda can use other resources to do more things, access to greater market and profitability. "Before the development and agents have a lot of cost, and there is a lot of risk, now Shanda can use their resources to do many things, and development platform can Hanlaobaoshou." "With the grand joint operation of Kirin Network COO Shanhu said, Shanda user quality is very high, from the effect of joint operations look very good."　　Of course, the open platform also means that online games manufacturers will be more competitive, however, "Chengjeishan" is a boutique game, will not be affected too much. (Edit Zhang Xing)