Social networking sites squeeze out online games and consume Internet users time list first

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According to the report of Nielsen, a market research firm, about 3 of the time that Internet users spend is spent on social networking sites and online games, and the traditional portals and email messages are the same for netizens. According to a June study of online users across the United States, netizens spent 23% of their time browsing social networking sites, compared with 16% in the same period last year. Meanwhile, the time we spend in traditional portals, such as Yahoo and MSN, has fallen to 5.5%, compared with 4.4 in June 2009.

David Martin, an analyst at Nielsen, says the rise of Facebook has caused such a change, and social networking sites have become new portals: David Martin

With the popularity of Zynga's social gaming Fun Farm (Farmville), online gaming has overtaken email as the second user-consuming activity, taking up 10% of the time. Meanwhile, in June, the share of e-mail dropped from 12% last year to 8.3%. In addition, Internet video has made progress, its share is 0.4% higher than last year, reached 3.9%, and network search is basically unchanged.

Interestingly, mobile devices are different: sending and receiving messages lead the 42% (37% in June 2009), and the portal is 12%, the second.

Author's point of view:

Such a result should be the most unsettling for Google, especially as we increasingly rely on online social circles to find answers. As an example of myself, I have rarely read movie reviews, and have looked at my friends ' views on Facebook. Similarly, whether it's a shopping trip or a vacation plan, we tend to listen to friends or trustworthy people, which is far more reliable than a bunch of unknown links that Google has been searching for. In the future, the search for the web should be more socially-appealing, and Google's attractiveness in this regard is almost as lackluster as Facebook's. So, we can foresee that in the near future, Facebook will start to erode Google's market, and the share of advertising will be lost to Facebook.

Starting with Facebook, you can start a day of online experience while completing your interactions with your friends. In the past, your online life, are by login Yahoo Mail, on MSN Instant Chat tools, and refresh Yahoo home page news through.