Su Ning easy to buy to push over again?

The media of the Shanzhai conference also discussed the recent action of Su Ning's Tesco, and selected some viewpoints by anonymous way:

1, Suning easy to buy down again?

At the end of 2011, said that a year of suning electric dealers must be demolished, at least the organizational structure to readjust. The adjustment is not with the times, because it was wrong before. and Ali, Jingdong interior adjustment is not the same. Why the easy purchase of Su Ning, before the wrong, but are not willing to admit it.

An emphasis on the electrical business user experience, if the user experience is not good, or even very out, behind can reflect a lot of problems. Lack of team experience, technical system bottlenecks, warehousing logistics layout, of course, the most deadly is the rhythm out of control.

The purchasing right of Suning's purchase has been recycled by the group. My understanding is that the electrical business should be run by the group instead of being easy to buy.

2, the importance of the electrical business rise?

Whether to do a good job in electricity business, is to determine the life and death of Su Mei, Su Mei is no retreat. Contrasting Jindong's remarks, adjusting, and rising to the group level, the group gave way to E-commerce: first, the importance of the electrical quotient over the line, and the previous view has been online is the complement of offline. Second, the adjustment means that the previous commercial real estate plan, store expansion plan, 600 billion target will shrink or retreat. If according to 2012 earnings data to see, basically no, offline all negative growth. At present, Su Ning is selling some commercial real estate projects.

3, line online below the price too ideal?

Online and line prices are too ideal, unless the line into the experience shop, it does not matter. The problem is that standardized appliances are less important to experience.

4, why do you still want to buy suning success?

Su Ning Jindong is still very remarkable, the determination is big, the team executes the ox, also is willing to invest the resources, dares to lose money, has the enterprising power. General traditional enterprises, it is expected to give up long ago.

Gome is to be out, so many traditional enterprises are staring at suning easy to buy see, if failed, or do not do well, the traditional retailer of the transformation of the electricity business estimated less confidence and motivation.

5, Suning easy to buy bridge and road still not clear?

When Ali, Jing Dong has been to open the road of China's electric business, Suning is actually still in the five years from Beijing or even 6 years ago the state began to stones. Jingdong stone touch almost, their own bridge also repaired half, they will not walk Ali's bridge. The problem with Su Ning is that they are still touching the stone.