The annual income is over 30%: The grey game of net loan

["Some net loan platform's tender reward, in fact, is in disguise to pay investors interest, if the actual interest rate than the central bank set the basis of 4 times times, then once the debt defaults, investors can get due compensation?" ” ]

In contrast to the fact that some online lending platforms have actually borrowed more than 30% of their borrowing proceeds, other net loan platforms are earning less than 10%. The loan income between the net loan platform is so big, is the high income platform reliable?

NET loan income over 30%

Lao Wang has a brand-new iphone in his hand, a gift from a net-loan platform to the old king, who became one of the biggest borrowers in the first half of the platform. Old Wang began the catenary loan last year, the first half of this year has turned the investment direction overall to the network loan, its annual income has exceeded 35%.

The reporter learned that last year, the majority of investors involved in net loans in the 20% or so. Over the past year, online lending rates have polarized this year, with some sites falling below 15%, while others are earning more than 30%, or more than 40%.

However, the central bank's current standard of usury is 4 times times higher than the benchmark interest rate for the same period, beyond the legal protections. NET loan platform of course also will not easily cross this red line. At present, the loan of the net loan platform mostly is the short-term loan under 6 months. The central bank's 6-month (including 6-month) lending benchmark rate is 5.6%, and its 4 times-fold lending rate is 22.4%. So how can Lao Wang's annual earnings exceed 35%?

Old Wang to reporters a loan object indicated that the object of the loan for High-quality coal mine pledged loans, the loan period is 1 months, the annual interest rate is 21%. But each bidder will receive a 1% bid reward, that is, the actual annual return on the subject of the investment is 21%+1%x12=33%.

"To keep interest rates at 4 times times the benchmark rate, the interest rate on the site is below 22%, but to attract investors, the site will offer a certain percentage of the bid." Interest rate and tender reward are the main income source of net loan investor. "A http://www.aliyun.com/zixun/aggregation/32834.html" > industry insiders told reporters.

In stark contrast, the short-term borrowing benefits of some large platforms have dropped to around 10%, for example, China Ping ' an (601318, shares bar) of the Lu Jin of the loan income of about 8%, Red Ridge Venture at the current interest rate under 15%, the large group of the certificate of large e loan current loan income of about 15%.

What is the difference between the benefits of borrowing from the platform, and the very high yield of the loan platform is not reliable?

"In fact, the net loan platform in the case of reducing income to 10% of the situation can still attract investors to patronize, which shows the website platform itself brand effect began to show." In addition, lower yields help to reduce the cost of borrowers, making the platform likely to attract more quality borrowers. "Net Loan house head Xu Hongwei told reporter.

Super high returns are not the norm

The net loan appears the super high income behind is the net loan platform's bursting type development. According to the net loan home is not complete statistics, the website this year from dozens of suddenly bursting to increase to more than 300. And the new small platform in the brand difficult traditional platform, they can only improve the rate of return to attract net loan investors.

The differentiation of platform income also means the differentiation of investors, some investors stick to the traditional big platform. "The industry is growing too fast for the next few days," he said. "An investor who sticks to the traditional platform told reporters.

Other investors have become the targets of High-yield loans to the sniper, their reason is not unreasonable: "Private lending is very high profit, but the big platform shop bully, oneself eat too much profit." So investors might as well focus on the high yield target. ”

"The 30% gain is by no means the norm in the net, and in general, the extra high interest rate is only on the new platform, and only on the first 2-3 months of its launch." Xu Hongwei told reporters.

This year, the network loan industry has emerged a variety of new platforms, just as the new department stores opened to discount promotions, these platforms on the line will be issued high income targets to attract investors. Even the top 10 of daily turnover is given to the ipad, iphone and so on.

The source of this burning money is a group of Guangdong called the Network website, according to the industry, the group loan net on the line of the Hatsuhana 1.7 million yuan as a promotional. is a real sticker to make a high profit. Later, the promotion of more intense, it is said that after the U.S. credit network upfront marketing costs more than 3 million yuan.

"This high income should be understood as the normal marketing of the new website, so I aggressively hit the high yield target of the new platform." Old Wang told the reporter.

However, the group credit net is undoubtedly lucky, because after it burned 1.7 million, finally traded 60 million of trading volume. At the end of the three-month promotional period, the group loan net remained popular.

Other sites may not be so fortunate, if the brand has not yet been established after a large amount of debt, and the promotion is over, investors will slip away, and the risk of the site's operation would increase dramatically. Once the site closes, investors face risks.

For example, the "Credit state" opened at the time of the high yield, but in just a few months after "all the state" will notify all users to come out, and stopped operating.

"It is very difficult for the website itself to carry out promotional activities at large cost." "Red Ridge founder Zhou Shiping told reporters," The general platform for bad debts more than six months to show up, at this time, the site's bad debts, huge marketing costs may make new, the Taiwan unsustainable. ”

Borrow new and old risk

In addition to the promotional period of the new platform, some of the old platform also exists in some of the platform for a long period of 30% or so.

"Different platforms touch different industries and their customers can afford to be different." According to the current interest of private usury, the interest rate of mortgage loan can reach the 36%~48%. Investor Lao Wang gave a reporter a case.

Foreign trade enterprises to take a foreign trade list 5 million, assuming net profit in 10%, not high? Now to produce, foreign prepaid 1/3, production cycle of three months, a total of 4.3 million raw materials, foreign payment 1.7 million, 2.6 million, the first month can use foreign advance, after two months to borrow, assuming the annual rate of 36%, then the borrowing cost of 2.6 million x3%x2=15.6 million, So not to occupy a little liquidity, with less than 160,000 of the cost of earning 500,000.

This is also the most popular folk borrowing, because it is short, and only to borrow part of the funds, so as long as the borrower can afford to make money.

However, the head of a large platform told reporters: "Last year many borrowers were willing to spend 30% of loans, think they can bear, but later, they found that the interest rate is unsustainable." ”

Zhang, head of the racket loan, said that the current net loan process is determined by the borrower to borrow interest rate, and then hang it online. If the market decides whether to invest, the interest rate formation is highly marketable. According to the current interest rate of the racket loan, about 18% is the average value of the industry, which can provide a reference for investors. Zhang told reporters.

And the Big E loan related responsible person told reporters: "Some net loan platform of the tender reward, in fact, is in disguise to pay investors interest, if the actual interest rate than the central bank set the basic interest rates of 4 times times, so once the default, investors can get due compensation?" ”

No matter how much the investors eventually get, the sustainable development of the net loan platform is whether the enterprise can continue to accept the high cost of borrowing.

The reporter learned that the current borrowing rate of about 15% of the platform, if combined with the services paid to the website, the cost is probably in the year of 30%. Some websites are more expensive because they rely on offline development of borrowers and investors.