The breakthrough in the development of domestic social games is quietly coming!

Bring up the social game, can't say the farm! have to say Tencent. When the fire on the farm was very temporary, Tencent launched a social open platform, the domestic social game to the apex, the domestic also emerged a large number of excellent social games, but after flourishing, domestic social game developers gradually found that the "money" of social games is not as good as imagined! Although the community about stealing vegetables failed to guide the values of netizens have long been missing, but the reason is not the change of stealing vegetables, but the food is not fire, social games really end up? The author thinks, nowadays, the domestic social game seems to experience the Tribulation, has the feeling of nirvana greatly.

The first generation of social games, focusing on social and not games, like farms, car parking and so on. Extremely simple content of course can let a group of not contact game players to join the ranks of the game, but is therefore the original intention of the class design is social, so regardless of expansion, it is still very easy to boring people. We have to admit that after the first generation of social games, a large number of users began to get to know the game, they began to look for their own taste, more complex and exquisite, more fun social games, and now is the lean period.

In the face of the present predicament, a large number of domestic social game developers have conceded, began to change the page tour, and some developers are still immersed in replication, or doing a+b+c replication mode, while others through the rapid decompile, direct interception of social games on the sea, although the author is not ashamed of this behavior, But the rules of business cannot be shaken. Naturally, these short, frequent, fast ways to make social games of inferior quality, how can we call domestic players favor! I suddenly think of 10 years ago, the online games market, the industry also has a period of chaos, with the introduction of the legendary "miracle" and many other "boutique" online games, we learned to do their own MMORPG, and to join the Chinese elements, achieved good results. is not when the bottleneck, try to agent foreign games, while operating while learning, but also a domestic social game, or even a necessary stage?

Here may be said that the author recently found a social game, "the sky of the city of Mystery." The game, formerly known as "Ravenskye City", has already achieved very good results on Facebook and won the GDC2012 three nominations (best social games, best online game design and best online game sound effects) to win the market, Also won the industry's identity in the boutique, like a popular and can get the Oscar nominated film, naturally very rare. Now it is killed in the Chinese market, as the original "Legend" "Miracle" in general, in the SNS game market difficult to meet opponents. The difference in production ideas makes the game so ubiquitous, especially in the details of the processing, such as with the plot to show the visual effects, the unique interesting stage tasks, not to mention the macro-tone grasp, and music sound design, the designer seems to want to let the players play side to do a fairy tale dream. Now we just want to see the game in the domestic performance, although already have a number of prerequisite advantages, and completed a high-quality Chinese, but the domestic players will buy it? When they see such a fine game, will they completely abandon the shoddy social games? Will this lead to a revolution in domestic social gaming?

I think it's almost certain. The country is always slow and half beat the story of foreign countries, evolution is always inevitable in development. If domestic manufacturers also began to take the fine route, but also to seize the market and chose the agent-oriented model, then the operating capacity is the first. The agent of "The City of Heaven" that I mentioned just now is not famous, but it is a very typical example. This is a game company of less than hundred people, focusing on the field of social gaming. This kind of game company already has dozens of home in the country, and the introduction of "The Sky of the city" of all interesting technology because of seeing the evolution of foreign social games, not to give up their own research and development on the basis of the decisive introduction of the GDC approved social games, dare in the idea of a step forward, actively use its overseas resources. Of course, such courage can not be separated from their successful operation of a variety of social games experience. Believe that there are good works, good operation, there will be a good reputation, good market.

Will other domestic companies follow up the search for foreign hot work? After all, it is not realistic for us to achieve the above level of foreign work, so the talent reserve is the problem, not to mention the idea of playing the game, and from time pressure. Naturally, things are not absolute, the domestic new generation of game companies may be able to shake off the shackles, a big fight!

or let us wait and see, the introduction or, since the research, as long as it is really good works, it will be able to ignite the enthusiasm of the players, so that players in the game to find themselves this is related to the joy of the game, the game of human life, the game of People's dream.