The development of e-commerce changes consumption habit

Source: Internet
Author: User
Keywords Online shopping consumer habits e-commerce Shopping
Tags .mall beginning business consumer consumer habits consumers consumption credit

According to the relevant information, now our express business volume of 40% from E-commerce, E-commerce today, the rapid development of the changed a lot of consumer habits.

Online shopping brings convenience

Ms. Wang, 30, is an editor at a provincial capital website and a VIP member of a shopping website. After the birth of the child, because there is no time to go shopping, so she decided to shop online. At the beginning, Ms. Wang just bought some children's clothes, toys and other small items online. Later, she found that online shopping, not only than the physical store convenient and fast, but also relatively affordable price, so most of his online store. Now she is a loyal online shopper, and almost everything is bought on the internet, shopping 2 to 3 times a week. "Today's young people are mostly accustomed to online shopping," Ms. Wang said, her colleagues around the shopping site have their own account, want to buy something, a little mouse, after a day or two, the merchandise was sent home. "Now, young people have a fast-paced life and no time to go shopping." and E-commerce this convenient and quick consumption pattern, is adapting to the requirements of young people. The

Today, the development of e-commerce so that people can buy their favorite goods at home, saving a lot of time and energy. And because online shopping is cheaper than physical stores, it also saves consumers money. Relevant data show that in recent years, domestic network transactions have developed rapidly, in 2010 the domestic network market sales volume of more than 500 billion yuan, online shopping users up to 148 million.

A lot of online shopping problems

With the rapid development of network transactions, some problems also follow. Product quality, after-sales service, as well as the security of network trading accounts, are highly criticized by consumers on the Internet.

A few days ago, Ms. Wang bought a new shell from the Internet, usable for less than one weeks, mobile phone shell appeared several scratches. After several representations to the customer service staff at the shopping site, the online store finally agreed to refund half of the purchase price, which is tantamount to selling the product to Ms. Wang. This kind of thing, Ms. Wang has met a few times, fortunately, each time can be a smooth return, refund. "but also affect the use, especially if you are in urgent need of goods, brought over to find quality problems, the mood will be particularly bad." ”

A courier company, a courier small Zhang told reporters, nearly two years, due to e-commerce and the rapid growth of the express business, but there are about one-second of the goods due to quality problems encountered returns. He said that if the customer opened the package and said it was fake, or refused to pay for the quality, he would have to send the goods back to the merchant.

Internet Trading account Information security is also a major obstacle to online shopping. Not long ago, Mr. Yang, an editor of the provincial capital, found himself unable to enter his Alipay account when he was on the internet and was told that his account was frozen during the disruption of online operations. And before that, Mr. Yang had not used Alipay for nearly one months, and he thought his account had been embezzled, although the relevant documents were provided to the parties concerned, but the current account was still not opened. "In this way, the original shopping when the credit is higher than the merchants are difficult to find, and their own credit loss, which brings great inconvenience to shopping." "said Mr. Yang.

It is understood that the current impact on the online shopping factors are mainly three: first, the sale of fake and shoddy products online, some unscrupulous operators to use online sales price advantage, the sale of fake and shoddy goods to consumers. Second, the net purchase product after-sales service to become a bottleneck in the physical market to buy products generally have shelf life, and online shopping products after-sales service problem serious. Third, the network transaction account security problems frequently appear, some consumers of personal information leakage led to account theft, to bring personal trouble and economic losses.

Be sensible in online consumption

Provincial Consumer Association complaints department Director Wu Huiqing pointed out that in the rapid development of E-commerce today, online shopping for people's lives bring convenience, and the related complaints also increased, mainly focused on the quality of goods and after-sales service issues. Some illegal website to product false propaganda, arbitrary overstating. Once consumers find that the content of the ads does not match, it is difficult to find the same as in the physical shop operators returned goods. Especially in the off-site consumption, there is a long time to solve the consumption dispute, and the process is cumbersome. Consumer's lack of effective evidence of human rights, such as shopping invoices, advertising content, maintenance records, also increased the difficulty of consumer rights. He cautions that consumers must be sensible and cautious when shopping online.

Ms. Wang also reminded consumers online, do not blindly superstitious golden crown, crown shop. Usually consumers will think that the higher the credibility of the shop, the more secure the quality of goods, so the general will choose a high degree of credit merchants to go shopping. However, the current network has been dedicated to help sellers hype credit of the black industry chain, the hand to collect money, the bad shop's credit is artificially high, cheating consumers. Consumers have to keep their eyes open and weigh comparisons in many ways in case they are deceived.

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