The Tick group, announced the closure of group buying business

Main group buying business website Tick Group recently released the announcement of the closure of group buying business, said that the company will formally close their group buying business on March 31, 2014, from the setting up to now close also only 3.5 of the time. Tick group became after 24 coupons domestic another decided to close the well-known group buying website.

Tick announcement:

For the reason that the tick will shift to the new business model, the tick will formally close the site's group buying business on March 31, 2014. Three years of precarious, we thank you very much for the user's help and support. But please rest assured that the Click Group will continue to protect the interests of customers and businesses, all service standards and payment services will not change. If you have the account balance of the user, you can login account, to achieve self-help. Our customer service phone number 400-880-8356 will always be with you. Let's all hope for a new start!

The Tick group closes the group buying business in fact early signs.

August 2012, the two anniversary of the launch of the group's foreign High-profile announced a total of more than 32 million purchase coupons sold, Daily Online group purchase is about 6000, the average project transaction amount of more than 15,000 yuan. At that time, the song CEO said that the group buying market is the million-meter long-distance running, steady growth is very important.

The official stance seems to prove that the tick-tock has not fallen behind in the Red Sea.

But then, some of the actions of the tick-tock group revealed the difficulty of its operation.

October 2012, group purchase website Tick group officially completed with 58 group buying platform Butt Test, The Tick group also announced in November in the same year to connect 1th stores and suning easy to buy.

Industry personage Reviews said, this fully explained, tick group itself to obtain insufficient flow, can only rely on channel products to obtain traffic, in essence has withdrawn from the competition for the purchase platform.

At the beginning of 2013, the group and the completion of the merger, the merger of the new Dimensional city, continue to follow the group buy brand Tick group, this is the tick group trying to enter the line of information services signal. The tick group wants to get into the offline information service through Vero City.

According to query the flow of the tick, only less than 5000IP a day, for a national web site, has been completely inadequate to maintain operations. In addition, the tick group in the first case known as group buying lost also highlighted the ability of the clicks group operation weak.

The tick-tock group was founded in July 2010 by Google's former sales general manager song in China. The tick group has been invested in IDG, Kleiner, NEA, Greylock and Aurora. The concentration of group buying industry is more and more obvious. According to statistics, last year ranked the top five of the purchase site turnover reached 33.81 billion yuan, accounting for 95.7% of the total, of which the top two in the United States and reviews are accounted for the entire industry throughout the year 66.3%.

According to public reports, as of January this year, the number of national group buying sites was only 213, compared with 281 in September.