Twitter has recently launched its name-real-time search function

Prior to this, Twitter search also provided name search results, but this time the Twitter site displays name search results at the top of the search results and is located before the Twitter message appears in the regular real-time search. In addition, the names in the search results are arranged horizontally, and the Twitter information in the normal search results is arranged vertically.

This is another new feature that Twitter adds, and it can have a significant impact. For example, a user who enters "LeBron James" for a search can see LeBron James's personal Twitter account at the top of the search results, and the user clicks on the account.

Recently, Twitter has also updated the data to match the search function for this name. The real-time search feature also discovers bogus celebrity accounts, and Twitter adds a blue tag behind the real celebrity Twitter account in search results to make it easier for users to add attention.

Industry insiders believe that the Twitter name search function can lead to a significant increase in celebrity followers.