What about Huawei's P6 of the iphone?

Huawei Fire, only because the vice president of Huawei Company, Terminal Company chairman Yu recently on Weibo, said: "The Overseas brothers have just sent photos, in Kenya, a riot, Huawei MediaPad saved the lives of consumers." Thanks to the metal back cover, if the plastic back cover is too good! "Attract netizens to watch.

Alas！ The function of the mobile phone actually has the block bullet, this is how the consumer locates? More exaggerated, the comment behind this micro-blog has a variety of mobile phone officer Micro "forwarding." Finally be careful netizen discovers, whether be oppo, still mz, or millet, still have Sony, HTC, Samsung, Lenovo, ZTE ... Their officials have not forwarded this micro-blog, but Huawei Terminal to entertain.

When the 8th-year micro-blog finally in the will do a week, again by the micro-Bo hot, only to truly achieve the purpose of Huawei. No matter how netizens ridicule this micro-blog, the end users will pay attention to Huawei P6, this is defined as "We stand will be higher than the apple" of the mobile phone, just listed, Huawei placed high hopes.

Huawei, a proud company that has never faced consumers head-on, has begun close hand-to-hand combat with manufacturers in the smartphone arena. Then, this oath and the iphone than the height of the phone in the end, I bubble on the product comparison from the configuration made a simple comparison, it should be said that its configuration and millet 2S compared with slightly less. Of course, from the table can not reflect the effect of the user experience, but also let this comparison of the significance of a discount, and ultimately also depends on the results of consumer votes.

For Huawei, this is their bet, it is said that P6 marketing costs, the next two months in mainland China's marketing costs more than 90 million yuan, we will immediately feel its power, like the gamblers on the table caught a good hand, must be the same as the big note. The mobile phone, which is advertised as "the thinnest, most self-portrait, the best design structure, the largest investment in research and development", is naturally believed by Huawei to be worthy of a large marketing investment.

In the pricing, P6 to the once Millet 2 on par, the abandonment of the previous flagship model of 3,000 of the high price, whether this and the recent popular "high-end Smart machine days soon," the same argument is not known, anyway, Huawei must feel that I this is a high-end machine to sell a "cabbage price", in order to allow more people to use domestic good mobile phones.

Once, the entire industry thought 2013 was still the smartphone "blowout year", but change is taking place. IDC, an international data company, is optimistic that smartphone sales will reach 918.6 million units. However, an interesting phenomenon has occurred, on the assumption of high demand, the average price of global smartphones in the first quarter unexpectedly fell massively. U.S. market research company Strategy Analytics surprised to find that the average price has fallen below 300 U.S. dollars, a full decline in the chain of 10%, which is very rare.

It seems that this is the result of Huawei's homeopathy, therefore, the mobile phone in the promotion is more mention of "good photo, photo experience Good, good photos, like Nokia, do not do mobile phones, I play across the border," the best camera in the phone, the best cell phone in the camera ", eventually evolved" bullet-capable mobile phone " This does not make sense of the function, from the big point is not respect for consumers, from the small said or their "kidney" performance.

In the major forums on P6 's message, see the most is the Huawei as a domestic brand, the introduction of "So Good mobile phone" praise, words, as if saturated with the Chinese people are foreign "mobile phone" devastated, and finally in the P6 of the moment, can be "wiped hundred years of humiliation" momentum. Can only say, "Stir up national sentiment" this kind of old-fashioned marketing method is really in line with Huawei this perennial not with consumer deal with "mansion door" of the tune, but Huawei this want to give Chinese consumers "calcium" manufacturers, more need to "calcium" is their own.

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