What's under the card?

Absrtact: When the designer of Google search interface, Jon Wiley, saw the card-type interaction with Google Now, he couldn't help asking what was underneath when I slipped the card. That sounds naïve to me, and inspired the VP of Google's design.

When Jon Wiley, the designer of Google's search interface, saw the card-type interaction with Google Now, he couldn't help asking, "What are they under when I swipe the card?" "This sounds naïve," Matias Duarte, vice president of Google Design, and a foundation for Google's future design standards.

"What's under the card?" "Duarte continue to think in this way, what is the material of the card?" What color is the card? How do people pick up cards? Eventually, Duarte led a group of designers to explore in this direction, and called it "Material design."

Duarte's material design is not the same as that of Apple's previous designs. The pseudo object design is to make the best use of art and interaction in the design simulation of the real thing. and material design is more abstract, it does not care about what kind is, only concerned about its texture, level, depth, and other objects of the stacking logic. In a way, Material design is more like turning an interactive interface into a sheet of paper. As a result, Google has previously been known to name the new design standard quantum monitors (quantum paper).

The exact difference we can see in the picture. On the upper left we can see that the Material design buttons and content are flat, but their shadows remind us that this is a 3-dimensional space, they are deep, they can also produce overlapping, covering and other logical relationships. Its shadow is lighter than the high light shadow of Apple's quasi materialized era, but it is more fitting than the present flat design.

The right-hand side of the image above is a simple interactive demo, which also shows that the material design interaction is not purely pseudo. Buttons and display boxes can produce elongation, magnification, and narrowing interactions, which appear to be closer to the flat design in interactive logic.

Therefore, the Material design is more like the combination of the Quasi object and the flat design.

Although the material design is characterized by both materialization and flattening, Duarte is not satisfied with the current flat designs of Apple. He believes that interface interaction should be consistent with human habits and expectations, "We do not put a pile of things" swish "to you, we do is to follow the laws of physics, but in the real world does not exist in the interaction." Think about what you see when you open any application on the iOS7, you know what he means ...

Duarte emphasis on interactive design to conform to human intuition, like a stage drama, there is the development of bedding, but not like the movie jump frame, from a scene "swish" jumped to the next scene.

At the same time, Duarte very much praised the music laboratory invented the graphical interface interaction, that it is not only the virtual object manifested, but also to clarify the logic of the object on the computer. Whether a folder is one that contains the other folders, or is completely different, what types of files are in it, whether the Web browser is above or below the Notepad ... Apple's gesture operation also deepens the logical connection between human-computer interaction. And Duarte wants to deepen this logic in Google's new interactions with voice input, algorithms, and so that humans can understand what computers are doing with a model.

This can not help but let me think, Duarte is inherited the idea of Joe's father Ah, how to run Google Go ...

Although Duarte already has the answers, but material design is an idea, specifically how to wait until Google launched more based on the material of the application and the page we will know.