Video Marketing War: Storm attack

Some people say that 2012 is the year of human life and death because of the test of the Doomsday crisis.   But after the peace of December 21, 2012, all predictions of doom will be seen as a joke. There is also a saying in the internet world that 2012 is the year of life and death of online video companies. 2012 is the video industry is full of thorns and risk of the year, the video industry is also facing the fate of life and death. This year the video company was like a marathon runner running to the pole of strength, "stick or fall?" This is a problem. "Everyone wants to run, because the future of video industry is a huge gold mine ...

Technology-driven Network marketing innovation

Undeniably, the development of the Internet has completely changed people's lives. Many people work the first thing every day is to turn on the computer, connect the network, and then check the mail, login gtalk, MSN or QQ Instant Messaging tools, browse the news, refresh Weibo, once the network problems, or even can not carry out the work. After work, return home Leisure Entertainment is the internet to watch video, play games, shopping.   So, have you ever noticed how many Internet marketing tools and products have you been exposed to online for so long? Maybe it's the display ad of the portal you used to visit.

Poly Beauty Excellent products continued entertainment Marketing magazine won the support of all the stars

"American Card" magazine is China's largest female fashion electric website gathers the United States excellent products under the beauty of the magazine, which mainly for the United States to provide beauty products and experience sharing. Relying on the praise of many users of the United States, "the United States card" since 2011 on the line has gained more and more influence, become the most concerned about the beauty of one of the periodicals.   "American Card" invited a lot of stars to participate, such as: Ceria, Jacky, Hu, Zhu Zi, Li Dongxue, Sheng, Rocher, Ning, Yun, Ann and Qi. "American Card" magazine online update every month, including beauty topics, deep beauty ...

Christmas comes occasion marketing push new products

Santa Claus may still be riding on a reindeer sled, but businesses are ready to do all kinds of activities early on. In China, the western "foreign festival" is increasingly recognized. At this time of year, Christmas marketing will bring powerful effect, become the major business in the year the most important promotional period. However, apart from the price promotion, what is the business? Internet fast http://www.aliyun.com/zixun/aggregation/18202.html "> fashion brand where customers sincere products, homeopathy introduced a new design of the Christmas paragraph ...

Gome Online CEO Handepeng: 1/3 Marketing budget in brand marketing

Gome Online CEO Handepeng "http://www.aliyun.com/zixun/aggregation/6149.html" >techweb reported December 18, in the 2012 fourth session of the Integrated Marketing Forum,   Gome Online CEO Handepeng said Gome Online marketing and marketing of all sales, of which 1/3 of the marketing budget in the brand marketing. In the field of electrical business marketing increasingly popular ROI concept, Handepeng table ...

The new generation of parents style of the new era of complex interactive Rob Network marketing opportunities

The past year has been a very simple one.   Dairy enterprises in the domestic brand to continue to strive for consumer trust at the same time, in a variety of "complex voice" in front of our consumers in the choice of milk powder increasingly rational. In the face of opportunity, the whole milk powder industry is thinking about a problem: in order to attract consumers, a single use of traditional television marketing channels can effectively play a role in attracting consumer attention? Is it possible for consumers to fully understand their brand?   For milk powder Enterprises, the new generation of young parents has become an important focus of dairy enterprise marketing. It is reported that in these dairy enterprises, ...

Discussion: Effect Integration marketing "strategic upgrade"

Special discussion: Effect Integration marketing "strategic upgrade" and news and technology 2012 fourth session of the effect of the Integrated Marketing Forum held in Beijing on December 18, dispatch as the exclusive financial media will be the full coverage of this Congress.   This is a special discussion entitled "Strategic escalation" of effectiveness integration marketing.   The following is a session of the forum: Shenyin: I would like to ask a CCTV to ask the question, we one day, the electric dealers are not easy, you happy? Guo Hongjing: This question is not very good answer, this year for a lot of electric business is a very difficult year, not ...

Cofco: Whole industry chain and whole network marketing

IT manager World September 2012 now a lot of people are looking for Ying, there are Cofco Group's brand marketing director, has wanted to agent Cofco food channels, as well as the electric business open platform for the investment director.   This situation is not difficult to understand: a good brand is the electricity business scarce resources, from the whole network of grain to take goods, business is bound to be booming. As China Food Co., Ltd. (COFCO Group in Hong Kong-listed holding subsidiaries, hereinafter referred to as Chinese food) E-commerce department director, Ying indeed hands enviable good card: Cofco Group is Fortune 500 enterprises, the Chinese food industry hundred strong first, production ...

Creative culture Marketing think of the internet blockbuster

"Our Beijing News" recently, Mu-si bedding in Beijing star-American International Film City, join hands with international director Zhang, art film Queen Li Xin, famous actress Shen Teng as well as network Reds, 's, launched the first New Year's big film "Bed Relationship", which is following the domestic sleep Music tour after another cultural marketing innovation move. Yao Jiqing president, said in an interview, as a leading brand in the field of bedding, bed and sleep focus on and research, is Muth since its inception that is committed to the cause. From the 2008 start of the sleep journey, to today's bed culture, the middle of this is actually a pulse ...

Shanghai market accelerates e-commerce marketing over the years

As more and more young consumers join the online-buying army, some of Shanghai's physical malls are speeding up the pace of "net". After the first introduction of the Http://www.aliyun.com/zixun/aggregation/30006.html > Paris Spring, the first octopus and New World city were introduced into the electronic business. The first eight will be the first time this year to introduce online payment channels to shorten the time for consumers to queue up for checkout, while the New World city is the launch of online group buy online consumption of the model ...

Micro BO Marketing Conference inventory network hotspot Weibo has become a new marketing "weapons"

Photo: 2012 Zhejiang Weibo marketing conference site. Li Mengqing Xinhua Beijing, December 28, Xinhua (trainee reporter Xu Lezing intern Li Mengqing) "On the Tip of China", "Chinese good voice", "Jiangnan style" ... 28th, held in Hangzhou, 2012 Zhejiang Micro-Blog Marketing Conference, the industry to take stock of this year's micro-Bo hotspot. This year, through micro-Bo Hot topic countless, for enterprises, Weibo has undoubtedly become a new means of marketing.  Reporter learned that this conference microblogging marketing big guys are generous to impart the secret of successful marketing, the scene lively and extraordinary. ...

Brother Technology Co., Ltd. on the change of the company's investment project "Global Marketing Network construction project" announcement

Securities Code: 002562 Securities Abbreviation: Brother Technology (002562, shares bar) Bulletin No.: 2012-057 Brothers technology http://www.aliyun.com/zixun/aggregation/7494.html ">   Company bulletin on the change of the "Global Marketing Network construction project" of the corporate fundraising project the company and all the members of the Board of Directors ensure that the content of the information disclosure is true, accurate and complete, and there are no false records, misleading statements or major omissions. ...

Sina Micro Comics to help brand marketing comics implanted into a new mode of advertising

Reporter now notes that in the new media forms more and more diverse era, brand manufacturers how to play marketing, become a hot topic in the current marketing industry. In the http://www.aliyun.com/zixun/aggregation/10429.html "> Weibo era, brand makers began experimenting with various forms of cross-border marketing between microblogging platforms, for example, using young people's favorite comics for ad implants,   Gradually become a new brand marketing model. For those who want to cooperate with the advertisement of the cartoon work ...

"Very marketing" list announced: Han are the list of clothing homes

"Billion Power network" days ago, "very marketing" 2012 E-commerce marketing Fever List officially announced, small bear electrical "love non-stop Stew", camel "go, while alive" interactive marketing, Haagen-Dazs "City Treasure Hunt" O2O marketing and other 8 cases won the "very marketing" award, of which, Korean clothing homes won a very popular prize. It is reported that the "very marketing" 15 finals attracted nearly 40,000 people to vote, Yanping, Chen and so on nearly 20 industry expert judges to the case of a detailed review, after a half month of the final contest for the winners, the selection has been new ...

Internet marketing for small and medium-sized enterprises to break ice

Difficult to survive, has been our vast number of small and medium-sized enterprises face the grim reality.   Enter the electronic commerce, the Development Network economy, is regarded the small and medium-sized enterprise to extricate from the survival predicament the outlet.   Since last year, the Chinese E-commerce Association trusted E-commerce Promotion Center and the China Network (knet.cn) in the nationwide launch of the "Search for SME Network marketing Pioneer", in order to find traditional SME network Marketing innovation leader, their experience with the national small and medium-sized enterprises to share. Through this activity, hundreds of in their respective industries in the field of network marketing achievements of the Pioneer enterprise off ...

Easy Zhou Wenbiao: Data and RTB are the basis of personalized network marketing

January 9, 2013, http://www.aliyun.com/zixun/aggregation/9447.html ">dcci" hosted the "Adworld2013 Interactive Marketing World" successfully held in Beijing, the event to "big Data"   and launched the DA Data Alliance, which aims to fill market gaps, develop industry standards, open data interfaces, and make big data play a more important role. Easy CEO Zhou Wenbiao summed up China's internet wide ...

Shopping malls keen on new media marketing

Beijing APM held a micro-event scene, "fans" quite popular.   The micro-shop activities held in the house of Gan Jia Kou. Beijing APM on Weibo to carry out "fan-member big conversion" activities, Europe and the United States shopping mall to try "micro-bo clairvoyance" Activities ...   Industry insiders believe that China's business has entered the "New Media marketing Era", fast, with customers, personalized, open and fun These are the business generally pursued the marketing law, and micro-bo, micro-letter and other new media forms just fit the above requirements. "Formerly a member, now a fan" October 2012, Apple ...

Traditional gifts with internet marketing Wang Blacksmith iron ball by netizens welcome

China has always been called the state of etiquette, gift culture after more than 5,000 years of history baptism, the traditional concept of gift culture in people's mind has produced a great change, but the gift industry has been followed so far lag consumption model has not been any improvement. With the advent of the 21st century, the internet began to take off in a short period of time, E-commerce thrived, and in the domestic sales market occupies an increasingly obvious component. In this context, many business-to-business, B2CHTTP://WWW.ALIYUN.COM/ZIXUN/AGGREGATION/7 ...

Internet goes beyond the medium to become the preferred channel for marketing promotion

15th, CNNIC in Beijing issued the 31st China Internet Development Status Statistics report.   By the end of December 2012, the number of SMEs surveyed, using the Internet to carry out http://www.aliyun.com/zixun/aggregation/8073.html "> Marketing Promotion 11 activities of the proportion of 23%." The report said, in various marketing channels, the internet has already surpassed newspapers, magazines and other traditional 1786.html "> Print media, at the same time ...

Phoenix: Brand marketing in the whole media age

Phoenix in the organizational structure and Phoenix Satellite TV is listed in the United States and Hong Kong two companies, more easily to explore the whole media, this is the Phoenix media (601928, shares bar) group in the future development of strategic forward-looking. Looking at the world's top media groups, its new media exploration is still taking the form of an independent subsidiary. Phoenix's organizational structure with Phoenix Satellite TV is two companies listed in the United States and Hong Kong, it is easier to conduct a full media exploration, which illustrates the Phoenix Media group in the future development of strategic forward-looking. ...

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