Online Marketing

Lin, a basketball player, became a popular star outside the field. During his knee surgery, the fans watched him and worried about whether he could play. 　　After the operation, he decided to go into the http://www.aliyun.com/zixun/aggregation/1560.html ">facebook chat with the fans." Those who care about the Jeremy Lin brand will also be very concerned about a live exchange with a big star and worry about what will go wrong. A brand manager's task, mainly management brand ...

Recently http://www.aliyun.com/zixun/aggregation/36119.html "> New media Marketing, community marketing have been fired in full swing, one of which is video marketing." have been more concerned about this piece, the first two days to see this video: not see the friends, you can see this: http://www.tudou.com/programs/view/tAnqdqiDRF4/do not talk about the production of this advertisement, I was to see very good ...

Success is a relative concept. The "Avatar" that James Cameron directed last year has been a great success. Similarly, some films such as "Smart: Ghost Video 2" and "Toy Story 3" are also successful. 　　Of course, if there is any difference between these successes, it is that Avatar has broken past box-office records and hit all-time highs. Indeed, "Avatar" has a global box-office revenue of more than 2 billion dollars. After making sure that the film is in the movie industry, marketers are working together to explore which digital marketing strategies have the most impact on the success of the movie ...

Recently, the network and red a "so-called" "Divine Comedy"-"Vietnam itch Dance", the reason why it is because the film has been discovered in a large number of "strange itch difficult", "no exercise" dance action, coupled with the music of the brain wash the melody, so that the Vietnamese Divine Comedy on YouTube clicks up to 500 million, not only that, 　　It is also rushing to launch a flurry of domestic microblogs. For this "Divine Comedy", the author must precede it with a "so-called", intended to refer specifically to the person who made it. As we all know, every famous "Divine Comedy" behind has a production team, such as "Jiangnan s ...

Two stories. One is that the director of Nokia China Marketing has tilted every marketing expense to himself, led to hundreds of thousands of of its tweets and comments on each of the relevant microblogs, as well as hundreds of thousands of of its fans; another story, which was said to have been a Twitter-free microblog on Weibo, even though its fans had not added a few, 　　Related activities microblogging forwarding and comment on the one hundred or two hundred, but it is said that the activity cycle with electronic ticket users are good thousands of? Two stories should be true, and are micro-bo produced within a few years of the product, still just started micro-blog marketing has not been two years seems to be big ...

Last year, Tencent Weibo launched a micro-blog reading index, I think this is a very important change, and then I interviewed in the media repeatedly called on Sina to launch the same function as soon as possible. 　　Some time ago, Sina finally sheepishly gave a reply: A blogger can see only reading volume indicators. The reason why I value reading so much is that the chaos of micro-blogging marketing and even the whole social media marketing has lasted a long time. Since the start of Weibo, the concept of micro-blogging marketing has started to heat up, but a few years later, Weibo marketing still does not have a mature and widely recognized ROI ...

Last Friday to participate in the http://www.aliyun.com/zixun/aggregation/9404.html "> Arts Consulting held the" cultural and entertainment industry annual meeting, the conference site selection high-end, coffee is good, and a few guests to talk about the more exciting Share the observations and reflections of the meeting. Art is Eric's brother company, executives seem to have the intersection, if said that Iris chose the internet direction, art Grace should be said to focus on the pan-film entertainment category, to this conference as an example, loaded in ...

All along, are not very willing to talk about their work on the blog, because they do not want too much comment on some things, after all, doing things well is the first, simple remark is no use. But now very want to talk about http://www.aliyun.com/zixun/aggregation/9435.html ">blog marketing some things, cause everyone should guess, is the recent South Africa using Chinese blog PR, Not only the author is writing, but many blo ...

Recently, Zang comeback topic in the technology circle speculation, opened Sina Weibo "from Mars Back to Earth", exposing the Internal speech video series of hype, for the Charm clan and Zang won a lot of industry attention. But this is far from enough, want to sell more mobile phones, Zang also to the LEI and old week these two internet marketing master more to take some canon. What is the specific need to take? East Building may wish to open a series of articles to specifically say. Today, let's talk about what Zang should take to the old week. ' There are only three people in China who can do smart phones, one is him, the other is lei, ' Zang said in a video of internal speech.

Last week's product team week, we talked about the "Member marketing" topic, for a product, the line is actually just beginning, the back of the operation is to reflect the skill of the time, and the "member" of the operation, is one of the important piece. Some of the day's records & reviews are as follows, the same, each paragraph represents a point of view excerpt: ========================== member marketing to implement 1 to 1 service, at least let members produce such "illusion", of course, this refers to high-end, embodies the http: ...

Crisis song The financial crisis is coming, the price of oil has been lowered, petrol has been reduced, and vegetable oil has depreciated; the financial crisis has come, the big enterprises laid off, the Enterprise filed for bankruptcy, the small enterprises closed down; the financial crisis has come, the train ticket possession of tickets, ticket no discount, the stamp appreciation billion.　　　　Perhaps the impact of the financial crisis is really uncomfortable, even the stamps such a small thing also exceptional appreciation, but also "the most expensive" IBM history of the most expensive advertising is a set of stamps. In the face of such a headline to the party's lure, "I had to deep into it, and then slowly ...

The trendy content has the market development potential. This can be seen not only from consumers, but also from e-mail publishers. e-Mail Publishers DailyCandy and tasting table are new stars in this field. They all attract a large number of well-educated, wealthy subscribers. And these publishers are also http://www.aliyun.com/zixun/aggregation/26203.html "> Digital advertisers. Because of these ...

The basic goal of all http://www.aliyun.com/zixun/aggregation/8805.html "> E-mail marketing is to sell products to consumers and businesses to profit." A long-term effective approach is to establish relationships with each person (consumer or business person) who is interested in your product, service, and company. The purpose of establishing a relationship is to sell products and services, so establish a long-term relationship that is effective for both customers and your company. If you want readers to continue to open and read your ...

I have heard that San Liang teacher is brewing his second focus on the "win and negotiate: let the deal in the negotiations before the end," last week he told me on MSN, let me help to do a publicity page, I realized that the original book has to be listed. Think of the relationship with San Liang teacher, and his efforts in network marketing, and suddenly want to write about him and his related network marketing things. In my impression, San Liang Teacher's style belongs to the kind of speech is more sharp, the type of the nail on the face, it is estimated that because of this style, the first person to see him, may feel he is not very easy to get along with, began to me also this ...

Day, nothing to wander on the street, in some bustling places can always see the flyers, the oncoming walk to a girl holding a stack of advertising magazine, I was trying to avoid, but this advertising magazine has a fresh and elegant cover, hesitation magazine has arrived in my hands. The magazine, "Huimin-Longcheng People's Healthy life reading," a few words, and the appearance of concise, different from the half of the health of the two gaudy Ads magazine. Because the appearance attracted me, in addition was really bored, so spend two hours to read the magazine. After reading, can't help Astounding, this magazine content and advertisement match degree ...

Often have friends to read my blog after e-mail to me, to exchange some information about Network Marketing Network PR situation. The first two years of communication problems are focused on how quickly to get big, do fire, that is, "hype"; so the last year or two, better focus on the "fire" after the "How to do?" 　　Or simply do not hype, can only grasp the "interaction" to carry out marketing? I often in the blog to introduce some cases of network PR, for many very ...

From the pink April Fool's Day video talk about the way of video marketing author: Rock Heart on the April 1, a "Pink April Fool" video on the internet, especially in the major http://www.aliyun.com/zixun/aggregation/12085.html "> Portal Weibo was wildly broadcast by netizens. Pink bus, flying house universal, Pink Cotton, wai elder sister pk Viagra, Microsoft and Nokia push baby mobile phone, 陈羽 where the white lily, mobile phone shop has been discovered pink brother, a total of seven video, so that netizens feel ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Last night on the Ku6 on the Internet to see a few interesting videos about college life, of which three of small stories so that I feel very close to their former college life state. But under the fine goods, only then discovers this originally is founder notebook computer's one advertisement, makes oneself also cannot help ya a smile, actually, ...

There is always talk about viral Word-of-mouth marketing. Because most of the Word-of-mouth marketing by the online grassroots set of the long design of the family, which can further stimulate the media to buy and advertising budget for businesses. 　　A good viral marketing can be a lasting and effective way to attract users ' attention. But for viral marketing you never know how it works. Because you want to track http://www.aliyun.com/zixun/aggregation/8529.html "> Disease ...

has been commonly known as foreign trade marketing, overseas promotion or international marketing, stressed more is across the national boundaries of corporate marketing activities. When the communication between the enterprise and its target market is more frequent and deeper than the demand of the international development, when the value communication is as important as the price communication, and even gradually replaces the price communication, the understanding and understanding of the target market and its consumer group culture is promoted to the new requirement of the enterprise marketing personnel. The international marketing, which emphasizes cross-cultural understanding and communication ability in marketing activities, is called cross-cultural marketing. Crossing borders is just a superficial physical phenomenon, but the cultural cross is ...