The revelation from viral advertising marketing

Source: Internet
Author: User
Keywords Viral marketing advertising marketing

There is always talk about viral Word-of-mouth marketing. Because most of the Word-of-mouth marketing by the online grassroots set of the long design of the family, which can further stimulate the media to buy and advertising budget for businesses. A good viral marketing can be a lasting and effective way to attract users ' attention.

But for viral marketing you never know how it works. Because you want to track http://www.aliyun.com/zixun/aggregation/8529.html "> Viral marketing is very difficult to spread on the internet." It's not realistic to put a monitoring tool on your competitor's website.

Perhaps the most important thing for viral marketing is the need for an ad-viral-marketing tracking server, as Competitrack's entire advertising-tracking service offers: monitoring online and offline media dynamics in the US and around the world through its on-line viral marketing monitoring software. This service system includes more than 4,000 viral marketing ads in the database, through the query on this database you can clearly understand what goods and services are highly competitive online.

Competitrack claims it has the most complete viral marketing data database in the United States, and maintains it by guiding searchers every day to places where viral marketing ads such as blogs, communities, video-sharing sites are easy to spot. It also transforms different advertising formats, including micro-sites, online games, podcasts, and more. Of course, this is only part of the Competitrack company, in addition to the careful manufacture of viral marketing ads, it will deliberately collect some information on products or brands of adverse news to enhance the spread of the effect.

Competitrack services include file inquiries, Daily News ad alerts, links to other viral ads, and a new review of viral marketing cases. Each independent subscriber will have to pay an annual fee of 3000 dollars in the first year of receiving the service, with a corresponding discount for each additional new user price. Of course, this fee also includes the design of email marketing content, and explain when the implementation of viral advertising is the most effective. Many large multinational companies, such as Lei Peng sunglasses, McDonald's, Panasonic group, and Royal Caribbean tanker, have all benefited enormously from viral marketing.

Every day, viral marketing reports are scored one by one per day and recorded in the Competitrack database, so if you look at the score list, you will never question the effect of viral marketing. In fact, every big Advertiser has a niche in competitrack because they have at least one micro-web site or video that is categorized as viral marketing ads in order to expand the viral marketing advertising list. Of course, the most advertising database is the user's own upload of love letters or their own video.

Whether you are on behalf of the company or commissioned by the customer, as a responsible for viral marketing online operators, you have the responsibility to let your company and your customers get the best results. Do this every day to analyze what is useful and useless and fine-tune it so that the customer knows exactly how the past has worked. So any concept, originality, and form of design should be subject to the core competencies you have.

One thing you have to admit is that many of the most efficient viral marketing operators do get the message and correct it from the poorly executed viral advertising marketing process through the Competitrack tracking service. , and Competitrack with its powerful viral marketing advertising database powerful function, will be a good not to perform excellent marketing ideas become perfect, so that your own advantages in viral marketing exposed.

Frankly, I was also surprised when I first heard about the service provided by Competitrack, and I think it may not have any market potential. Because any media planner or media purchaser who is concerned about the development of the Internet is aware of the new viral marketing ads, even friends around us are happy to publish their own video works to promote themselves. As long as the development of viral marketing lags behind the development speed and popularity of media online, no one will spend a lot of time on careful planning of viral marketing planning cases.

And now I believe that relying on the services provided by Competitrack to make your viral ad marketing the desired effect will be a shortcut to success.

(Original: October 18, 2007; compiling: Wang Bailei)

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