Customer Support Database

Reporter: Recently cctv in 3.15 bursts SMS spamming news, everybody is very concerned, this kind of short message marketing is the database marketing? Miss Wang: This is a great misunderstanding of database marketing. If the bulk of the message is the database marketing, then the street disorderly posting of small ads, and junk cards, is advertising. Haha in fact, the bulk of the message between the database marketing and advertising, can be said to be the lowest level of database marketing form, not our advocacy database marketing. We are very grateful to CCTV exposure SMS spam, database Marketing to healthy development ...

The database server is actually the foundation of every electronic transaction, financial and enterprise resource Planning (ERP) system, and it often includes sensitive information from business partners and customers. Although the data integrity and security of these systems are important, the level of security checks taken against the database is not as high as the security measures of the operating system and the network. Many factors can disrupt data integrity and lead to illegal access, including complexity, poor password security, misconfigured, undetected system backdoor, and mandatory routine use of adaptive database security methods ...

1, the continuous customer mining customer selection and mining needs through the user's information database. Stan Rippe (Stan Rapp) (1989) The definition of database marketing is the ability of enterprises to use the great potential of today's computer and telecommunications technology to advance their customer-oriented marketing activities in a personalized, sustained, low-cost manner. Database marketing has the ability to analyze customer characteristics and purchase habits, and can be used to create catalogs and customer archives that match the global demographic database of Acorn and mosaic. So calculate ...

Cloud services and cloud computing any web-based applications and services provided by cloud computing can become cloud services. Cloud services This model can significantly improve the interests of smaller companies and enterprises, compared with the company-specific ERP, the use of cloud services such a model can achieve centralized resource allocation and resource management, but also better meet the needs of users, to achieve procurement configuration, to avoid waste of resources. The company's professional and technical personnel will be regularly maintained and maintained, can significantly reduce costs. 　　The reliability, expansibility and stability of the system are improved remarkably. The advantages of cloud services are low cost and similar to China ...

With the intensification of the market competition, new marketing ideas are appearing constantly, on this basis also led to the development of new marketing tools. 　　Based on the theory of CRM, this paper introduces the rise of the new marketing method of data order management, and analyzes the relationship between CRM and database marketing. When we enter the network economy era, direct marketing, database marketing, relationship marketing and other marketing concepts in this "e-era" rewrite the rules. and economic globalization brought about by competition, especially the end of the three-year protection period, so that customers become more and more today ...

The development of the big data industry has been included in the National Development plan, and in 2014, "Big Data" first appeared in this year's "Government work Report". 　　"Government work Report" pointed out that to set up new industries entrepreneurial innovation platform, in large data and other aspects of overtaking advanced, leading the future industrial development. Large data construction is inseparable from high-performance database software, unfortunately, the current database market in China, Oracle [micro-BO], ibm[Micro-BO] as the representative of the foreign database software is still in the dominant position, a lot of database software for the government procurement is still accustomed to using foreign products, ...

When it comes to big data, many people first think of internet companies, such as Google, Baidu and Alibaba. Internet companies in the large data analysis has indeed walked in the forefront of the industry, its aura also obscured the industry's big data shine. IDC defines big data with "4 V": volume represents greater capacity, produced represents a variety of data, velocity represents faster processing speed, and value means that large data can create more value. Tianjin Nanda General Data Technology Co., Ltd. (hereinafter referred to as the General) chief technical Officer Vounie said, such as ...

At home, a lot of marketing people's knowledge of database marketing is very shallow level, simply think that database marketing is to use a database to do sales can, such as holding a group of customers to call, fax, send e-mail, send text messages, to pass the enterprise product information. In fact, this is the implementation of database marketing, is a database marketing extension. The Real database marketing project is actually a complex system of marketing activities, including, database planning, establishment, data analysis, data statistics, data Mining, data modeling ...

You can think of it as a cloud version of SQL Server, but you can't simply think of SQL Azure as a cloud-built SQL Server. 　　SQL Azure is a relational database that can be deployed in the cloud to provide customers with a service based on a relational database at any time. We can think of it as a cloud version of SQL Server, but it's not easy to think of SQL Azure as a cloud-built SQL S ...

It is well known that cloud OS Windows Azure and Cloud Database SQL Azure play a very important architectural role in Microsoft's cloud computing strategy. Among them, Windows Azure mainly includes three parts, one is the computing service of Operation application, the other is data storage service, the third is the controller (Fabric Controller) that manages and allocates resources dynamically based on cloud platform. And the database plays an important role in the entire Microsoft cloud strategy, especially for cloud database SQL Azure. In other words, SQ ...