Novice SEO Necessary value thinking

I am a rookie webmaster, learning SEO is only a year, and now is a sophomore college students, but I through their own serious study and thinking also earn their own living expenses, and in the teacher's help into the University of Entrepreneurial Park to set up their own network studio, engaged in SME website optimization. In the study, or have a little knowledge to share with you!

When it comes to SEO, a lot of novice and layman (Enterprise website owner) think so, insist to send a few outside chain every day, insist to update soft Wen, in QQ group make a few friends to change a few friend chain, rank nature goes up.

That SEO is not so? Undeniable soft and external chain is very important, but you really know how to write soft wen, how to release the chain it? In fact, Baidu Webmaster released pomegranate algorithm, green Luo algorithm and so on some of the new search engine rules can explain a problem-do not deceive your search engine, you have to seriously treat your visitors, That your site should be of value to the user.

What is value?

Take write soft wen, someone directly to the article through the simple false original tools to achieve the original purpose, think this can deceive search engines, but such a simple false original tool used is a good article appeared sentence meaning unclear, words confusion, logic smooth chaos, when users see this article, immediately jump out, long, Jump rate is high, sooner or later by K. Someone, do not seriously write, not to the user want to see the value of information, the same soft text did not get the value of the site is also unfavorable.

So how to write is a valuable soft text. The author thinks, we need to change a place to think. For example, such a type of Web site "specializes in corporate marketing companies," so as a demand for enterprises to focus on that information? 从概念出发，我们可以发出很多的问号 ，什么是企业宣传片?为什么要做企业宣传片?企业宣传片的用途有哪些?做企业宣传片与其他宣传的优势在哪里?如何制作企业宣传片?制作企业宣传片的成本是多少?等等很多的问题，你去解决用户的问题， Also provides the user valuable information material. Of course, don't forget, in the article tail plus xx film and television media company .... Advertising language to remind users to facilitate a transaction. Of course, writing the article requires the skills and expertise to supplement, so this is the place to exercise.

User value, a very abstract concept, but we think for the user, you will find what users need, what you need to do. Soft Wen So, outside the chain is also like this, why everyone in the emphasis, to the relevant website release chain rather than random hair? Relevance embodies a concentration of knowledge where you have the opportunity to gain value associated with you. And those sites outside the chain is not the value of this, the latest Green Luo algorithm has made it clear that the light is shielding such subdomains, heavy K station. The previous pomegranate algorithm is also a crackdown on the sale of outside the chain. Of course, there is the site's Guide flow, the site layout design, distribution within the chain, customer service and so on. Service users, pay attention to the value of users, search engines can affirm your value!

Hope in the road of SEO, we can pay attention to user value, to avoid the blind operation of haste, leading to undesirable consequences!

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