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A few days ago, released the "3 months of successful experience of the site to create real" and "90 days to successfully build a website actual combat experience"-site Planning chapter, has been a lot of webmaster friends support. Today, the operation of their own web site operations and experience written to communicate with you under
Website operation is in the site after the completion of the site to profit as the goal of the relevant work, including the site's product/service design management, content planning and updating, marketing and site activities planning, customer service and user needs analysis, competitor analysis, Operation Personnel Management, investment return analysis, For companies to operate the site, can be divided into dozens of departments. But for the earlier personal stationmaster really had to put these departments all into one, the burden is very heavy, so there are many stationmaster's feeling "stationmaster is like the horse and beast, eats the grass, but pays indeed many".
Back to the point of truth, here I divide the website operation into four stages "the initial stage of the website, the growth period of the website, the life of the website, The age of the website", the reason why I am doing this is to compare the site to the "Baby, growth stage, Youth stage" (Time to make money), and the Age
Look at the contents of the time I first affirmed that my experience and personal webmaster for the composition of more, the company's operation may not necessarily be applicable to the webmaster.
First stage site-infancy stage
Experience: At the beginning of the site I saw a lot of articles about the operation of the website, although many are soft, but most of them are reasonable, we can make the middle of the good as a nutritional attraction, knowledge reserves is very important, the site is done, do not rush to submit search engines and directories, but first to enrich the content of the site, Under the inspection optimization and structure, do not go out dead even, the key word positioning is not free to change, and then to do some friendship connection (I was using their own many years to do the accumulation of the station to do a lot of high-quality external connections, if you do not have such resources, you can go to the topic of your site related to the Forum, blog Ah to send some connections), And so ready to work, in to submit the engine directory, my station is Google and Baidu is the 2nd day on the collection of dozens of articles.
Site early is a foundation stage, do not waste time to study what the league ah how to pull advertisers what, focus on the site itself is the first building. Often some stationmaster friend Q me, "said I built a station, why after half a month has not included" told me to see, open the site to my first impression is that I full screen ads, the first screen basically can not see the substance of the content, I asked him "you a day to how much traffic" he said "few IP", Since there is no traffic that you put so many alliance ads do, the first to reduce the user's experience, search engine also on your station will not produce any goodwill, the large heap of code wasted search engine too much load time, good opinion of the nature will not come to you.
Experience: After the line to do a few more high-quality outside the company, the content to enrich, the best is original, the interface refreshing, keyword positioning accurate, the submission of the engine and the catalogue after a few days within the basic affirmation included.
The second stage of the site into a long-term-growth phase
The growth phase of the operation is the most important, this time the operating situation is directly related to the site after the growth of what position. This stage encountered problems and bottle strength is also the most, is not always be the search engine down the right, or is to see a few daily flow does not rise psychologically depressed may think of giving up ... The problem is very much, but also very bitter. My site has been hit by Baidu down the right 2 months long, every day only rely on Google to thousands of traffic, this time to put the psychological, timely look for the source of the problem, in the end is the site itself or search engine adjustment algorithm problem, must have patience, this time also do not change there to change there, Otherwise the consequences are very serious, my practice is to do every day or do, do not because of a problem and stop the pace, messing up their plans.
Here to send novice webmaster friends a few words "more friends, look more, more research"
More friends-is the so-called "friend more traveled all over the world are not afraid of" the benefits are very much, if depressed confused friends of the guidance and encouragement can let you excited, friends exchange between the connection between each other can think about each other's website, together to discuss.
See more-look at similar sites they are how a development history, their site optimization is how to do, can be for you in the growth stage of the site to go a lot of detours.
More research-in the inherent development of the business model, find a breakthrough, such as my CMS station Resource Network, itself is just a webmaster friend to provide resources to download the site, and then added a "Member boutique area", "CMS Station Training Center (vip.cmsjzw.com)" and other diversified operations.
Phase III Web site prime time-young adults stage
In fact, at this stage I have not yet qualified to do too much elaboration, because I have not yet reached this level. Generally a station is not about 2 years of development is difficult to say oneself into a smooth period, like webmaster class sites, Chinese webmaster stations, ADMIN5, those who are lagging behind these are after years of development only today this step, the smooth period is generally your early efforts of the return period, advertising, membership services, cooperation and so on themselves will find the door to come, But do not be complacent, or need to continue to replenish daily vitality, otherwise it will be too fast into the aging period, especially in the Internet, a lot of.
Phase IV Web site ageing-ageing
In fact, sometimes you are constantly trying to improve, but still will not keep pace with social progress, as the newspaper slowly replaced by network media. Therefore, the transformation of the time or need decisive transformation, especially in China, one day to a policy that may fall a large number of stations (do not hit our country's Edge ball) ...
Too late, today is written here, due to the limited ability of the next 2 stages can only essay belt, the next time I will write my "90 days to create a successful site real experience"--Website Profit Chapter
Finally under the ad: CMS station Resource Network www.cmsjzw.com our construction Station Communication group: CMS Station ④ Group: 88542454 Welcome to join the study discussion.