Analysis of the success or failure of soft text promotion from precision, attention and communication degree

Source: Internet
Author: User


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As the most popular soft text, its use of unique advantages quickly become Webmaster preferred method of promotion. Soft Wen can make a site to create their own brand, but also through the soft text to the site to bring more traffic, at the same time for the sale of the site, through the soft text promotion can quickly improve the site turnover. Therefore, the soft text to promote as a universal method of promotion is not too much, of course, not all of the soft text can produce such effects, many sites using soft text to promote far from success, and eventually fell he more harm than good end. When we use the soft text, we need to know who our target group is first. With targeted soft text to stimulate their own target group to generate consumer behavior, followed by the quality of soft text to pass, after all, advertising obvious articles can not be called soft wen, also can not achieve the expected goals, and soft text needs to allow users to understand the meaning of the main line. Say so much, then how do we analyze our own soft article promotion success or not? The following author uses three degrees to analyze the soft text to promote and defeat.



The accuracy of the target user group



When you meet the right person at the right time, your chances of success are maximized. However, in the current soft text promotion, although many people like to write soft text to promote the site, but the success is very few. One of the reasons for failure is not to figure out where your target audience is. For example, the use of soft text to promote high drug owners, are like to release their own soft text to the platform with the drug, the most common is to publish the article to the Webmaster class platform, so really can the promotion of soft text to maximize the value? I do not agree with, even the most basic target user groups are not clear, but also talk about the success of soft text promotion ? For example, now Taobao Guest site can be said to be thousands of, but most of the Taobao customer site promotion approach is either in the Webmaster Class website release soft text to promote, or is through the Webmaster Class forum post to promote, but this based on the outside chain for the purpose of promoting the way, certainly will not produce too great effect value. Because the first of their own target user group is not clear, visit Webmaster class site Forum Users how many will be interested in clicking on your site to visit? The result should be less than 1 per thousand. Therefore, the analysis of the promotion of soft text and failure, first of all, the 1th is to observe the soft text oriented to whether the end of the target user group, if the target user group on a site, and you promote the platform is B site, then the effect of this soft article is certainly failed.



Ii. the focus of the article



A good soft wen naturally will let the user spontaneously resonate, at the same time the user will certainly through the soft Article product introduction carries on the thorough visit your promotion product. This is a soft text to promote the success of the embodiment. So what is the second step in the success of our analysis of soft text? How to observe? We can start with several aspects, first view the article click-Through, soft promotion to success, first of all, users need to click to browse it, this is the most basic step. Second, the article's praise rate, by viewing the user read the article after the praise of the evaluation to analyze the success or failure of the soft text promotion, when the praise of the sound of the stream, your soft text promotion is not successful? Moreover the article comment the number of comments, a good soft article certainly will not lack the user's comment. Finally, the recommendation of the article, we all know in the A5, if the article quality will be recommended to the home page, so that you can get more attention, then we analyze the success or failure of soft text promotion can also be viewed by the article whether the editor recommended. In a word, a successful soft article must be able to arouse the sympathy of many readers, but also will receive a lot of attention, so we analyze the success of soft article, can be through their own article is a lot of attention, whether to make users produce a bright feeling.



Third, the spread of the article



Each article to promote the success of the soft text it will not be a lack of widespread dissemination, reprint, as the soft text to promote the originator of the classic brain Platinum example, despite the past few years, its use of the promotion of soft Wen has been repeatedly spread. Brain Platinum because it is the soft text promotion of the hand, it succeeded, but also because its soft text by the user spontaneous transmission reprint, so it is successful. Then as a self-employed personal webmaster, to achieve the promotion of brain platinum may be a little distant, but for our own analysis of the success of the soft text, there are certain skills. Now pay attention to is a key to share the reprint of the Times, natural for us to analyze the success of soft text promotion, also more relaxed, we can put their own soft text title to search for a search, look at their soft text has been reproduced many times, with the number of reprint to analyze the success or failure of the promotion is the easiest way, when the number of reprinted, The wider the scope of natural transmission, and the greater the effect of the promotion, the result is naturally successful. Conversely is reproduced few, then the soft text is not popular with users, can not let users resonate, it is a failure. Therefore, we through the soft text of the nature of the spread of the scope to analyze the success or failure of the promotion.


The

becomes soft, and the defeat is soft. After the release of the soft text seriously from the user's point of view to analyze their own soft text is consistent with the user's taste, whether to allow users to resonate, feel the value point, which is the key to the success of the soft text promotion. Know how to write soft text is not to represent the use of soft text to promote, personally think that the promotion process of data and analysis, is the control of the ultimate result of the secret weapon! This article by the www.patshopping.com Cooper exclusive feeds, reprint please specify, thank you!


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