Do not take the usual road link to claim the right to win there are methods

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Although friendship links can effectively enhance the weight of the site, even in the site optimization is indispensable, but this way the link is a double-edged sword. Undoubtedly, when the site search performance is normal, weight increasing, the link to the weight can be effectively transferred. But when inadvertently, when the link site is punished, the same will affect their own site. Even if the target link site weight is steadily rising, the results of different implementation methods are not the same. Link itself is the link of reciprocity, in two of sites with the same weight or can be organically supplemented by the case, focus on the same type of link building with the region, more easily stabilize the site to consolidate the weight.

First, without fear of competition, choose the same type and high weight site links

Many people know that the same type of site can bring a higher weight. For example, Shanghai area, a website construction company's website, its core keyword is "website construction". Many people's usual practice is to exchange links with other Internet companies outside Shanghai, first of all, so link construction conforms to the same type of link, more important due to the strong regional production site, and the exchange of links outside Shanghai, and will not constitute a direct competition with themselves. Such links are understandable, but if put aside the narrow view, more and the same type of site links to the region, to consolidate the weight effect more significantly.

Through in-depth observation, the author of the previous article "Do a good job search four cognition, site optimization effect of the view: The search engine can not only effectively identify the site theme, and to judge the relevance of the site content and theme, and accordingly give some weight; search engine can also effectively identify the site area, such as in Shanghai, We in Baidu Search website construction This word, ranked in the top three must be Shanghai local website construction company. If we are not afraid of competition, and ranked in the search engine home most of the sites are exchange links, will be efficient to enhance the weight of the site it? and the huge market, competition exists or not and you are not to each other link, and not too much relationship.

Second, the bandwagon, link keyword changes due to the target site

Few sites only determine a keyword, between different keywords, how to determine the link anchor text, related to the optimization effect and conversion effect. We also take "Shanghai website construction" This keyword as an example, through Baidu Index query, the daily search volume around 330. Compared to the "Shanghai Web site Production", "Shanghai website Design" and "Shanghai Network Company" Daily hundreds of IP visits, much higher. So many people will target core keywords locked in the "Shanghai website Construction", in the link exchange, also use this word as anchor text. Although this approach, you can strengthen the ranking of a keyword, but it is not conducive to the overall weight of the site to promote.

Although the snobbery is a derogatory term, but in the site link construction, but first of all, especially important. Its specific understanding is that, according to the other site weights and keyword rankings to determine the link anchor text keywords. For example, the other side of the site "Shanghai website Design" The word ranked very much in front, we should be "Shanghai website design" as the word anchor text exchange links. Because even the same weight, the same Web site, the keyword can not be given the weight is not the same. Since the keyword ranked in front of other sites, it shows that the weight is higher than other sites, according to the keyword ranking selection link anchor text, is to enhance the weight and ranking shortcuts.

Third, the risk of winning, not to optimize the cheat and link down the right to pay

This article opens the question, says the friendship link is a double-edged sword, the link construction to the website optimization is the risk wins. So in the exchange of links must be highly cautious, how to determine the weight of linked resources? Or what kind of website should we exchange links with? First, to pay attention to the content of linked sites included in the number and percentage, a normal weight of the site included in the number should be at least 100 (some people may have doubts, If the content of the site itself is less than 100, how to collect more than 100. If so, at least the content of the site is scarce, not to exchange links with it, should be included in the ratio of more than 90%; second, snapshot update performance, at least should be weekly with new. Frequently updated web site Description Search spiders frequently visit the site, but also shows that the site has content competition changes, and content is the key to the optimization of the site to win.

Just above two points is not absolute, really can represent the weight of the site is the keyword ranking. So even if the content is not much, and snapshot update is not frequent, as long as the keyword ranking is excellent enough, it can be exchanged. In reality there are many such sites, and even the number of the chain is extremely limited, but the ranking is by the front, if you can exchange links, will undoubtedly greatly enhance the weight of the site. Since the exchange of links exist risks, we can do is to regularly irregular check links, found to be down right or a long time dead link, we should not hesitate to be cleared, in order to better survive this is not cruel.

Do not take the usual road, success is easier! The link is not so much a win as a competition or a snob, but rather an unusual competitive strategy. Professional website Construction company Pilotage Technology (www.joyweb.net.cn) that people do not want to do or can not do, success is within reach. Website construction and website optimization also, website construction and site optimization needs to be continuously surpassed, this kind of surmounting is not only the competitor, but more is oneself, challenges and surpasses own established mentality and the behavior style, as well as the implementation way method.