As a webmaster I have clearly learned that as a result of site upgrades, system changes, structural changes or the replacement of the server and so on can cause some pages can not be accessed, there are dead links, many novice webmaster may ignore this problem, think also on a few pages can not open it. But this for our site's internal optimization is very damaging, too many frequently can not open the page, search engine will think you this site is not stable, while the search engine spiders will not know how to index your site, will eventually give up your site.
To this I think that the page can not be visited we should first find the reason, and do timely processing, if it is really unable to display should use the 404 error page to tell search engines and visitors related to the page is no longer exist. We need to design a friendly 404 error page for this. In the production of 404 error pages, do not just perfunctory to make a simple page, or simply jump to the page directly to the homepage. This will leave a bad impression on visitors and search engines. So what details should we pay attention to in making 404 error pages? The author will be on this issue to A5 Webmaster Network 404 error page As an example to share their three points of experience.
One: 404 page style and layout to be consistent with the site
If your site has a unified page head and bottom design, then in the production of your 404 error page should also try to conform to this style, at the same time in a prominent position on the page also need to add our site logo logo, in order to enable visitors to more clearly identify this is our site on a wrong page.
In short, the site's production style of the wrong page to coincide with our site, do not let our visitors to enter our error page to know what site they entered. Search engine more and more intelligent, as long as we improve the user's friendly experience in this respect, I believe that the search engine is not a difficult thing to favor.
Second: Display detailed error information in the most visible place on page 404
When visitors enter the 404 page, the first time you can see the specific details of the error message, clear and eye-catching prompts the user, you visit the page no longer exist. The error page, such as A5, provides the following information.
At the same time can be listed on the page a number of possible changes to the problem, such as the address you entered is wrong, the site is maintained and so on.
Three: the page error message prompts the following at the same time for the visitor to provide the choice of the inner chain
When a visitor understands that this is a wrong page, they think about what to do next, and if you don't pay attention to the details, the visitor will turn off your page. This is where we can provide some sort of directory links to our site below the wrong message, or provide a search box for search in the station.
From the above three points described above, if you read carefully, you will find that mainly around the user's friendly experience to develop. But is a site can get search engines and users of all ages, the user's friendly experience degree is every webmaster can not ignore the key factors. This article by the mobile phone wallpaper station Http://www.kukud.net writes, reprint please reserve the source.
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