Experience sharing: How to make the website, shop, entity store promotion complement each other

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The author has been engaged in the net to earn a free career, relaxed and free, has been in Taobao mixed, Taobao guest, Taobao shop have done, income general, just want to see the network there are no other ways to make money, and do not need any cost. After some long-term research net earn friend introduction, before I introduced the XI Skin Spring Alliance, registered to understand a bit, with every guest similar, also did not care. October 28 on the A5 to see the XI Skin Spring invites the Alliance tournament, prizes and commissions are quite tempting, back to see, make a game similar to the activities, consulted a bit of the invitation to the Alliance customer service, fortunately they sent a novice operation manual to me, a look just understand come with Taobao guest basically the same.

But from the current online shopping market, skin care products competition is very fierce, still have to consider the other way to make a breakthrough. The first thought is to open a physical store, and itself open Taobao shop can be taken into account. After a few days of busy, and finally rented a good shop to do business license and some other formalities. At first I was afraid to go into the physical store with too many goods, just registered members of the official website after a number of mini installed, basically are points in exchange, only to the mailing fee (a start to think that the mailing fee can not be counted on the total sales, consultation after the confirmation, this still have to understand clearly), and then the shop and Taobao customers, With Xi Skin Spring inviting the Customer Alliance customer service asked for a packet, all is the picture, very troublesome, consulted XI Skin Spring official website customer service, wanted several hot products, first uploads several hot products to try; then through invite the Alliance backstage obtains the promotion link, puts to own Taobao guest, slightly revises to make up an advertisement bit, Just the group that I did before is almost female, and should have a good transformation.

After a few days of efforts, in addition to the physical store on the mini-mounted sell almost outside, Taobao guest and shop only a few sporadic orders, so wasted a few days in vain. Why Taobao customers and shop have no effect? Think for a long time, decided to search Baidu on XI Skin spring, found that many Taobao customers in the optimization of the XI skin spring related to a class of keywords, but turned to Taobao Mall, their own Taobao mall, it is no wonder that my Taobao shop orders on a few, but this is not the main reason, Perhaps my shop flow is still relatively few.

Taobao customers are not going to go, the physical store is fine, it seems only to rely mainly on traditional physical stores. Just start afraid to enter too many goods, in the XI skin Spring Friday when the order, you can also get a set of gifts. Taobao shop to do their own activities to do a series of promotional activities, less than one weeks, into the 2000 yuan of goods are basically sold out, but also received a customer reflects some of the products are not bad, want to order a few more bottles to relatives and friends. A few two weeks, one after the other a lot of difference. Plus the use of coupons and points, the profit is considerable.

Small stores are also restricted by the region, and think about how to do it better, by understanding some of the other supermarkets or shopping malls and other physical stores, found that in addition to some brands, Xi Skin Spring almost no one to do, originally they do not authorize the physical store, but still can consider the presence of some products to the mall or other physical stores I did it as a proxy, and I asked my friend to find out about Watson in the city center.

Last time into a few k of the goods, dispersed to several different groups of physical stores to try, to the agent price to them, follow-up some activities. After a few days, the effect is really good, up to now, sales are basically stable, a few orders every day. Then is ready to enter some shopping malls, department stores, and so on, although some cost, but still can try.

Small experience, if you have to consider the entity's friends can also try to see if the surrounding physical store can be settled, first try, after all, the situation is different everywhere, or to try to start as well. And although the site and the effect of the shop is relatively poor, through the offline entity to promote the site with online shop, with the promotion.