Five misunderstandings of the page title of website optimization

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Website optimization, we repeatedly stressed the optimization of the title, whether it is the title or page title is a very important search engine ranking factors, but sometimes we will ignore some details, often with fan some errors. Here are some of the five common mistakes webmasters can easily make.

One, not have a Web Page Title

This situation, most of the webmaster will not make this mistake, but a lot of construction stations, often ignore, they are a lot of the default title or not to write the title, leading to search engine use <title> search its content, so search engine difficult to find relevant information. The page title is equivalent to giving a page some content. It tells a web robot like Google search spiders what this page is about. This is a very serious mistake. Whether you are a webmaster or a friend to build a station, do not forget to write Oh!

Page Titles that Are Too short or Too Long

The page title too long or too short, this phenomenon is often seen, this for those who do not understand the search engines often make mistakes. The title is too short, it is difficult to describe the meaning of the main expression of a page, it is difficult to outline the content of the article, will limit the page to some search keywords ranking potential. Sometimes say the title is too short to the center of the title article, then I write Long Bai! But you don't forget, the title is too long that is not called title, can be said to be a brief description. Article title can include keywords, but too long, on the search engine will be more powerless, so the title of the page to seek the essence of simplicity. For Google, the General page title can not exceed 70 characters, such titles are not only friendly to search engine rankings, reading is easier to understand.

Iii. Keyword cannibalization

In the title, the keyword repeats itself. Keyword Piling is some so-called "Seoer" used to improve their customers search engine rankings and use the trick, in fact, this can only be dealt with it. The real seoer will not do this, they will take into account the uniqueness of the content of the page, has a unique content, so on the same page to be unique. Content and which keywords, and the frequency is very high, that is listed, do not blindly pursue the number of keywords on how many keywords. Such search engine once found, it is considered cheating, so your station away from the right, by K is not far Yan! This is what you need to pay attention to in the process of website optimization.

Using the Company/site Name in all Web Pages

The title means to use the company name or site name in the title of the page. In fact, I do not think much of the need for a website general home to do is the company's name or the name of the site, we can not have to display this name in other pages title, we as long as a reasonable good keyword on the ok! The title of the page is mainly the central idea of the content. is not related to irrelevant content.

V. Duplicate WEB Page Titles

This phenomenon we also often see, a lot of people wrote a few duplicate page title, what is this? It's really superfluous, since the general situation, but also ... So all page titles should remain unique.

Website optimization, the title of the reasonable wording, is a friendly embodiment of search engines. We need to pay attention to the above points in this process.

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