Check your site regularly to prevent rankings from falling

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Search rankings in the end, is the search engine wants the site to show users the most valuable content, rather than spam (search garbage)! Regularly increase the content of original content and site matching, so that the search engine to determine the theme of the site, and thus enhance the ranking of the site.

At present, the site traffic, from the search engine can account for more than 70%, but the ranking of unstable problems often make people headache. When your site after the efforts to optimize the top in the first few times, do not careless, because it is likely that the impact of external factors or Baidu algorithm changes, resulting in your site plummeted. Often check their website seo more conducive to ranking stability, not ups and downs. Here are a few common ways to share.

First, check the website structure and increase the proportion of original articles

Although the site of the DIV structure is more standardized and conforms to the standards of the international standard, but it is not too deep to be sure div nesting, too deep words to spider crawling will cause obstacles. Generally let users to the minimum number of clicks into the inside page, on the one hand search engine can be better included in the page, on the other hand also enhanced user experience.

By increasing the proportion of original articles, you can increase the site's key matching and density, and improve the value of the site. Regular update of the original article can play a very good effect, increase the amount included.

Ii. Sitemap

Site map can guide spider crawling site, the General page can be directly generated with online tools. For a lot of columns, site map is particularly important, to help the pages included more fully. And the site map should be updated frequently, resulting in frequent spiders to patronize, and then frequently crawl to deep pages, so that the site in the search engine eyes is a whole.

Iii. making good use of external calls

When we make Web pages, we usually avoid using javascipt, because he is unfriendly to both the user experience and the search engine. So far, the search engine does not parse JS generated pages and content, and JS code complex and lengthy, far less efficient than HTML, resulting in the time to open the Web page is very slow.

Check your site CSS and JS is not already encapsulated, reduce the amount of code on the page, in favor of spiders to crawl the content of the article, complex code for search engines is not friendly. Spiders want to crawl content rather than lengthy code.

Check inside and outside chain

High quality of the chain is a site has a good ranking of the necessary conditions, a high quality of the chain far more than 10 outside the chain, so pay attention to the quality of the chain is very important to do Ningquewulan. Only long-term effective outside the chain, for the site to improve the rankings can be obvious.

Within the chain, is the same site under the domain name of the content of the links between the pages, in the article when the key words to do a good job in the chain is also very important, can improve the search engine's collection and the weight of the site.

Check title, description, label, keyword layout

Title to the site is very important, and strive to brief, there are keywords can make people remember. The title and description are not only for the search engine but also for the user to see. Add alt tags to all pictures, and you can include keywords in the tags. Site's main keywords in the home page reasonable display, secondary keywords and long tail keywords can be in the page and content page display, layout should be reasonable.

Six, check the links included, the snapshot is normal

Friendship links believe that everyone is not unfamiliar, there are several ways to obtain. Friendship Exchange Link website and friendship links QQ Group or friends to do the station. Have a friendship link after also diligent inspection.

Check your friendship regularly to see if there is a dead chain, which has no right to be demoted to the site. Also remember to observe the snapshot update time is normal, as soon as possible to find the cause of changes.

Seven, is good at searching the command to observe own website

Site and domain can be viewed by the search engine you are included in the number and the number of chain, intitle can be found in the page title contains the keyword page, inurl:xxx command search engine to find the URL contains xxx pages these are very useful SEO commands, can help us to adjust the strategy in time according to the change.

In order to ensure that the ranking of the site is always the highest, need to do a lot of work, here just introduced some basic day-to-day operations. I hope everyone's website can have a good ranking.

Author: Tai Lung

Source: http://www.332911.com/

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