Read the "SEO actual password" experience to share the search results display format of the secret

Source: Internet
Author: User
Keywords Search engine seo feather

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The first "feather read" seo actual password "Learn to share why to do SEO" in A5 published, a lot of friends to leave me to say look forward to the following, your message is I write the powerful power of experience. Thank you for your support! Also thanks to A5 platform, today's feather sharing understands the search engine's 3 knowledge points and some of its own experiences on these points: 1, search caused with directory navigation station; 2, where is the challenge of searching? 3, search results show the secret of format.

Search engine and directory navigation station:

The real search engine refers to by the spider program crawling along the link and crawl online a large number of pages, stored in the database, after preprocessing, the user in the search box input keyword, search caused by the sorting program from the database to select the search keyword to meet the requirements of the page. From this point of view it is clear that the directory is not a search engine, it is only a special type in the process of the development of the Internet, so China has only a good 123, the era has not made the 2nd, the 3rd. About the catalogue contains the website, because its page title, the explanation text is the artificial edition, relatively accurate. Domestic more typical site directory, including Yahoo directory, open Directory, good 123, etc., if you can put these high weights of the site included, to the site to bring a high-quality external links, promotion or more obvious, especially natural included in the situation.

In addition, we may be more interested in the chain of the directory site, I have also written related articles: "Web site navigation station link to do not do?"

Search Engine Challenge: Judge user intent and artificial intelligence.

Zac An example of "Apple", the user search the word, in the end is want to know the fruit of apple, or Apple Computer, or movie "Apple" movie information? This is the problem that search engines can't solve now.

On this point, feathers think of a fun article mentioned: The general meaning is maybe some day in the future, you open Google, when you enter a keyword, Google will remind you, this keyword in this month, you have a total number of searches, you click a site number of times, the proportion of how much, Click on the number of B site, the proportion of how much; In addition, the probability of your search for a word this month is 80%, whether you open this search results page. And there's a key word you haven't searched in 1 months, and whether you need to know the latest search results. Now Google is committed to based on user search habits, a large number of personal historical data database collation, so that the user's search behavior intent to judge, and provide more to meet the user's desired results. This is the place that I have always paid homage to Google, it is really for the user to consider, in order to change the life and efforts.

Finally have to say, you see this also don't be too happy, Google in doing these times, what is your privacy? ^_^ Search Results display format: Let's give you an example to see a screenshot

  

Description:

1. The above picture has Kitco and China Gold Investment net mini whole station link;

2. At the same time, there are two Chinese gold investment net search results.

3, followed by "show more search results from cngold.org";

4, the following is Google news content "Gold price news search Results ... "This is a typical search result format.

So let's see what the search results will look like:

The search results page includes ads and natural search results. The classic search results list includes the page title, the page description, the URL, the date the page was last updated, and then the snapshot. The search results page also has a number of integrated search results, such as pictures, videos, and so on. This will directly affect the user's click Results, very important.

The indent list is a search results page that has 2 or more pages of the same site that can be arranged in this way. Of course, the previous screenshot shows that this is not exactly the case. The total station link and the mini Total station link shown in the above figure is different, the above Figure mini Total station Link has only 4 results, and the whole station link has 8 results.

One-box, rich abstract, breadcrumbs navigation, descriptive text links these are not common result forms. Feather to say is that we observe these results, we need to understand that when 1 Web sites can display the above examples of search results display format, that the weight of the site is certainly good. A new station, low weight station is basically not possible to achieve it.

Learn about search engine 1 to introduce these three parts: Search engine and directory navigation station, search engine Challenge, search results display format.

Finally do a later period of learning notice, the following will introduce the principle of search engine work, including how to use the depth of spiders crawl site chain and structure adjustment, how to use Word segmentation technology to optimize multiple keywords, how to reduce the approximate degree of the site so as to achieve a collection of site pages to improve, Understand the link weight principle to know how to do a good job ranking and so on!

Author information: Feather (www.yumaoseo.com) blogger, SEO Research Center Senior Lecturer. To see the author more articles please search feather seo, or landing feather seo (phonetic) point card mother. New 500-person Super Webmaster Exchange Group 72568614, welcome to join.

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