Using soft text to create invisible links to improve site weight

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Talk about how to improve the weight of the site, we can say a lot, such as the content of the site to keep original and adhere to the update, the site structure of the reasonable, outside the chain of construction. Bluebird here and talk about using soft text to create invisible links, improve the weight of the site method.

The so-called soft, "communication research" in this description: As the name suggests, it is relative to the hard advertising, by the company's marketing planners or advertising company's copywriter responsible for writing "text ads." Compared with hard advertising, soft wen is called soft wen, the subtlety lies in a "soft" word, like cotton in the possession of needles, but not dew, grams of the enemy in the invisible. When you find that this is a soft article, you have been cold stare into the carefully designed "soft text ads" trap. What it pursues is a kind of breeze, the effect of the silent spread. If the hard advertising is Waigu Shaolin time, then, Soft wen is petitions, softness Wudang Boxing, carrot and stick, both internal and external repair, is the most powerful marketing means.

There are two definitions of soft text, one is narrow, the other is generalized.

1. Narrow sense: Refers to the enterprise to spend money in newspapers or magazines and other promotional vehicles published in the text of the advertising. This definition is an early definition of the so-called paid text ads.

2. Broad definition: Refers to the enterprise through the planning in newspapers, magazines or networks and other promotional carriers to promote corporate brand image and visibility, or can promote enterprise sales, but a promotional, interpretative articles, including specific news reports, in-depth articles, paid short advertising, case analysis and so on.

Soft text advertising is to use less investment, to attract potential consumers eyeball, enhance the sales force of products, improve the reputation of the product, in the soft Wen, to achieve strategic tactical objectives of the product to guide the purchase of consumer groups ads.

After seeing the definition of soft text, we understand that soft marketing is actually a marketing means, but the soft text is not limited to marketing, it can also be used to improve the weight of the site. As we all know, with the search engine technology progress, its original identification and review ability has a qualitative leap, original articles, by search engines more and more valued, natural weight is also high. When you write the soft text posted on the web, once a number of sites reproduced, then this soft wen even successful, so, point to your site's invisible chain will be more up, if you write soft text links to your site's URL, then the site's natural chain also more up. The weight of the site also improved. Bluebird here mainly to talk about the invisible outside the chain through the establishment of soft text. To "Bluebird blog," For example, site name is Bluebird blog, Web site is http://www.126k.net, then how to create such a "brand?" how to let Search engines know "Bluebird Blog" is the "patent" of Bluebird? and listen to the Bluebird talk. First of all, write soft wen, soft text inside has mentioned "Bluebird" and "Bluebird blog" words, the soft wen made good after, the Bluebird will first send the Blue Bird blog, and so on search engine a collection, can send to the A5 (if you have other distribution channels, you can give message to Bluebird, also let him learn, hehe), So the Bluebird's work has been done. Search engine will then search for A5, soon included in the A5 hair of the soft text, because of original reasons, Bluebird blog article will be ranked in front. If there are more than network media reproduced Bluebird, Bluebird Soft text of the "Bluebird", "Bluebird Blog" word is repeated repeatedly, search engine will automatically establish participle lead, and tracking these text point to source, time later, Bluebird Blog will be "formal" and ranked first in the home page (to be verified, but I believe it will soon). Many company websites, not the weight is very high, but still ranked first, a lot of time, their invisible link played a big role. Therefore, some people worry that the reprint will remove your links in the soft text, but if your soft text is soft enough level, then invisible link is not removed, you naturally do not have to worry too much. Of course, if you can keep your soft text URL link, it would be better.

Bluebird due to poor writing skills, share out the fear of the Yi Yi smile in the house of generosity! This article source address (http://www.126k.net/improve-by-article.htm), Jade Bird original, reprint please keep, thank you