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E-Commerce Association of China contacted me to persuade us to join our website in China e-business letter star program. I went to the website they gave, and went through all the descriptions of the letter star program, about profiles, service introductions, application cases, and certification registration, all of which did not let me know what kind of progress this project would bring to our site.
One of the things I want to understand, this e-business letter star program in the end with the site record what is the difference, in my opinion, the site is more convincing than this record, but in their description of the introduction of the total did not find the answer to stint, personally think that they promote the plan is likely to not achieve the desired effect. Only a few details, is a website project should be done but neglected:
First of all, can not be concise and quick to let most of the attention of the project to understand the essence. Like me, as a potential partner to get the project information, want to know the difference between this and the site record, I think this is also a lot of potential partners in the common doubt, look through all the pages also did not get the information you want, a lot of text, there is no effective intuitive table diagram.
Secondly, the implementation of the lack of meticulous. To determine the credibility of a website is so simple, directly registered with the code is the Star program members. Have to say, or some hasty, let a person have to hold suspicion of the heart to maintain a moderate wait and see, can not give the collaborators immediately to try the determination.
Third, the way of cooperation is too broad. Marketing staff to introduce me to the mode of cooperation are divided into two types: industry sites and non-industry sites. And whether you are an industry station or a non-industry station, look closely at the mode of cooperation, almost the same. The business model that can be generally adapted is not attractive, and there is no professional degree.
In the process of one-to-one promotion, there is a lack of necessary knowledge for potential collaborators. Marketing staff in contact with me has always said, like your China railway network, such a monopolistic industry station ... In fact, I would like to say that there are three or four sites called China Railway network, and we also do not call the monopoly of the industry's big stations, but in the industry many people know that the daily flow is considerable, some of the talk to be realistic some more reassuring.
Their marketing staff have been stressing to me that this is free; just register and embed two pieces of code on your site. In this era, people do not have much enthusiasm for the free things, especially for those who run industry websites and do E-commerce, they discern whether a cooperation is possible or not, and it is not attractive to them for free. And throughout, their marketing staff did not explain why we embed their two pieces of code on our website, nor let me see the true face of these two pieces of code. For a mature operation of the site, a small change is also cautious, to casually add code to the site of the collaborators should always explain the reason to reassure is, the operators of the site, which is not sensitive, a careless, it will take months to slow down.
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