Free and paid in network promotion

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Free and paid in network promotion

A basic operation

1, the website homepage seo, the website code above three labels title, keywords,description three labels keyword sorts, according to the Baidu Spider search Custom, the title label Baidu gives the weight to be bigger than keywords label, Priority row title This inside of the key words. Site major keywords, and can generate benefits for the company keyword, again through Keyword Password query tool to the title of a new sort. followed by the keywords keyword sorting, different from the title tag. Use a few general words to describe the site written in the description tag. Plus the company's main business.

2, Site Division SEO, with the same method to the Sub column is also the three label to carry out a sort, note that each column is the focus of different, each column and other columns do not have the same key words and instructions. Degree Order O,

3, the external links within the site, the site each column and other columns of the link to have regularity, can facilitate search engines to find other pages and homepage, the most important is to allow visitors to find. Other sites have more links to our site.

4, Code SEO, the site at the beginning of the establishment of the decision on the site's code, if the site is the original code, not on the Internet or other background system changes, we must strive for excellence, change the code to let Baidu like and can find. If it is not original, is to change the backend system, you need to use the original, very complex code for simple, there is no necessary text description to delete. Can be determined according to the actual situation.

Second free promotion

1, increase the weight of the website, the update of the website is very important, not the more the better, but Baidu think your article specific value, Baidu like original article, although we can not write every one, but at least make some changes, put in that column, the main key words can be changed in the title above, Or put in the article entrainment, the article must say fluent, give people the feeling is not an advertisement, and can bring useful things to others. At the same time add the site's domain name, that is, add links to the site.

2, Baidu Space, Baidu will be included in their own space, can be in the establishment of Baidu and the site-related space, there are blogs, attention to the name of the space, the contents must be related to the site, remember to update every day, a regular situation published some articles.

3, blog promotion, to build a website related to the blog, such as Sina blog, Sogou blog. It is also updated daily.

4, the Forum promotion, if in other people's Forum sends some links and the advertisement, the general moderator will delete, may carry on the disguise, by tells the story the form or carries on the game to publish, gives the person to see the feeling is not the advertisement, but has the certain usefulness article.

5 people blog, QQ Group and Mail promotion. Be sure to have a regular and a daily task to complete the line. Promote the brand. This effect will not be very significant, but as long as a certain base, then bring the effect is very lovely.

6, Baidu answer, and site-related content, to answer, do not answer, but the real answer to others, in the answer with the name of the site and domain name.

7, the network hype, every day to see Baidu search list, look at what users are concerned about some and site content related to the publication of some opinions and views, coupled with their own site above the link.

8, soft text promotion, the principle is to let their business and image can play a sensational effect, then in writing soft Wen insisted on seizing the event, but also to take out their own site differentiation to allow netizens to understand your brand and service and peer differences, so that netizens in the heart to accept you, in response to your situation and add a note, and other users reprint the name of our site and domain names. For the release of soft text to adhere to the long-term principle, because the promotion of soft text is a long-term task, can not get an immediate effect, but the effect of caching, one by one two of the launch does not have a very good effect.

9, website navigation Station promotion, of course, hao123 will not put our site, but can apply to the level two directory also has a certain effect, and then some local sites plus our site name. Can bring a certain amount of traffic to the site, and some relatively small web site navigation stations can be exchanged as the form of a link to exchange. Of course also pay attention to the weight of the other site PR value. Should be of the same type but different competition.

Three-payment promotion

1, in fact, pay promotion and free promotion has a certain relationship, that is, ranking by the quality of the site, relevance and bid to decide. If the higher the quality, you can spend less money on a good ranking.

2, do network research, those keywords in line with the customer's search habits, those keyword search came in, can bring door-to-door and consultation volume, these keywords focus attention, and focus on optimization. Monitor the ordering of these keywords every day.

4, keyword period statistics, some can bring the company performance of the keyword is in that time period searched in, in this time period must have a good ranking.

5, monitoring opponents, competitors in those keywords and we have a strong competition.

6, the key words, the keywords are divided into categories, those words are always to see, those words are in that time period to see, those words are adjusted regardless of the (if there is time to see), those key keywords, those who can produce the company's performance keywords. Words that are easily squeezed by opponents.

7, Ali mother to do the website Alliance promotion, this is a kind of pay, but the monthly spending is not much, can bring some traffic, you can choose to do on a website to do their own website

8, Baidu to promote the key words creative to write well, such as some show the probability of large, but not many clicks, this is the reason for creativity, it is possible that the rankings are not the front. Originality and uniqueness of the original also determines whether the user clicks. Line of Ji Ping Huan original article, although we can not write every one, but at least make some changes and and to the O often

Four new Web sites

Another site and the website of the main projects and forums, the forum called the company staff to the inside of the regular quantitative published articles. In fact, every network promoter mentioned above knows that it is important to have regularity and persistence. So I summarized as follows: The network promotion is actually two points, one is the daily fixed time quantitative optimization website, the optimization method has many (above mentioned). Second, stick to the first one.

Due to the haste of time, the key to what I say in these areas is to do it at work. All of the above is my work summary, hundred original, keep the article copyright! Wuhan deciduous film website and Wuhan studious Training network webmaster www.027hx.com feeds. Reprint please specify. Thank you!