"Gu Hundred excellent" contest how to do SEO

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

One: First of all, we need to analyze the user group of Gu Excellent website, experience design

A. Valley Hundred Excellent user group analysis: With today's understanding, our main products should have: Valley Hundred excellent information, the Valley Hundred Excellent Competition website, the website ranking, the contest Exchange activity introduction and so on, the user group locates in: The Valley Hundred Excellent participant, the SEO optimizes the study.

B. User experience Design:

The website art aspect is elegant, the color is best not more than three kinds. The overall need to give people a sense of freshness. This can be referred to million nets and 35.

Valley Hundred Excellent information, Valley Excellent entry site, website rankings and other related can refer to some more mature system practices

Website payment system. When users want to choose our services, our payment system is best diversified, fast, and simple. Now the main domestic payment methods: NET silver, Alipay, wealth, wire transfer, etc.

About us, contact us, FAQs, payment methods, site map and other columns must have, improve the trust of the site, especially FAQ and contact us about us. You can find the online Help system or the best of the valley when you browse each page. 35 this piece is good. Value we learn and imitate.

Second: Website program, structure, page optimization, search engine optimization and keyword analysis, optimization

Structural optimization One is physical structure two is logical structure

The logical structure refers to the link structure

Follow the link principle:

1. Homepage link to all channels home

2. The home page is generally not directly linked to the content page, unless you are very interested in pushing a few special pages

3. All channel home pages are connected to other channels

4. The Channel homepage is connected to the homepage of the website

5. The Channel homepage is also connected to the content page belonging to its own channel

6. The Channel home page is generally not connected to a content page that belongs to another channel

7. All content pages are linked to the homepage of the website

8. All content pages are connected to their own top level channel home page

9. Content pages can be linked to other content pages of the same channel

10. Content pages are generally not linked to other channels content pages

11. Content pages In some cases, you can connect to the content pages of other channels with the appropriate keywords

12. Channel Formation theme

13. Link Use absolute path

It is noteworthy that: link this piece must be grasped well, do not casually do, must be in the early planning good

Web Program

Now the mainstream of the site are used Php+mysql (QL) Web page generally using DIV, page generation static page, improve user browsing speed, and convenient search engine included.

Page optimization

1. Using div

2. Web navigation can not be made into Flash format and picture format

3. The core content as early as possible (code advance)

4. Contains: Meta (keyword description), title tag

5. Picture to add alt attribute

6. Picture size processing (the best single picture can be within 10K, for color rich, have the transition color of the picture using JPG format to save, monochrome background, less color pictures can be used GIF)

7. CSS External

8. JavaScript External

9. Less Flash

10. Avoid using pictures as links

11. Font Usage

A, do not use more than 3 kinds of fonts. Too many fonts are not professional, the page will be very messy, no theme.

B, do not use too big words. Font size, the standard font is 9pt. The title of the article can use H1, H2, H3, and other labels. Sometimes H1 default font is larger, you can control in the CSS, let it display as 14px.

C, do not use the flashing text.

Web browser compatibility validation

IE6.0, IE7.0, Firefox, TT, Myie, etc. browser efficacy (domestic user experience)

14. Shorten the lengthy URL

Search engine optimization and keyword analysis, optimization, internal link optimization, external link optimization title

Home: About Us-gu hundred excellent company name

List page (or column page): Valley Excellent column name (combined with business or product list to decorate the column name)

Detailed page: Valley hundred Excellent product name (business name)-Valley Hundred Excellent column

<title>...</title>keyword

Home: Valley Optimization, Valley Hundred Excellent Mall, Valley hundred excellent it, GU Hundred excellent Responsibility Co., Ltd. (depending on the specific)

List page (or column page): Gu excellent search, the main business and product name

Detail Page: Business Name or product name

<meta name= "keywords" content= "valley Hundred Excellent, Valley Hundred excellent optimization, Valley Hundred Excellent competition, Valley Hundred excellent site, Valley Hundred Excellent search"/>

Description

Home: Introduction to key business or products

List page (or column page): Introduction to related business or products

Detail Page: Introduction to the business or product

<meta name= "description" content= "GU Excellent Co., Ltd. specializes in providing Valley hundred excellent, Optimized valley, Valley Hundred excellent competition, Valley Hundred excellent site, Valley excellent search services." >

Alt

<img src= "" alt= "Picture related description"/>

H1, H2, H3 ... Reasonable use

The title can be labeled with H1, H2, H3, etc. Sometimes H1 default font is larger, you can control in the CSS, let it display as 14px.

Don't use too big a word. Font size, the standard font is 9pt.

Other Web element applications, key keywords

Main keywords: Valley hundred Excellent, Valley hundred optimal optimization, Valley hundred Excellent competition, Valley Hundred excellent site, Valley Hundred Excellent Search,

Secondary keywords: According to the actual industry and business, to do the relevant keywords

Internal link optimization

Links within the site are more important than external links. It is related to the structure of the site is smooth, whether the content can be smoothly connected, and the PR value can be smoothly passed to the various web pages

External links

Soft Writing

Links Exchange

Landing Site Navigation Station

Third: Website promotion, website traffic analysis and monitoring

Website promotion

I think the present way of promotion is very similar, but the key is still a lot of details, because the details determine success or failure.

Now mainstream promotion way has the following points:

1. Search Engine Optimization (SEO SEM)

2. e-mail Promotion

3. IM tool Promotion (QQ Group, MSN, Ali, etc.)

4. Baidu Post bar, Sina love to ask, Yahoo know, QQ to ask

5. Gu excellent related link exchange

6. Submit Web site: to the Web site Navigation station submit the website.

7. Valley hundred excellent soft wen promotion.

8. Gu Excellent forum promotion (posts or top stickers and other IDC products can choose the following forums: chinaz.com admin5.com im286.com seobbs.net foradmin.com, etc.)

9. Gu hundred excellent blog promotion, Valley Hundred Excellent software promotion, Valley Hundred excellent net pick promotion, Valley Hundred excellent E-book Marketing

Website Traffic analysis and monitoring

1. Flow Statistics System installation (now basically using third-party statistical tools)

2. Flow Routing Analysis

3. Regional distribution Analysis

4. IP PV Successful implementation of the conversion of the antecedents

Valley Hundred Excellent flow analysis and monitoring can monitor the results and research results, and tracking the effect of the promotion of the Valley is a big contestant must pay attention to. Watching search engine keywords is a daily necessity. This is not only to discover the traffic of the site, but also to explore new keywords or derived words, in order to new optimization of the site.