Taobao, Cat, Jing Dong, poly Beauty, in this era of online shopping, is a rich platform, but also because of its fierce competition and very challenging, through the electronic sales of entrepreneurial success of countless businesses. Among them, Taobao Day cat Shop team management, it is necessary to see the size of the store and sales performance. Take my side of a friend, a year to do 4 months of Taobao, sales are more than 2 million, in addition to shipping packaging, most of the work is their own all. Why are you doing so well? The reason is that he sells fur, a 3000-8000 range, a day to sell a 5-10 is very good, occasionally big promotion, find temporary work on the line. But for most of the larger Taobao sellers, shop staff management, work coordination is indeed a headache. How to manage a bigger electric Corps team? Small series today on this issue to say their own views, hope to Taobao Cat and other sellers will be useful.
First of all, art design, if you are a newly opened shop, in pig and other sites to find the same city, the cooperation is relatively smooth, strong capacity as a long-term cooperation of part-time art, there are new online, 2 weeks in advance to ask each other to help design; One or two posters and banners are done quickly. Of course, there may be a product shooting work, there is no need to set up a studio at the beginning, looking for a third party's photographic organization, very many, the key is that they want to the effect of photography requirements in mind, and then cooperate with each other's photographic work.
The second is data analysis, nothing more than the analysis of recent search trends, analysis of the buyer's search habits and search trends, such as the use of Taobao index, quantum statistics, Taobao station for natural flow and through-train and other paid traffic for reference, as well as the analysis of their own shop sales, conversion rate, jump rate and so on to find out the operation of the problem. If the rich can buy data cube, Taobao list. Of course, early in the shop, if your budget is not high, or do it yourself.
Another is to promote the work, I think this is closely related to the data analysis, the best promotion staff will be data analysis. Of course, the promotion staff will also be responsible for foreign cooperation, such as you are Men's shop, intends to develop new customers, but the cost is too high, you can find the size of the men's shoes Taobao shop related cooperation, exchange customer resources. Most important-operations, here we want to focus on the operation of Taobao shop: The general store is a person responsible for, big shop, I think doing operations is more concerned about, need to develop annual planning and performance sales indicators, and then decompose the plan, such as quarterly goals, monthly goals, What needs to be done by various departments in order to meet the corresponding goals, when to do, what the budget is, what resources are needed, and how they are progressing ... This is best to find a suitable for their own shop auxiliary tools, such as for the electric dealer vendor tailored to the seller-specific management platform-North Sen Tita.
With the actual demand of enterprise work plan management and team cooperation, the Tita has created a cooperative office network within the enterprise, which has completely broken the traditional blocking and fragmented working mode. On the North Sen Tita platform, the store chief, customer service, sales, art, warehousing, operations supervisor, after-sale and other internal personnel, can communicate their progress at any time, to achieve collaboration and transparency. On the Tita platform, the team can make an annual plan, and can decompose the plan into a monthly plan, a weekly plan, and the store manager can manage the monthly and weekly plans online, and the system can automatically remind the team to write daily. Store Manager daily View daily form, real-time statistics work status, management work progress, timely tracking and record sales performance and staff's work dynamics. For "Women's Day", "618", "National holiday", "Double 11", "Double 12", "Christmas" such a major festival, is not only the electric business enterprise to create sales performance of the excellent opportunity, but also the most headache of enterprise internal management confusion period. In order to further enhance the efficiency of the internal cooperation of the electrical business, Tita strong Build a "project management" module, the store can be based on different forms of promotional activities, set their own target tasks, the operation of the activities moved to the Tita project, the maximum degree of efficiency.
Of course, customer Service group management for Taobao store operation is also very important, this is mainly reflected in the performance system. This also need not worry, on the North Sen Tita platform can strengthen the appraisal management through the grading. The Customer service supervisor can ask them to sum up the daily demand and sales orders and the amount of remittances to the daily, and the daily content of the results of the assessment score, the end of the month using the Tita report function to calculate the scores of all members, in order to give additional bonus benefits, so that employees are highly motivated , every day a single stream.
After the full use of the Tita platform, Taobao store can make the internal management become more transparent and efficient, from the overall realization of the goal plan from the formulation, implementation, tracking, feedback, summed up the PDCA management closed loop, can effectively promote Taobao store team personnel and work management, to help the team overall performance objectives to achieve, For the electric business enterprises to provide more landing of the actual use of value.
Finally, the inventory problem is also to be noted that the Matthew effect of Taobao shop is very obvious, the strategy is the key, do not need all the goods are prepared too many goods, sell not to do? Employee Benefits? Of course, this involves the supply chain management problems, it is the electricity business must be considered after the big oh.
The above is a small series of electrical business team management of some of the experience and suggestions, I hope that we can easily do the sellers, source source, sales of the monthly surge, store length and the number of employees to get cramps.