How to buy and sell your website product

Source: Internet
Author: User
Keywords To start a business to be alone to lose you

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Entrepreneurs make a product that can be done independently, of course, but in some cases "being bought" is also a good choice. How to sell your product to the buyer, how to let your product sell due price? This article gives some ideas on how to sell a website (blog) For example.

Advocate one: Perfect the website before selling

If the site is not perfect, then you have to bear a reality: it's about being able to bribe people not to attract, perhaps the buyers are unwilling to open the price you want.

First, differentiation is the key to success. If you have a website that is "similar to others", then it's hard to sell it at a good price. Be mindful of what your competitors are doing-and, more importantly, pay attention to what they haven't done. If you're working on a blog, and other blogging is doing tutorials and case studies, you might as well add editorial stuff: An interview with an ox-maker, perhaps an appreciation of the case.

Second, it's hard to attract buyers for poorly-art websites, if your Web pages depict outdated, mundane, and quickly beautify, if the funds are satisfied, please paint the teacher to spend a few months of time to beautify is not only fire, if the conditions are limited, but also to the existing team on the basis of the resources to achieve the ultimate.

Third, if your website is a surplus, focus on: In some specific cases it can be more than the total surplus of the site is also difficult to sell. If because of the reason for changing hands to neglect and cause the surplus to fall, it is easy to let buyers think the site in the downhill. Traffic is also the same, if you decide to sell the site, it is necessary at the point of the sale of the heart to operate a moment, so that the flow and surplus situation can appear a rising trend to add the determination of buyers.

Four, if you have a guest writer team, you have to think about how to make them smooth transition to the new collaboration, if the buyer does not intend to continue to collaborate with them, you have to dispose decently.

Five, if your blog is in custody, the sale of cent will also occur some trouble. The best is to request a own way, the content is transferred to that way up, and the flow of new channels and SEO have done a little beautiful.

All in all, the summary of the above propositions is: the eve of the sale is not slack opportunity, but to make every effort to run the site to a upward situation.

Proposition Two: Perfecting the implementation statement

Websites don't talk and can't sell people to others. So you have to prepare a statement so that the buyer can see the basic situation of the website at a glance. The statement will be different because the buyer's target is different, but the fundamental criteria should be the same, including the following information:

1. Flow rate

2. Revenue situation

3. Cost Analysis

4. Content (published how many articles, click Rate, input situation)

5. Social media account and active, mailing list,

6. Staff layout

7. Feat (able to recruit attractive to buyers)

8. List of all belongings

The guidelines are: clear, informative and rich. Even if there is some negative information, such as flow reduction, it should be put in the statement. If the statement does not indicate that the buyer personally found the relevant information, your credibility will be greatly reduced, the ability to buy and sell a lot of decline.

Proposition Three: Choose the appropriate way of implementation

There are many ways to sell a website, but it is roughly divided into two kinds of selling and seeking private buyers in the market.

One popular myth is that if your site already has a reputation in the industry, and the market valuations are impressive, it's best to seek out private buyers--because it's inconvenient to expose too many operations, and there's more autonomy in how to settle guest writers and full-time changes.

Exposing the mall is suitable for a number of operating conditions, good reputation of the boutique site, eliminating the various employees, guest writers and other elements of thinking, and more efficient operation, the material released-the usual protection + answer the question of potential buyers-the success of the sale.

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