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Hello, everyone. With the "non-interference" of the Hot, love and marriage sites seem to be more and more, this type of site is mainly to provide a friend of the platform, now there are many places of love and marriage sites, such as the author of the city, in Baidu search under a number of such sites. There are forums and social circles, no matter what kind of marriage sites, no need to go to promote, in addition to do SEO optimization, offline promotion is also very important, especially for local sites, local marriage website How to do a good job offline promotion? First of all, analyze the user base of the marriage website, It's mostly singles who are unmarried, but not all single people go to dating sites. Like some older friends may go to the marriage site to find fate, because now young people generally married later, good to the point, the author summed up the following points:
First: By hosting a member of the live dating meeting
Local marriage website will require visitors to register members, users can register to become members only after the function of the site, of course, some member services are charged, this author does not feel good. When a local dating site doesn't have a steady number of active users, or fame did not do up, this time the most important thing is to attract more users to register as a member, but the marriage site must ensure that the authenticity of the user information, to eliminate the phenomenon of deception, which is most of the most difficult to do marriage sites. Once the local marriage site has a stable active users, then you can plan a member offline dating, dating will, but certainly to invest some money, after all, need to arrange a blind date site. Planning such a blind date will be the most important to ensure the authenticity of membership information, you can first through QQ or SMS to confirm the way, but also can enhance the brand image of the site, but if there is a deception phenomenon, it will have a negative impact.
Second: Cooperate with local city merchants
What are the businesses associated with local dating sites? such as local city wedding company, wedding photography shop, flower shop, wedding tobacco and alcohol These can be linked, in other words can and these merchants to cooperate, let them help promote your marriage website, even can get a member discount card, With this discount card to the designated business consumption can be discounted. Which is the relationship between a profit chain, of course, users generally do not care about these, as long as the price and service appropriate on the line, such cooperation on both sides are good, marriage and love sites can strengthen their brand image, businesses can have more customers, because the two sides have a common user base, To get married nature needs wedding companies, or to take wedding photos. Just to talk about these cooperation is not a simple thing, first of all, the most basic is your site to have a good steady flow, and then better to have a bit of fame, so cooperation is very easy to talk about.
Third: Do a good job during the festival during the offline activities
For local marriage and love sites, festivals during the offline activities is a good opportunity to promote, what is the specific festival? For example, Valentine's Day every year, this is a great opportunity for many businesses to make money, a variety of Valentine activities. Love and marriage sites must not miss this great opportunity, such as: in the flow of large places to engage in a campaign, the scene can draw, but require couples to participate, and then in the gift packaging printed on a certain Love website information. This is a very simple and effective way to promote, although those couples may have access to marriage sites, but many people on the onlookers have potential users. After all, the local site services targeted mainly local people, so the scope of the promotion is relatively small, offline promotion may be more suitable for local sites, of course, network promotion is also indispensable.
To sum up: Today, the biggest problem of marriage and love sites is not promotion, but the credibility of the problem, many people no longer believe in marriage sites, so the marriage site must pay attention to this point. The above I talked about several ways to promote the line, plainly is the planning line activities, but the specific details of the author did not mention, this article is a guide, perhaps you have a wealth of experience in planning activities. Then you can write to share with you, time is not early, everyone or early to sleep!
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