How to guide the website should be the site planning

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

After the rise of the Internet, the web has become more and more. After a lot of websites, people can't remember so many URLs. Traditional Web site navigation is a collection of most commonly used Web sites in a Web page, so that netizens do not have to remember all kinds of web sites, directly into the Web site, become a good helper internet surfing. After many shopping websites, the netizens who love shopping are suffering again: first, so many shopping websites, including the business website of the company, and Taobao such a Consumer-to-consumer site, in the end to which a good; second, even in Taobao this site, the face of so many shops and Taobao hundreds of millions of goods, baby, in the end choose which one good.

Taobao Guest's birth, to a certain extent, to solve the second pain of shopping enthusiasts: Taobao customer site carefully screened Taobao integrity Crown Shop, can let shopping enthusiasts more assured shopping, encounter dishonest sellers of the probability of greatly reduced; Taobao Guest site selected Taobao goods, cheap, affordable, Also meet the needs of the target shopper, do not have to go to a haystack to the Taobao.

With Vancl, Jingdong, such as the rise of the business of the consumer, the consumer shopping site began to become dazzling. And the purpose of the shopper type of shopping navigation network is to create a best shopping site navigation to solve the vast number of shopping enthusiasts "first pain."

How to set up the forum for the shopping navigation network?

Customer shopping navigation network should be set to: B Merchants + Taobao guest + Shopping Information system mix structure.

A, B business forum

b Business forum to collect the main domestic business of the Web site, of course, can not light just a Web site of these merchants, but also must include the introduction of these B business, location, customer service phone calls, support payment distribution methods, after-sales service and their discount promotional information. With this part is the basic of the Business-to-consumer shopping navigation network, otherwise it will not be a shopping navigation network.

Second, Taobao Guest forum

This section in a shopper shopping navigation as the theme of the guide station, it seems a bit different. But this part, is also necessary! Why? Because this section can solve the problem of survival in the early stage of the shopping navigation network.

Any one to do the shopping guide site, will certainly not with "do charity" mentality to do such a site, is sure to give the general shopping enthusiasts to provide a good shopping navigation experience at the same time, can get a part of profits, divided. And in the present case, through the user from B merchants to share the way is not mature, because: 1 consumer shopping 8207.html "> navigation site to each of the B merchant website to register the Union account, the work itself is time-consuming; 2" because Taobao is too strong, the market accounted for too much, Shopping enthusiasts through the B merchant website shopping with the proportion of shopping through Taobao is relatively small too much.

In other words, in the customer shopping navigation network to add Taobao guest plate, you can let the site have some income to solve the "food and clothing Problem", and then have a certain economic base can better carry out B business section of the building.

Third, shopping Guide information forum

Consumer shopping navigation network to join the purchase of information article system is the main reason: B merchants, Taobao shops, the total number of goods is limited, and they pass to the user's information is sometimes not comprehensive, so I We need to guide the information article system to increase the total content of the site to enhance the site in the search engine total and the number of chain, and shopping Guide information article system needs to add product recommendations, product use instructions, new products broadcast and other content, of course, shopping Guide information system also need to guide visitors to B business, Taobao shops, Product page design work. In addition, in these shopping guide information articles to add a certain Google or Baidu's alliance ads, but also to the consumers shopping navigation network to bring another part of the revenue.

The site by the HTTP://B2C.CM Webmaster Shopping navigation network experience share, published in A5, hope to exchange.