How to plan the importance of website theme to SEO

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Search engine How to look at the site theme is your site should initially be planned, a good planning, the growth of the site, my SEO road, from the SE to the theme of this site began to talk about. Site theme, is related to the knowledge in a piece to become a whole, the theme is targeted on the one hand from the use of people to define, what kind of site to what kind of people to use, in fact, SE is one of your users, the theme is clear to give others sufficient trust, such as you are a corporate website, The content of the website revolves around the enterprise this one whole to carry on, visitors are also looking at some of the culture of the enterprise, some basic information and some basic introduction, the interviewer can also directly find the company's detailed address, a comprehensive description of the company's products, materials, and some recent news, not other company news Ah, culture ah , and publicize what other knowledge, let visitors feel this article to give people a kind of distrust, to do which to do, do not do this to think which, for example, you are a Taobao guest site, then your website to fully explain your product information and some products to promote product knowledge, Give people a professional Taobao shopping guide The feeling of knowledge, the theme of the site is very important. A topic, is a website main discussion topic, is also the theme of the website.

Why the topic is important, the relevance of the content of the site determines the importance of the subject, and SE is based on the relevance of the site to determine the quality, and based on its response to the search. And SE based on the keywords used in each Web page, your site is linked to keywords, you use to link the keywords of each page-these three factors to determine whether the site's relevance is strong. Here, your site is linked to the keyword is also called the link text, the keywords used in the Web page will usually appear in your title, title is one of the most important part of the Web page, inside the keyword nested site, can directly give se a good guide, say which words in the site is a whole, On the one hand, se treats relevance as highly valued, your site needs to be positioned, for example, "Your site sells jewelry, so se how to judge your site, on the one hand is the keyword in title, then according to this word in the page number, short keyword density, and then derived into the entire site, Other pages of your site show a variety of jade, pearls, Mss, every page is not used, but are all around the theme of "important, a site with a good clear theme in the rankings will be a big boost."

However, the above knowledge is an exception for some of the oldest stations. For example, Sina portal site, such a station has been trusted, it is easy to get ranked. In life, we can easily remember what a store is selling, but rarely remember a department store there are some specific goods, the site is the case, but also need to have their own characteristics out. Now not a lot of flagship stores, stores, are run by a lot of manufacturers, the purpose is to play their own characteristics, so that their products affect our lives, become a good brand.

Keep the theme of the characteristics and targeted ability is SEO play a role. "Simplicity" is the best-this is the eternal truth.

In fact, this is also very good understanding, for example, we often on the webmaster network, its title is "Webmaster Network | Webmaster will be on the site ***.com– webmaster Information and Service Center, its SEO knowledge page title is "Search &seo– Webmaster Network ***.com", that is, the main station page is "****-Webmaster network ***.com", highlighting the theme, I this site is webmaster network, About webmaster information, this is a good response, for example, now the general company website Total Station page is generally "****-– what what company" is generally this site is about what the company, but also to explain the theme, and then in this topic to enhance the site's keyword weight, The theme is important, don't blur it. About the topic on the temporary write here, about the road of SEO will be 1.1 points to write down, I hope to know more friends.

Coagulation flying son. 2010.12.1, Website: http://www.zjuee.net

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