How to use anchor text correctly to create the best user experience

Source: Internet
Author: User

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For anchor text, I believe every friend who has been on the net will be very familiar with, it has been as the basic element of the site exists, and it has been all seoer optimize the site's sharp weapon. But with the adjustment of Baidu algorithm, anchor text for the promotion of keyword ranking role has been gradually weakened, this adjustment also let more and more seoer began to ignore or even no longer use anchor text. I think this idea is very irrational, because the existence of anchor text is not simply to enhance the site keyword ranking, its real value should be to create the best user experience. What is the specific approach? The following is a simple discussion with you.

"First": Good control of the number of anchor text

The first step in using anchor text to create the best user experience is to plan the number of anchor text usage. Too much anchor text will let the user distracted, unable to concentrate on the complete reading of an article, and may lead to Baidu think your site exists keyword piling cheating, serious may trigger the site down right. The following site is a typical example of abuse of anchor text:

  

Can see from the figure above, an article actually has five or six anchor text so many, the vast number of anchor text, but also bold and colorful, users will be upset, this will greatly reduce the user experience, increase the rate of the site jump. Therefore, the author suggested that the best quantity is an article not more than three anchor text, and do not add every piece, when needed to be added, and point to the link should be reasonable, do not always point to the home page, should be in accordance with the content of anchor text to add appropriate links.

"Second": Creating anchor text with explanatory meaning

The addition of anchor text is not random, some webmaster simply do not grasp the user's psychology, but according to their own preferences to add links to text, this anchor text is meaningless. We all know that users come to your site is to solve their own needs, their own doubts, so we have to capture this and mentality to create an explanatory anchor text, the most common practice is in some areas of professional terminology plus anchor text, Baidu Encyclopedia is the typical example of this practice:

  

When a reader reads Div, HTML and other nouns, he may not know what this concept is, so there will be some obstacles to reading below, this time if we add anchor text to these words to jump to the corresponding interpretation page, so that users can have a general understanding of these nouns, Also answered the user's query, greatly enhance the user experience, increase the user's stickiness to the site.

"Third": the exchange of high friendship links

Anchor text In addition to the usual in the article appeared, another common place is friendship links. The exchange of links is not a random thing, a lot of webmaster think as long as the weight is high, the site is worth more to exchange. This approach is extremely damaging to the user experience. You can think of yourself as an ordinary user to imagine, when you see on a shopping site countless entertainment news site links, you will not doubt the authority and professionalism of this site? The answer is obviously yes. Therefore, the author suggests that in the use of anchor text to do a friendship link this piece of work, must not be sloppy, rather than change and do not exchange those unrelated links, otherwise unlucky will be their own.

This is the author of the anchor text and how to use it to create the best user experience of the simple understanding, the deficiencies of which I hope that readers friends point out and improve. This article is designed for Wuxi real Estate network http://house.taihuwang.com feeds, hope to reprint a friend plus a link, thank you for your support!

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