Innovation: How to make pop-up ads more attractive?

Source: Internet
Author: User

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QQ in the lower right corner pop-up ads can be very successful, not only directly driven by many of the following figure shown in the Phishing QQ pop-up ads, but also led a large number of well-known web sites to follow, such as Thunder, MSN, listening, Baidu space, Ali mother, Uusee, PowerWord and so on.

  

Although the effect of this kind of advertising is very good, but for many users is also very annoying, so the internet has a lot of "how to prevent the bottom right corner pop-up ads," The cry for help.

User objections, there is a natural objection to the reasons, if you do not fit the content, or you are poor user experience. In fact, this form of advertising is good, and as long as you provide valuable information, most users are welcome, such as QQ pop-up news or the latest discount, or the most important news, I think most people will not shut out. And users are more tired, most of which are no new ideas and content pop-up ads, it is "a daily play, annoying not very annoying"!

But Yong today found that PowerWord pop-up ads and before the same, no longer what "workplace English 900", "Overseas Study strategy" category, but similar to the following:

  

We can see that this form of pop-up ads in contrast to Kingsoft before the pop-up box ads much stronger, where?

The first is to enhance the interaction, so that the audience has the desire to participate;

The second is advertising eye-catching, simple content, in line with all types of English enthusiasts;

The third is that the topic itself is interesting and strong, "what is the meaning of Michael Jackson's name," "Like God," "Suspicious horse", "God's vow", What do you choose?

Original article reproduced please note from: Yong Blog (http://www.yuanyong.info/)

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