IPhone4 licensed 25th landing on the mainland channel shop has not yet completed

Source: Internet
Author: User
Keywords Licensed IPhone4
Long-awaited's iPhone4 finally made clear the time to land on the mainland market. Yesterday, China Unicom announced that it would launch a full iPhone4 at 9 points on September 25 morning, while Apple announced that it would sell iPhone4 bare metal on the mainland on the same day.  However, as Apple has a very competitive edge on bare-metal pricing, it is feared that the two partners will directly launch a iPhone4 sales competition. On the same day, China Unicom launched the IPO on the same day, starting from September 25, Unicom will sell iPhone4 to the scheme of the contract plan, that is to say, the user buys Unicom version iPhone4 need to bind Unicom 3G number, promises to be in the net two years, and according to the selected package to deposit corresponding charges, Get a certain amount of mobile subsidy. According to the contract plan announced by China Unicom, the 16G version of the IPhone4 prepaid fee and the total amount of purchase money is 5880 yuan, one of the "0-yuan purchase scheme" for the selection of 286 yuan (and above) monthly package, 32G version of the prepaid phone bill and purchase amount of 6999 yuan, "0 yuan purchase scheme" for the choice of 386 yuan (and above) Monthly package.  Unicom did not announce yesterday whether will launch iPhone4 bare metal sale plan. I don't know if it was a coincidence or a tacit agreement. Apple also set its own channel for the sale of IPhone4 through mainland China on September 25, but the first time is set at 8 o'clock in the morning, one hours earlier than Unicom's starting. And Unicom to take the contract sales, Apple in the mainland market is iPhone4 bare metal, and sales price is extremely competitive market: 16G version of the price of 4999 yuan, 32G version of the price of 5999 yuan. Apple said IPhone4 's bare-metal sales channels were for Apple's mainland retail outlets, including Beijing's Xidan Grand Hyatt Apple Store and the three-Li Apple Store; The Hong Kong Plaza Apple Store in Shanghai and the Pudong Apple  Store store.  Access to the channel shop has not yet completed and less than a week, IPhone4 will be officially listed, but the reporter from the exclusive cooperation channel Suning to understand that the iPhone4 of the shop is not completed.  Suning appliances insiders said, now, the first batch of IPhone4 's arrival plan has not been determined, but it is certain that the supply will be very tight during the listing, booking users are not necessarily able to buy, can only say that has a certain priority.  Other people familiar with the matter said the company's style had always been mysterious, and it was likely to launch a wholesale cargo shop on the evening of September 24. Analysis of the mainstream market demand for large although last year iphone3g and iphone landed on the mainland market after the response is not satisfactory, but the market is still very optimistic about the IPhone4 sales prospects. Iphon, an analyst at BDA, a telecoms, media and technology industry consultancy, saidE4 into the mainland market to choose a very good window period, last year when iphone into the mainland market, because the parallel market has been very mature, and the price of parallel imports than Unicom's licensed prices are much lower, so many consumers are willing to choose to buy parallel imports, affecting the sale of the licensed. Although China Unicom later tried to recapture the market by means of a contract plan to reduce the price of thousands of dollars, the supply of Apple was tight, allowing Unicom to reduce its price move without bringing too much sales growth. And this year iPhone4 situation is different, the current iPhone4 in the global market is generally out of stock, making parallel imports prices have been high, from the current Beijing market, the 16G version of the iPhone4 of the parallel price of 5700 yuan, 32G version in 6500 Yuan, This is more than the bare-metal price of Apple's announcement, and the price of the contract with Unicom is not much.  As a result, consumers are naturally more willing to choose a licensed product that has an advantage in service and quality. Shi said that Unicom's pricing on the iPhone4, following the price level after iphone price reduction, had a big advantage over last year's 3GS listing and believed sales would be better than last year. Unicom's scheduled sales starting 17th this month also reflect this, according to Unicom's published figures, only 17th on the same day to buy IPhone4 users reached nearly 50,000 people.  Reporter yesterday from Unicom's cooperation channel business Suning Appliance learned that as of September 20, suning more than 300 iPhone4 authorized stores of the appointment of buyers have more than 60,000 people, the average booking interval even in seconds. Although the partner Tongshicaoge got the IPhone4 's mainland exclusive cooperation status and caught up with a good time, China Unicom may not be happy too early, because an unexpected competitor has appeared in front of it, and that is Apple itself.  From Apple's announcement of iPhone4 bare metal starting time and price, there is a very good way to rob the market from Unicom. "Apple is so unkind," Shiller said of Apple's approach. He believes that Unicom's current price is certainly the result of negotiations with Apple, and Apple itself with the Unicom contract is low near the price of the iPhone4 bare metal, and the bare metal has WiFi version, will be in the hands of Unicom to rob many users, "for example,  The minimum monthly package for Unicom's iphone is now 96 yuan, this is still too high for some users, if the user buy a bare metal, and then choose a 66 set meal, more cost-effective than unicom, in addition, some people do not want to change the number of 2G users will prefer to choose to buy bare metal. It is not the first time Apple has sold iphones at a price below Unicom's, and Apple's own pricing was 1000 yuan lower than Unicom's when it came to market for the 8G version of iphone. Industry insiders believe that China Unicom's weak position in the operator, so that Apple in the cooperation between the two sides have a greater bargaining power。 One Unicom insider once complained to reporters: "Contact with so many mobile phone manufacturers, no home like Apple so difficult to wait!" "Newspaper reporter Gu Xiaoyu New Yinghui
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