It is well known that venture capital is one of the cornerstones of American Silicon Valley Miracles

It is well known that venture capital is one of the most important cornerstones for the miracle of Silicon Valley in the United States, and the mode of operation of VC has been effectively operated all over the world, and the rapid development of Internet industry in many countries including China has benefited from this investment model.

Whether you can get VCs is very important for startups, which is not only an important guarantee for the company's normal operation and rapid development, but also a sign of whether the company's business is recognized.

Mark。 Anderson got a venture capitalist at the beginning of his venture, Jim. Clark's 4 million dollar investment helped Netscape rise quickly and Yahoo's success was greatly facilitated by Sequoia's partner Mike. Molitz investment. Sequoia is one of the most famous venture capital foundations in Silicon Valley and has invested in hundreds of High-tech companies, including Apple, Oracle and Cisco.

How to get the most benefit is always the goal of capital chasing, venture capital is more so, so not every company can get the pro-Lai capital, through years of contact with the Silicon Valley investment community and their own financing experience, I think the following five aspects are Silicon Valley investors to assess the investment targets of important standards, of course, Different investors have a slightly different focus.

Nerdy accounted for 30% of the assessment: for a company, the CEO is the soul, he is more like an important department, rather than just a member of the company, the CEO grasps the company important things decision-making, which directly affect the company's development, personal values and style of work will be imperceptible infiltration to all corners of the company, It has an impact on corporate philosophy and employee behavior, so it's important for a company to have jobs, Apple is completely different, just like Apple's logo, it's never a complete apple, and jobs is the missing part, and Apple plus Steve Jobs is a complete apple.

Second, business model-30% of the assessment: in the period before the dotcom bust, investors almost did not look at the business model, as long as the enterprise is internet-based, investors will invest, but, such a time has gone, every business model must have a reverse palm, There is a clear plan for how to make money in a step-by-step way, and it allows investors to get a clear picture of these plans, as venture capital is becoming more cautious and tends to reduce the amount invested in a single company, and many start-ups are falling in valuations, The data I see is that Silicon Valley venture capitalists have invested only about 2.6 billion dollars in the two quarter, the lowest record since 2009.

Third, the team-accounted for 20% of the assessment: Start-up companies need to have a mature team, the team in the product, technology, marketing, business development and human resources are able to demonstrate their ability and a strong sense of enterprise, of course, most startups in the early stages can not have all the professional field of talent, but, Product and technical strength must have, the company wants to succeed, it is best to have a strong team of talents composed of various core areas.

Technology – 10% of the assessment: You might be surprised to see that technology accounts for only 10% of the company's valuations. Although technology is an important part of the company, but technology itself does not make the company successful, a good technical team can indeed create the initial competitive advantage for the company, to help the company in the early stages of success, in the company's development process, the technical team can also provide better technology for the company to create a strong product, The formation of the company's unique competitive advantage; However, it is important to realize that technology is only a part of the company, at the executive level, so we see a lot of technical experts who can write amazing programs, but not the creation of a company, for startups, there are many more significant factors, as mentioned above.

V. Product Concept/concept--10%: This may also surprise most people, but what I'm going to tell you is that in startups, a great product idea doesn't mean everything, because no start-up company can succeed with the original idea, and there are too many reasons to change the direction/concept of the product: User feedback, The business model, the market competition pattern and so on, is the team/ceo through unceasingly to the original product creativity to make the improvement, the innovation, unceasingly adapts the new market demand, can make a product to be successful, a successful product is the unceasing change. In a highly competitive industry, especially in the internet industry, no single product can succeed.

In addition, entrepreneurs need to be fully prepared, venture capital in the process of investment decision-making, there may be a lot of "suspicion" and "worry", if the investor's concerns are short-term, entrepreneurs do not worry, but also can not give up, as long as a company's long-term direction is correct, the company's CEO, team, The business model is commendable, the long-term-oriented investor will look farther, then he will give you the money, and for any start-up, a good long-term investor is one of the key factors in the company's success.

When I started Mysimon, some of the investors I had seen rejected my idea of comparing shopping, thinking that the electric dealer would not co-operate with a comparison shopping website, and they thought that electricity Shangdou wanted to "monopolize" and did not want consumers to know how much the same goods were sold by other companies. However, they do not realize that, even if there is no parity site, many shoppers will open each page to compare, and all the new electronic business sites are willing to work with the parity site, so that they can have more channels to get more users, is a very efficient market channels and platforms. After I explained it to them, they chose to invest.