Listen to product design Manager talk about how he sees music applications

A chance to make him interested in music and audio online play app. Here's how he spent a week trying to study Bean FM, from the user experience angle, combined with its long time to the DOM, shrimp, every day beautiful, cool, Dragonfly FM, podcast and other applications of the understanding, get some experience.

Well, in advance, there are two things I don't comment on about the music category mobile apps:

1, the sound quality and the number of songs-I believe that the market products are enough good enough;

2, the pros and cons of a business model-the topic is better for investors or commentators to talk.

The feeling of FM in watercress

Have the pursuit of products are hoping to establish a unique characteristic genes, but I rarely see such as watercress FM such "pure" product positioning: Only two-tier structure (channel list + channel content); only songs, no jokes or videos; only channel, no singer homepage or album; The operation of the song simplifies to only likes and dislikes; The search can only search channels, not songs, no homemade albums, no social, no comments, no dazzling pictures or ads.

I heard more than one person expressed: "Watercress FM too Wen Qing," heard this, perhaps the product manager of the bean Sauce FM will secretly say: "Others laugh at me too crazy, I laugh others see not wear." I dare say I see through, Watercress FM shows a kind of extreme (or paranoid) product positioning: pure radio, pure listening to music. I admire the minimalist style of the FM UI, because simplicity is also my consistent design principle.

Spit Groove

The first thing you want to spit out is "search": no songs can be searched, only MHz (channel); Enter a keyword outside the label, it seems to have no results; After performing a search, do not give any busy or failed prompts; When I go into a search channel, I don't know how to collect it.

Next want to spit is this channel collection-to want to collect, you must open the channel profile, but open the channel profile of the way to test the user IQ. It took me one night to find a place: the "..." on the bottom right corner of each tile on the channel list; it took 7 nights to find out. Second: Channel content page, click on the top of the channel name.

There are also some strange places, such as the number of songs displayed on the channel does not seem accurate, there have been a number of channels to show 1 songs (in fact, not), the number of Hearts channel songs can not be refreshed in time and so on. These little questions, I vaguely have two feeling: A, the bean Sauce FM test sucks; b, the Watercress FM seems to be abandoned.

Recommendations

Appropriate change too passive, too pure style, increase the interaction component. To build geek characteristics will maintain some of the green enthusiasts, but the characteristics of the Internet is "interactive", if the real radio, it is too wasteful.

1, the channel (MHz, radio) is actually a random play album, when I see a wide variety of channels, I also have a desire to share my collection of impulses. I don't know if the other channels are all in the background, but I didn't find a way to create and share channels. In fact, the simplest way, my "hearts" channel can be customized name, description, upload cover picture, and then click "Share" can be.

2, when I use the search, I actually more want to search a song name, or a singer. Therefore, it is recommended that the search function be well reconstructed. Incidentally, I often think of a melody, want to hear but can not remember the name of the song, this time, "Listen to music" function is necessary (this is also a search).

3, People's mood is changeable, sometimes I just heard a song, want to listen to more than a few times, how I wish to have a single cycle mode; sometimes I order the next one, but I feel like I just skipped the first one I want to hear, how I wish to have a "last" button, even if only 1 back.

4, on the channel list page, I've already spit in the slot. A simple change proposal: Put the large categories (private, recommended, hot, brand, etc.) together to the left column, the right side is selected a large classification of the channel list (a column layout can), thus forming a two-level list form, so that the operation more reasonable, at a glance. Resolutely discard the dark green block layout, the use of fresh and concise light item list, a height of two lines of words, item lower right corner to play button. Clicking on the item response is not a playback (too easily delayed), but a pop-up profile.

5, foreign airvinyl has a classic classical record machine interface. Recommended watercress FM channel Playback page also how much to learn from, you can increase the UI of fashion and petty bourgeoisie (after all, listening to music is a relatively petty things), even if the Wenqing is not as simple as now ~ ~

6, finally this proposal is quite big, listen to the song behavior half is to the singer's feeling. Therefore, it is recommended to consider the fan effect, to increase the number of singers, album entrance (can not be as heavy as other applications), so that fans have a communication, collision, booing place, timely create fans and singers interaction (including offline), increase the stickiness, improve the degree of activity.

Feelings about several competing items

1, cool music: The month is said to be active through billion. The UI style may be the worst, vulgar blue, looks like a vague layout, there is a kind of semi-finished feeling; content in addition to music, but also joined a number of comprehensive arts, crosstalk and other non-musical jokes (fragmentation system, more casual), may meet the needs of some people, but will destroy the overall positioning, become chicken ribs. Cool part of the MV video content, although I appreciate pure hearing, but the MV at least is also music category, harmless.

2, every day beautiful: it is said that the month active over 200 million. The UI uses the card type, the color matching picture and so on all lets the human front light. But I use the personal feeling of the picture too much instead of disrupting the core use and music positioning, assuming I was to listen to the song, then this heavy visual design brought me a visual burden, the results feel the entire interface layout a little messy. Every day it is beautiful to show the concept of song, album, but I do not see the individual to create or share the function of the song, every day it also highlights the "Network Radio" function, which can be used as a self-made radio, network musicians a platform, but I have not tried how to apply for radio. BTW: When I see "Tao Song" page in a large pile of colorful pure porcelain film, a little sweat ...

3, Multi-meter music: It is said to account for more than half of the active users of wireless music in China (not clear true or false). Overall style is comfortable, there are some of the cards of the UI, its dazzling albums, songs, songs single set people feel the level of chaos (want to go after the modern route?). Users can create their own songs to share, Dom also strongly encourages users to create songs, "song list" is clearly a core element of the multi-meter music. BTW: like cool, Dom also has part of MV video content.

4, Shrimp Music: Registered users exceeding 20 million. The plates are small, but I prefer them. The structure is clear (I think a good application, can not let the user get lost), style fresh and concise, no misunderstanding, will not miss the song, although there is no "song list", but the "user-made collection" module in fact, this is a typical social, sharing thinking. The structure and level of the shrimp is relatively simple, but for those who listen to the singer, is not that simple? Finally, note the shrimp music in the "Shrimp Radio" module, with the function of the bean paste FM positioning is very similar.